Jerry Stahl is the iconic author of Permanent Midnight (made into a movie starring Ben Stiller), among nine other books (among them, OG Dad, Pain Killers, I, Fatty, Perv, Plainclothes Naked, Happy Mutant Baby Pills, Bad Sex on Speed and his latest, Nien Nien: One Man's Tale of Depression, Psychic Torment, and a Bus Tour of the Holocaust). A Pushcart Prize–winning author, Stahl’s work has appeared in Esquire, Vice, The Believer, Tin House, Los Angeles Review of Books and the New York Times , amon...
Jul 06, 2022•36 min•Ep 418•Transcript available on Metacast Jane Friedman has an icon in the publishing space. With over two decades of experience in the business, she is truly considered the world's leading expert on traditional publishing, self publishing and where the twain shall meet. She's the curator of The Hot Sheet , a biweekly paid newsletter, oversees a wildly popular blog and is also the author of The Business of Being a Writer. In this episode, we discussed how important it is to know what you want your book to do for you, how to get bookstor...
Jun 29, 2022•35 min•Ep 417•Transcript available on Metacast Bridget Sampson is a Professor Emeritus of Communication Studies, the author of Communication Secrets for Success and the co-author of C ommunication Training and Development . She's also a TEDx speaker who helps other people write and deliver their TEDx talks. All of this made her the perfect person to talk to about how to convert your book into a TEDx talk, whether or not you should outline or write the talk out completely, how to book a TEDx slot, how many times to practice, what to wear and ...
Jun 22, 2022•40 min•Ep 416•Transcript available on Metacast Peter Shankman is many things, among them a five-time best selling author, entrepreneur and corporate in-person and virtual keynote speaker who focuses on customer service. But in this episode I got him speaking about something so many of you ask me about: HARO , or Help a Reporter Out...the website he started (and sold to Cision many years ago) that helps so many authors get featured in mainstream media. In this conversation, which happened in rapid fire while he was in the throws of salmonella...
Jun 15, 2022•26 min•Ep 415•Transcript available on Metacast Bonnie Habyan is a communications marketing professional with an MBA in banking and finance. She's been a news reporter, a wedding DJ and even a Miss Baltimore Oriole. But now she's taken on a whole new role: as an author. Her book, The World According to Bess , is a true love letter to her 90-year-old mother—a woman who can definitely give the Sh*t My Dad guy's dad a run for his money. What surprised Bonnie the most about the book process is that, despite her history in marketing, launching a b...
Jun 08, 2022•30 min•Ep 414•Transcript available on Metacast Elizabeth Lyons is the creator of the Book Writing Accelerator and a five-time author whose first book , which she wrote because she couldn't find another book on the topic and really needed it, sold over 20,000 copies. As someone who helps aspiring authors write and publish books, she's become a bit of my comrade-in-arms the past few years, where we regularly text each other questions, concerns and the occasional (or not so occasional) gripe. We have so many feelings and thoughts about publishi...
Jun 01, 2022•47 min•Ep 413•Transcript available on Metacast Ben Mezrich has sold over 10 million copies of his books. And, by the way, that’s not even the impressive part. The impressive part is that he sells EVERY SINGLE ONE OF HIS BOOKS as a movie or TV show; in fact, if Hollywood isn’t interested in the treatment, he doesn’t even write the book. Mezrich has gotten into this position because of a chance encounter with some MIT students, which led to his writing Bringing Down the House: The Inside Story of Six M.I.T. Students Who Took Vegas for Millions...
May 25, 2022•45 min•Ep 412•Transcript available on Metacast Mike De Luca has, arguably, more experience than anyone else out there when it comes to turning books into movies: three of the four times he's done it (for The Social Network, Moneyball and Captain Phillips ), he has been nominated for an Academy Award for Best Picture and the one time he wasn't nominated for one of his book-to-film adaptations, it was for a little movie called 50 Shades of Gray . He's done several other million things in his career, including discovering Paul Thomas Anderson a...
May 18, 2022•32 min•Ep 411•Transcript available on Metacast Paul Angone had an extremely unusual journey to success as an author. First, he tried to sell a book. For eight years. Nary a bite. Then a blog post he dashed off went viral. Very viral. From there, he was able to sell a book based on that blog post to a publisher. The problem was that he had to finish it in a month. Well that book and the next have sold over 100,000 copies and launched a massive speaking career. But that's not even why I wanted to have him on the podcast. I wanted him on the po...
May 11, 2022•31 min•Ep 410•Transcript available on Metacast While Jeff Kober is a terribly successful actor—having appeared on The Walking Dead, Sons of Anarchy, Shameless, New Girl, NCIS: Los Angeles, Law & Order: Special Victims Unit, CSI: Crime Scene Investigation, ER, 24, The Closer and Criminal Minds, among many other shows—it is only one of the many things he does. In fact, although he's a good friend that I adore, I will admit right here and now that I've never seen any of his acting. Sorry, Jeff! But that's because I think of him primarily as...
May 04, 2022•41 min•Ep 409•Transcript available on Metacast Jesse J. Anderson's journey to bookdom is unlike any other guest I've had on the show. For one, he's not launching a book to help build his business. Also, that book— Refocus: A Practical Guide to Adult ADHD —hasn't launched yet. In fact, he hasn't even finished writing it. Why, then, you may ask, would I have him on the show? Well, part of the reason is entirely selfish: he's writing a book in public and I want to write my next book in public so this is simply a shameless attempt to get some in...
Apr 27, 2022•38 min•Ep 408•Transcript available on Metacast Elle Griffin is the Editor-of-Chief of Utah Business and a freelance journalist and co-founder of Cryptopia, a web3 festival that debuted in 2022. But I most wanted to talk to her about how she's brought her books into the Web 3 world. See, she's not only crowdfunded a novel using crypto but she's publishing her next novel as an NFT series on Twitter . I first became aware of her through Jane Friedman and began subscribing to her Substack. Then I came across this story in Hacker Noon about how s...
Apr 20, 2022•37 min•Ep 407•Transcript available on Metacast Lee Richter is a business, leader, visionary and entrepreneur since the 1990’s who has built and sold several multi-million dollar companies. Lately she's been schooling me on the whole Web 3.0 space—in particular how authors can get into the NFT world. And that's exactly what we talked about in this episode. She broke down different tactics authors can take—whether it's writing special intros to certain copies of the book, sending physical copies of the book to your NFT buyer, including a free ...
Apr 13, 2022•34 min•Ep 406•Transcript available on Metacast This may be the most useful podcast I've ever released. That's because it's with a guy who's an expert on something EVERY author wants: getting people to recommend your book. His name is Rob Fitzpatrick and he's a former programmer who dropped out of grad school to go to YCombinator with his first startup. It's that background—along with his nearly decade and a half of experience as an entrepreneur—that helps make sense of the fact that he's the guy who's seemingly cracked the code on how to wri...
Apr 06, 2022•49 min•Ep 405•Transcript available on Metacast Becky Robinson has helped launch over 150 books. Now she's launching her first traditionally published book of her own—and it's all about having a lasting impact on your readers. WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM
Mar 30, 2022•30 min•Ep 404•Transcript available on Metacast Listen in on my "booktervention" with rehab owner Tim Westbrook about the book he needs to write—and how it will grow his business. WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM
Mar 23, 2022•33 min•Ep 403•Transcript available on Metacast GirlZ Interrupted co-hosts and authors Zara Barrie and Dayna Troisi on how to turn an online audience into an audience that buys and reads your book. IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM
Mar 16, 2022•45 min•Ep 402•Transcript available on Metacast Listen in on my conversation with Soberful author and recovery addict Veronica Valli as we discuss listening to that inner voice that tells you that you need to write a book, getting help from the experts and finding the journalists and bookers who "get" your message. WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM
Mar 09, 2022•33 min•Ep 401•Transcript available on Metacast In this episode, we discussed how authors can get booked on TV and featured in interviews, the secret websites that showcase what sources journalists are looking for and why it's crucial to figure out your angle. WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM
Mar 02, 2022•33 min•Ep 400•Transcript available on Metacast Josh Greene helps companies manage how they’re found online. In this episode, we discussed the three steps you should take right now if you want to control what people find when they Google you. IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM
Feb 23, 2022•50 min•Ep 399•Transcript available on Metacast Susan Harrow is a world-renowned media coach, marketing strategist and author of the best-selling book, Sell Yourself Without Selling Your Soul (HarperCollins). We met in a cave in Mexico, which isn't untrue but also just makes a better story than the literal truth. And that way of explaining our relationship is highly relevant in this case because our conversation was all about how to tell your story in the media in a way that's compelling—and gets viewers interested in your book. My big takeaw...
Feb 16, 2022•51 min•Ep 398•Transcript available on Metacast Topher Morrison has tips aplenty when it comes to authors getting booked to speak and it makes sense: he is, after all, the founder of Personofi, a firm that specializes in brand messaging for small business owners. He is the author of four best-selling books and was voted one of the top 10 business speakers in Tampa Bay. His extensive speaking career, spanning over the past 30 years, has earned him a global reputation as an expert in mass communication and influence. He has spoken for top execs...
Feb 09, 2022•39 min•Ep 397•Transcript available on Metacast Robert Sikes is one of the sweetest men you'll ever encounter. And that may not be obvious when you first look at him. Because, you see, he's a bodybuilder and massive. And I don't just mean massive in terms of bulk. He's also massively influential in the bodybuilding space, as the leading spokesperson about following a ketogenic diet for bodybuilding. He's a natural ketogenic bodybuilder, author and entrepreneur as well as the CEO and founder of Keto Savage, a health and fitness company that of...
Feb 02, 2022•30 min•Ep 396•Transcript available on Metacast Dr. Angela Lauria is a big believer in using your book to build and grow a business. So why does she say that those who hire you won't ever read your book? IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM
Jan 26, 2022•36 min•Ep 395•Transcript available on Metacast As an entrepreneur, you might think the best way to build your brand is to write and publish your own book. But have you considered participating in an anthology? In this episode, I discuss the three golden nuggets necessary for an anthology to build your business. WANT TO KNOW THE 3 THINGS YOU NEED IN TO LAUNCH A BESTSELLING BOOK? GO TO: WWW.LEGACYLAUNCHPADPUB.COM/LAUNCH-YOUR-BOOK-LM
Jan 19, 2022•14 min•Ep 394•Transcript available on Metacast Listen in on my "booktervention" with the genius entrepreneur Joe DeMaria about why on earth he hasn't published a book yet. Recorded on the Wisdom app!
Jan 12, 2022•50 min•Ep 393•Transcript available on Metacast A book is an excellent way to build your brand. But what if you're not a writer? In this premiere episode of the Entrepreneur Publishing Academy podcast I discuss why hiring a company to write and publish it for you is a better idea than you may think. WANT TO KNOW THE 3 THINGS YOU NEED IN TO LAUNCH A BESTSELLING BOOK? GO TO: WWW.LEGACYLAUNCHPADPUB.COM/LAUNCH-YOUR-BOOK-LM
Jan 05, 2022•17 min•Ep 392•Transcript available on Metacast It wouldn't be a year-end episode without some sort of a year-end summary. So please enjoy this compilation of 2021's three most popular Launch your Book podcast episodes: How Do I Get Media Attention from my Book? What Did I Learn from the Party Girl Relaunch? and How Do I Throw a Launch Party? WANT TO LAUNCH A BESTSELLING BOOK? GO TO WWW.LAUNCHABESTSELLINGBOOK.COM
Dec 29, 2021•35 min•Ep 391•Transcript available on Metacast In this episode, I discuss how you can have your reading at a book store even if you're not a famous author. I also offer other creative ideas and venues you may not have considered that will make your reading a fun and memorable event. WANT TO LAUNCH A BESTSELLING BOOK? GO TO WWW.LAUNCHABESTSELLINGBOOK.COM
Dec 22, 2021•12 min•Ep 390•Transcript available on Metacast To swag or not to swag, that is the question—for authors looking for a marketing edge when releasing their books. In this episode, Anna draws on her experiences with the S-word, when it worked and when it didn't. WANT TO LAUNCH A BESTSELLING BOOK? GO TO WWW.LAUNCHABESTSELLINGBOOK.COM
Dec 15, 2021•14 min•Ep 389•Transcript available on Metacast 
