On today's episode we are joined by Jill Liliedahl, Vice President from Inventory Planner to talk about holding excess inventory heading into the holiday season. With the increase of sales over the holiday season, a question that may be on entrepreneurs minds is preparing a lot of stock for the holiday season before hand a smart idea or could it have a detrimental impact on Ecom stores? Nick and Jill dive into the different strategies you could take over the holiday season, and the key secr...
Sep 23, 2022•44 min•Ep 187•Transcript available on Metacast Last week was Nick's 100th episode! So this week, we are going to do something a little different. We have gone through the archives and hand picked some of our favourite clips over the last 100 episodes that we feel are most helpful to you. Grab yourself a drink, kick back and enjoy this nostalgic episode! Thank you for being on this journey with us, we have big things in store for the next 100. Support the show...
Sep 16, 2022•1 hr 11 min•Ep 186•Transcript available on Metacast This week on the show we are discussing how to create your own jewellery brand. The do's, the don'ts and everything in-between! We are joined by Karissma Yve, CEO and Founder of Gildform. Karissma started her career as a jewellery creator, launching her jewellery brand XENOPHORA that landed at Paris Fashion Week. She then went on to create Gildform to bring innovation to the jewellery industry so all creators can transform their ideas into reality with the help of innovative technology...
Sep 09, 2022•45 min•Ep 185•Transcript available on Metacast Kicking off September with a Lightning Episode! Nick is off sick this week and he has lost his voice, so our Production Director, Byron, has stepped in as we didn't want to miss a week! In this episode, Byron is joined by Nathan Hirsch. Nathan is a lifelong entrepreneur and currently the CEO of EcomBalance and Outsource School. Before EcomBalance and Outsource School, Nathan founded FreeUp.net in 2015 with an initial $5,000 investment, scaling it to $12 million in yearly revenue, and having...
Sep 02, 2022•20 min•Ep 184•Transcript available on Metacast August is almost a distant memory but it has been a month full of amazing guests! To finish off a great month we are joined by Tom, the Co-founder & CEO of Jebbit and this episode is all about setting up your business for a cookieless world. Nick and Tom dive into what Zero Party Data is, how to make sure your business strives in a cookieless world and much more! Jebbit - https://www.jebbit.com/ Support the show...
Aug 26, 2022•41 min•Ep 183•Transcript available on Metacast August has been fun! Today, we are joined by Gaurav, Founder & CPO of Avataar Shopify app & other headless ecosystems. In this episode Nick and Gaurav discuss a variety of topics from Customer centricity and the complexity around consumer decisions, to the Global shift in consumer behaviour and the impact on businesses. They delve into Augmented Reality in retail: benefits, use cases, consumer reactions and much more! You can check them and their Shopify app out here - https://www.avataa...
Aug 19, 2022•38 min•Ep 182•Transcript available on Metacast Make Your First Million on Shopify - Top Tips To Get There Quickly! On this episode, Nick shares his top tips to help you make your first million on Shopify! If you are planning to launch your store or recently launched your store and looking to grow, this is an episode not to be missed. Topics include finding the right products, testing the market, branding, running ads, email marketing and much more! Rising acquisition costs and the return to in-store shopping have eCommerce marketers double-c...
Aug 15, 2022•45 min•Ep 181•Transcript available on Metacast This week on the show is a topic we haven’t discussed before and is all about how to manage inventory and stock! We get asked a lot of inventory related questions by the WWS community, so wanted to bring on Charles at EasyScan to share his knowledge on inventory management and 5 ways to make sure your inventory is setup for the long haul! If you are having issues with managing stock and inventory at the moment, this episode is not to be missed! Charles is the Product Manager at EasyScan, and has...
Aug 05, 2022•28 min•Ep 180•Transcript available on Metacast This week is our final episode of our Subscription series with Recharge. In this episode, our special guest is Lindsay who is the CEO & Founder of Bite. Bite is an incredible plastic-free sustainable business that is scaling rapidly with the subscription model! Lindsay discusses with Nick how the business was started, how the products are created, how she has implemented the subscription model to grow her business and everything that is involved with building a mission-driven brand! If you’r...
Jul 29, 2022•35 min•Ep 179•Transcript available on Metacast For our fourth part of our Subscription series with Recharge, we are joined by Ruoting Sun, VP of Product Marketing at Recharge to discuss the value of subscriptions, building SMS into your business and how to increase customer retention. Also Nick and Ruoting discuss how e-commerce and Shopify’s evolution since the pandemic and predictions of the future e-commerce subscription space. Interested in building subscriptions into your business? Check out how can help Recharge here: rechargepayments....
Jul 22, 2022•44 min•Ep 178•Transcript available on Metacast This week we have Stephen Tracy, Founder of Keap Candles on the show to continue our Subscription series! In this episode Stephen shares how he has built a striving business through the subscription model and created long-term genuine relationships with customers. Nick and Stephen also discuss topics such as meeting consumers where they are, the importance of building a thoughtful customer portal and building a brand story that turns customers into advocates. You can check out Keap here and get ...
Jul 15, 2022•45 min•Ep 177•Transcript available on Metacast This episode is not to be missed - We are joined today by Lisa Mastela - Founder & CEO of Bumpin Blends! Lisa has a fantastic story of how she started Bumpin Blends and bootstrapped it to 7 figures! Nick and Lisa delve into how she runs an almost entirely subscription-based business, how the predictability of subscriptions can be beneficial for customers & the business, creating a community beyond your product and lots more! Check out Bumpin Blends below and Lisa has given all Winning Wi...
Jul 08, 2022•48 min•Ep 176•Transcript available on Metacast On this episode we have Lindy Crea - VP of Partnerships at Recharge on the show to share her insights on the e-commerce industry and why the subscription business model isn’t to be ignored! With years of experience in the subscription and payment space, Lindy discusses the benefits of having a subscription model in your business, how to increase customer retention and how you can take your store to the next level through subscriptions. You can find out more about them here: rechargepayments.com ...
Jul 01, 2022•36 min•Ep 175•Transcript available on Metacast This week we have the amazing Gorgias back on the show and we are joined by the Strategic Partner Manager, Neil Forrest, to discuss all things Customer Service! Nick and Neil dive into what customer service really is, four things we should be doing for brand owners, how to leverage social media to improve your customer service and much more! Find out more about Gorgias here - https://gorgias.grsm.io/winning-with-shopify-2-months-free Rising acquisition costs and the return to in-store shopping h...
Jun 24, 2022•35 min•Ep 174•Transcript available on Metacast We are joined by Osa Gaius, Founder & CEO of Parrot this week. Nick and Osa discuss the differences in conversions between desktop compared to mobile, how to analyse email open rates & what to look for and the regulations with SMS marketing to make sure everything is legal! You can check them out here: https://www.getparrot.com/ Rising acquisition costs and the return to in-store shopping have eCommerce marketers double-clicking on their retention strategy. Now more than ever, brands nee...
Jun 10, 2022•39 min•Ep 173•Transcript available on Metacast This week on the show we are joined by John Chao, the CEO of Tresl to talk all things data and how use it to increase revenue from all channels! Nick and John discuss how brands are focusing more on retention and lifecycle subscriptions this year, the importance of having a single source of truth for your data and much more! You can check them out here: Tresl website: https://www.tresl.co/?utm_source=podcast&utm_medium=referral&utm_campaign=wws Segments app: https://apps.shopify.com/segm...
Jun 02, 2022•42 min•Ep 172•Transcript available on Metacast This week we have Yoast on the show and are joined by the lovely Marieke Van De Rakt, who is the former CEO of Yoast and now head of Strategy. In this episode Marieke and Nick dive into the the story and journey of Yoast to date, and the importance of improving your content for SEO! You can check them out here - https://yoast.com/shopify/apps/yoast-seo/ For a limited time, all “Winning with Shopify” listeners can receive 30 days of text messages from Yotpo SMSBump for FREE. Sign up today to star...
May 27, 2022•43 min•Ep 171•Transcript available on Metacast On this episode we are joined by Raphael Neff, Founder of Chesshouse! Nick and Raphael discuss the story of Chesshouse, the importance of apps and what apps in particular has really helped the businesses growth and customer retention! You can check them out here - https://www.chesshouse.com/ This episode is sponsored by Back In Stock: https://backinstock.org/ win / Need help marketing your Shopify store? Reach out to us for a FREE consultation - https://justaskparker.com/ Want to be involved in ...
May 16, 2022•33 min•Ep 170•Transcript available on Metacast This week we are joined by João Moreira who is the Project Manager for BackInStock! João and Nick discuss what apps you can use to increase revenue, and the frustrations of products being out of stock for customers and how to turn it into a positive to increase sales! Check them out here: https://backinstock.org/ win / Their 4 apps: Cross-sell https://csell.io/ Plug in SEO https://apps.shopify.com/plug-in-seo Back In Stock https://apps.shopify.com/back-in-stock Page Speed Optimiser https://apps....
May 09, 2022•40 min•Ep 169•Transcript available on Metacast This week we are joined by Shopify themselves! In this episode, we are join by Tui Allen, the Product Director at Shopify. Tui and Nick discuss the new changes and features Shopify are rolling out in the coming months, and they discuss tips on how merchants can provide a good customer experience on their Shopify store so customers keep coming back. Reach out through: experts.shopify.com 3 Products to support you: https://www.shopify.com/balance https://www.shopify.com/protect https://www.shopify...
Apr 29, 2022•46 min•Transcript available on Metacast This week on the show, we've got the brilliant Blake Hutchison - CEO of Flippa. Nick and Blake talk about how to build a Shopify business that can be sold, how to prepare it for sale, how to value it, how to find a buyer, how to structure the deal, what handovers & earn-outs can look like and overall, how to have a lot of fun & success with it. Check out what stores are selling here: https://flippa.com/ Ps. they're are happy to give you some free advice! This months sponsor is ...
Apr 22, 2022•43 min•Transcript available on Metacast This week we host an SEO masterclass! We always get asked about SEO, how it works and what stores can do to improve their organic search rankings. With 15 years in the industry, Nick shares his insights into running an SEO consultancy and is joined by SEO expert, Brandon Leibowitz, who shares his insights from across the pond! Need help with your SEO? Check out the links below for a free consultation: https://justaskparker.com/ https://seooptimizers.com/gift/ This months sponsor is Privy. Privy ...
Apr 19, 2022•45 min•Ep 166•Transcript available on Metacast On this episode we have Serial Entrepreneur, Mikey Moran, on the show! Mikey explains how he made $2m in a single month, and shares advice he would give to Shopify store owners who may be just starting out, or running a successful store and looking to scale up! Mikey’s Instagram: https://www.instagram.com/moranmikey/ Mikey’s New book: https://www.amazon.co.uk/Fearless-Beauty-Hair-Business-Blueprint/dp/1544520085 Private Label Extensions: https://www.privatelabelextensions.com/ Podcast: https://w...
Apr 08, 2022•47 min•Ep 165•Transcript available on Metacast This week on the show is all about knowing your numbers and keeping your books in order! We are joined by Melissa, Head of Content at Synder. In this episode Melissa and Nick discuss Melissa’s journey of running her own Shopify store and how Synder can simplify your finances! Finances can sometimes seem like a boring topic but they’re crucial with running a profitable e-commerce store. Find out more about Synder here - https://synder.me/winningshopify This months sponsor is Privy. Privy is the f...
Apr 01, 2022•39 min•Ep 164•Transcript available on Metacast This week on the show, we have Claudiu Cioba, Founder & CEO of Videowise! With a background in content and video marketing, Claudiu and Nick discuss the importance of video content for brands, how video content improves conversion rates, what makes a great shopping video and much more! Find out more about Videowise here - https://www.videowise.com/ This months sponsor is Privy. Privy is the fastest way to grow sales with Email & SMS. You can build your list, save abandoned carts, send mo...
Mar 28, 2022•41 min•Ep 163•Transcript available on Metacast Sara Stoddard is the VP of Partnerships and Integrations at Amaze. She has spent her career focusing on product design and management that optimises and improves customer shopping experiences. In this episode, Sara and Nick dive into what great tools brands can use, and also what brands can do to efficiently cultivate consumer trust! Amaze is a first-of-its kind, no-code design platform that is available for free in the Shopify App Store: It helps Shopify merchants quickly and easily launch thei...
Mar 11, 2022•37 min•Ep 162•Transcript available on Metacast This week on the show, Nick is joined by the CEO of Privy, Ben Jabbawy, to discuss how to convert more website visitors into customers. It’s one thing getting people to visit your Shopify store, but it’s another for getting visitors to convert once they get there! Therefore, in this episode, Nick and Ben discuss a strategy of how Shopify store owners can convert more website visitors into customers and improve conversion rates! Find out more about Privy here - https://www.privy.com/winning Need ...
Mar 04, 2022•44 min•Ep 161•Transcript available on Metacast On this episode we are joined by Tyler from Gorgias to talk social media and customer support! Nick and Tyler discuss how you can leverage social media to streamline your customer service, nurture relationships and ultimately drive more sales! Find out more about Gorgias here - https://gorgias.grsm.io/winning-with-shopify-2-months-free Check out Synder here and use code EASYBOOKS for one month free! (No credit card needed) - https://synder.me/winningshopify Need help with your brand? Reach out t...
Feb 18, 2022•49 min•Ep 160•Transcript available on Metacast Celebrating her 5th year of business at age 19, Angelina Ly, Founder of Firefly Slime comes on the show to share her story of building Firefly Slime what it is today. Angelina started her business at age 14, and over the last 5 years she has reached her goal of 15,000 orders online and has amassed 375k followers on Instagram, 115k followers on Tiktok, and 20k on Youtube, all while being a full-time student. Angelina and Nick discuss the benefits and challenges of using social media to build a th...
Feb 11, 2022•34 min•Ep 159•Transcript available on Metacast This week Nick and Byron discuss frequently asked questions! Working at JustAskParker and Spec Digital, we get asked a lot of similar questions. So we decided to do a quick fire episode to answer these questions. From how to improve ROI with the new IOS update, to what is the best marketing strategy for your business! Check out Synder here and use code EASYBOOKS for one month free! (No credit card needed) - https://synder.me/winningshopify Need help with your brand? Reach out to us for a FREE co...
Feb 04, 2022•25 min•Ep 158•Transcript available on Metacast 
