Want to create a strong connection with your followers? Wondering how to capture photos that authentically tell your brand's story? In this episode, I interview Jenna Kutcher, host of the Goal Digger Podcast. She's formally a professional wedding photographer. Show notes: https://www.socialmediaexaminer.com/279 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 08, 2017•43 min•Ep 279•Transcript available on Metacast Want to save time creating content and ads for your social media marketing? Interested in tools that help you track content and ad performance? In this episode, I interview Ian Cleary, the founder of a digital agency with a popular marketing technology blog. He's also the co-founder of an email marketing outreach tool. Show notes: https://www.socialmediaexaminer.com/278 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ...
Dec 01, 2017•38 min•Ep 278•Transcript available on Metacast Wondering what emerging technologies are coming to social media? Curious about how to share immersive experiences with 360-degree video or virtual reality (VR)? In this episode, I interview Joel Comm, a live video expert. He's the author of the books Live Video Revolution, Twitter Power 3.0, and many others. Show notes: https://www.socialmediaexaminer.com/277 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 24, 2017•41 min•Ep 277•Transcript available on Metacast Want to create Facebook custom audiences that move people into your sales process? Looking for tips on using new Facebook custom audience options? In this episode, I interview Amanda Bond, a leading Facebook ad strategist. She's a regular correspondent on the Social Media Marketing Talk Show. Show notes: https://www.socialmediaexaminer.com/276 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 17, 2017•43 min•Ep 276•Transcript available on Metacast Want your ads to drive more sales? Interested in the benefits of YouTube pre-roll ads? In this episode, I interview Billy Gene Shaw, a Facebook and YouTube marketing expert. His agency helps businesses acquire customers. Show notes: https://www.socialmediaexaminer.com/275 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 10, 2017•41 min•Ep 275•Transcript available on Metacast Want to maximize the reach of your Facebook posts? Wondering how the Facebook relevance score and boosting posts can help? In this episode, I interview Dennis Yu, a Facebook ads expert and CTO of BlitzMetrics: a business that's part school and part agency for social marketers. Show notes: https://www.socialmediaexaminer.com/274 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 03, 2017•46 min•Ep 274•Transcript available on Metacast Want to prepare for emerging social technologies and marketing tactics? Wondering how to reach your audience as algorithms change? In this episode, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. He's considered one of the founding fathers of social media marketing. Show notes: https://www.socialmediaexaminer.com/273 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Oct 27, 2017•46 min•Ep 273•Transcript available on Metacast Wondering how chatbots can improve open and click-through rates on Facebook? Want to build funnels into your chatbot messaging? In this episode, I interview Andrew Warner. When Andrew was younger, he built a company to $30 million in annual sales. Today, Andrew is the founder of a site and podcast focused on tech startups. Show notes: https://www.socialmediaexaminer.com/272 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-i...
Oct 20, 2017•43 min•Ep 272•Transcript available on Metacast Wondering how taking part in live events can help your business? Interested in tips on networking and sponsorships for events? In this episode, I interview Emily Crume and Demian Ross from our biz dev division at Social Media Examiner. Each has been attending events for years with an eye on prospecting. Show notes: https://www.socialmediaexaminer.com/271 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Oct 13, 2017•41 min•Ep 271•Transcript available on Metacast Wondering how to film and edit compelling 60-second videos? Want your videos to boost social media engagement? In this episode, I interview Lindsay Ostrom, founder of PinchofYum.com and author of the Tasty Food Photography ebook. Show notes: https://www.socialmediaexaminer.com/270 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Oct 06, 2017•46 min•Ep 270•Transcript available on Metacast Want your YouTube ads to convert? Looking for effective ways to build remarketing audiences for your ads? In this episode, I interview Brett Curry, CEO of OMG Commerce and a YouTube ads expert. He authored "The Ultimate Guide to Google Shopping" for Shopify. Show notes: https://www.socialmediaexaminer.com/269 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Sep 29, 2017•43 min•Ep 269•Transcript available on Metacast Want to create an intensely loyal fan base for your product? Wondering how a product evangelist can help? In this episode, I interview Guy Kawasaki, the chief evangelist at Canva, a brand ambassador for Mercedes, and formerly the evangelist for Apple Computer. Show notes: https://www.socialmediaexaminer.com/268 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Sep 22, 2017•31 min•Ep 268•Transcript available on Metacast Want your ads to reach an enthusiastic niche audience? Have you considered collaborating with YouTube video influencers? In this episode, I interview Derral Eves, one the world's top YouTube video marketing experts. He's consulted with many of the world's largest YouTube channels and is the founder of an industry conference for video creators, agencies, and brands. Show notes: https://www.socialmediaexaminer.com/267 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at...
Sep 15, 2017•45 min•Ep 267•Transcript available on Metacast Want to position yourself as an authority on a specific subject? Have you considered publishing your blog posts on Medium? In this episode, I interview Dakota Shane, a social media columnist. He co-founded a social media agency for breweries and restaurants. He's also a top writer in the social media category on Medium. Show notes: https://www.socialmediaexaminer.com/266 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info...
Sep 08, 2017•40 min•Ep 266•Transcript available on Metacast Want to make money from your content? Wondering how a loyal audience can create business opportunities? In this episode, I interview Joe Pulizzi, founder of the Content Marketing Institute and Content Marketing World. He's written five books including Epic Content Marketing and Content Inc. Show notes: https://www.socialmediaexaminer.com/265 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Sep 01, 2017•40 min•Ep 265•Transcript available on Metacast Want to create a sales video that converts? Looking for expert tips about building rapport with your prospects? In this episode, I interview Jeremy Vest, founder of Vidpow, the YouTube-certified agency for big brands and channels including Hewlett-Packard, Funimation, and ServiceMaster. Show notes: https://www.socialmediaexaminer.com/264 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Aug 25, 2017•41 min•Ep 264•Transcript available on Metacast Want to improve the performance of your Facebook campaigns? Wondering how to successfully test and fine-tune your Facebook ads? In this episode, I interview Azriel Ratz, author of the Facebook Pixel eBook and the Facebook Ads Mastery online course. He manages Facebook ads for clients across the globe. Show notes: https://www.socialmediaexaminer.com/263 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Aug 18, 2017•47 min•Ep 263•Transcript available on Metacast Ever wonder how Social Media Examiner started? Are you curious about the obstacles we faced in building a sizable media entity? In this episode, my friend Mark Mason, host of the Late Night Internet Marketing Podcast, interviews me to celebrate the fifth anniversary of the Social Media Marketing podcast. Show notes: https://www.socialmediaexaminer.com/262 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Aug 11, 2017•42 min•Ep 262•Transcript available on Metacast Are you planning to start a live video show? Want to know which tools you'll need to broadcast live? In this episode, I interview Ian Anderson Gray, the founder of Seriously Social, a blog focused on social media tools. Ian is also a live video tools expert. Show notes: https://www.socialmediaexaminer.com/261 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Aug 04, 2017•44 min•Ep 261•Transcript available on Metacast Have you noticed that social networks seem to change every week? How can anyone possibly keep up? I'm excited to announce the new Social Media Marketing Talk Show audio podcast. Each week Social Media Examiner brings you: News, Commentary, & Tips. In each episode, we cover the top 10-20 major announcements from Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube, and Snapchat for the last week. Show notes: https://www.socialmediaexaminer.com/our-new-podcast-social-media-marketing-talk-sho...
Aug 02, 2017•1 hr 4 min•Transcript available on Metacast Does your business serve a specialized customer base? Wondering how to reach specific niche audiences with Facebook ads? In this episode, I interview Shane Sams, the co-host of the Flipped Lifestyle podcast, a show focused on helping families make money online. Show notes: https://www.socialmediaexaminer.com/260 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jul 28, 2017•41 min•Ep 260•Transcript available on Metacast Wondering if Messenger chatbots are right for your business? Want to know how to build your own chatbot? In this episode, I interview Ben Beck, a bot expert who writes a weekly column for ClearVoice.com. He has an online course focused on generating leads with chatbots. Show notes: https://www.socialmediaexaminer.com/259 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jul 21, 2017•44 min•Ep 259•Transcript available on Metacast Do you want to connect with your audience via video? Looking for tips to convey confidence and authority? In this episode, I interview David H. Lawrence XVII, an actor and professional voice artist. You may recognize him as the Puppet Master from the TV show Heroes. Show notes: https://www.socialmediaexaminer.com/258 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jul 14, 2017•41 min•Ep 258•Transcript available on Metacast Do you advertise on Facebook? Are your ads converting? In this episode, I interview Zach Spuckler, a Facebook ads expert and host of the Heart, Soul & Hustle podcast, a show about generating more leads, sales, and conversions. Show notes: https://www.socialmediaexaminer.com/257 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Jul 07, 2017•38 min•Ep 257•Transcript available on Metacast Are you looking for advanced ways to build Facebook audiences for retargeting? Do you know you can combine Google Tag Manager with Facebook Pixel Events? In this episode, I interview Chris Mercer, an analytics expert who specializes in helping marketers measure and optimize their marketing. Show notes: https://www.socialmediaexaminer.com/256 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jun 30, 2017•41 min•Ep 256•Transcript available on Metacast Interested in broadcasting live video? Have you considered starting a live video show? In this episode, I interview Luria Petrucci, a live video expert. She's the host of a live show dedicated to helping businesses produce professional live streams. Show notes: https://www.socialmediaexaminer.com/255 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jun 23, 2017•41 min•Ep 255•Transcript available on Metacast How does your business respond to customer concerns and inquiries? Do you have a social customer care plan in place? In this episode, I interview Dan Gingiss, author of Winning at Social Customer Care, head of global social media at McDonald's, and host of the Focus on Customer Service podcast. Show notes: https://www.socialmediaexaminer.com/254 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jun 16, 2017•39 min•Ep 254•Transcript available on Metacast Do you post videos on Facebook? Have you tried retargeting your live and uploaded videos? T In this episode, I interview Amanda Bond, who's known as the "Ad Strategist" specializing in Facebook ads. Amanda also advises top social pros and has taught the ADdicted Facebook Ads course. Show notes: https://www.socialmediaexaminer.com/253 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jun 09, 2017•42 min•Ep 253•Transcript available on Metacast Wondering how to increase your business's reach on social media? Have you considered partnering with an influencer? In this episode, I interview Neal Schaffer, author of three social media books. He teaches social media strategy at Rutgers University. Show notes: https://www.socialmediaexaminer.com/252 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jun 02, 2017•39 min•Ep 252•Transcript available on Metacast How do you promote your business locally? Are you using Facebook and Instagram? In this episode, I interview Bruce Irving, the host of the Smart Pizza Marketing podcast, where he helps local pizza restaurants master marketing. Show notes: https://www.socialmediaexaminer.com/251 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
May 26, 2017•42 min•Ep 251•Transcript available on Metacast 
