Do you use Facebook ads? Want to make them more effective? In this episode, I interview Nicholas Kusmich, author of Give: The Ultimate Guide to Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI. Show notes: https://www.socialmediaexaminer.com/250 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
May 19, 2017•47 min•Ep 250•Transcript available on Metacast Do you create videos for your business? Wondering how to best leverage your videos on Facebook? In this episode, I interview Jay Baer, a digital marketing and social media strategist. He authored a book about social care, and also hosts the Social Pros Podcast and the Jay Today show. Show notes: https://www.socialmediaexaminer.com/249 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
May 12, 2017•45 min•Ep 249•Transcript available on Metacast Do you track the return on your social media activity in Google Analytics? Want to discover some valuable shortcuts? In this episode, I interview Annie Cushing, Google Analytics expert and chief data officer at Outspoken Media digital marketing agency. Show notes: https://www.socialmediaexaminer.com/248 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
May 05, 2017•49 min•Ep 248•Transcript available on Metacast Do you use Facebook to market your business? Wondering how marketing on Facebook is evolving? In this episode, I interview Mari Smith, the world's leading Facebook marketing expert. She co-authored Facebook Marketing: An Hour a Day and is author of The New Relationship Marketing. Show notes: https://www.socialmediaexaminer.com/247 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Apr 28, 2017•45 min•Ep 247•Transcript available on Metacast Is your local business on Facebook? Wondering how to market your business more effectively? In this episode, I interview Dr. Anissa Holmes, the author of Delivering WOW: How Dentists Can Build a Fascinating Brand and Achieve More, While Working Less! Show notes: https://www.socialmediaexaminer.com/246 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Apr 21, 2017•37 min•Ep 246•Transcript available on Metacast Have you considered moving to an Instagram business profile? Wondering what advantages you'll gain? In this episode, I interview Jenn Herman, a social media consultant and Instagram marketing expert. Her blog, JennsTrends.com, has placed in our top 10 social media blogs three different times. Show notes: https://www.socialmediaexaminer.com/245 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Apr 14, 2017•41 min•Ep 245•Transcript available on Metacast Do you broadcast live video? Want to learn how to create an engaged following? In this episode, I interview Alex Khan, the founder of Attractive Media, a German social media agency that helps businesses with live video. Show notes: https://www.socialmediaexaminer.com/244 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Apr 07, 2017•40 min•Ep 244•Transcript available on Metacast Do you want to learn more about how people use your website? Wondering how the Behavior reports in Google Analytics can help? In this episode, I interview Andy Crestodina, author of Content Chemistry and co-founder of Orbit Media. Andy specializes in content marketing and Google Analytics. Show notes: https://www.socialmediaexaminer.com/243 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Mar 31, 2017•47 min•Ep 243•Transcript available on Metacast Do you want to communicate with your customers via Facebook Messenger? Wondering how Facebook Messenger bots and Messenger ads can help? In this episode, I interview Molly Pittman, the vice president of marketing at DigitalMarketer. She specializes in customer acquisition and teaches regularly for the company's membership community. Show notes: https://www.socialmediaexaminer.com/242 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not...
Mar 24, 2017•44 min•Ep 242•Transcript available on Metacast Do you use visuals on your blog and social media? Have you considered animating them? In this episode, I interview visual marketing expert Donna Moritz. Her blog Socially Sorted was recognized as one of Social Media Examiner's Top 10 Social Media Blogs in 2015, 2016, and 2017. Show notes: https://www.socialmediaexaminer.com/241 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Mar 17, 2017•42 min•Ep 241•Transcript available on Metacast Do you have products to sell? Have you tried using Facebook ads to promote your products? In this episode, I interview Steve Chou. Steve and his wife run an ecommerce site that sells handkerchiefs and linens at BumblebeeLinens.com. Show notes: https://www.socialmediaexaminer.com/240 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Mar 10, 2017•43 min•Ep 240•Transcript available on Metacast Do you want to be recognized as an expert in your field? Wondering how to make a name for yourself? In this episode, I interview Mark Schaefer, a prolific blogger, author, and speaker. He's written Social Media Explained, The Content Code, and The Tao of Twitter. Show notes: https://www.socialmediaexaminer.com/239 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Mar 03, 2017•40 min•Ep 239•Transcript available on Metacast Do you create videos to promote your business? Have you considered starting a regular video blog? In this episode, I interview Amy Schmittauer, an online video expert. She founded Vlog Boss Studios and regularly produces awesome content for her YouTube channel. Show notes: https://www.socialmediaexaminer.com/238 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Feb 24, 2017•40 min•Ep 238•Transcript available on Metacast Do you use Facebook ads? Have you considered creating Facebook ads from your top-performing organic posts? In this episode, I interview Larry Kim, the founder and chief technology officer for WordStream. He's a frequent blogger, pay-per-click expert, and social advertising ninja. Show notes: https://www.socialmediaexaminer.com/237 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Feb 17, 2017•47 min•Ep 237•Transcript available on Metacast Do you use Instagram? Wondering how Instagram Stories work? In this episode, I interview Sue B. Zimmerman, an Instagram marketing expert who helps businesses and marketers take their Instagram marketing to the next level. Show notes: https://www.socialmediaexaminer.com/236 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Feb 10, 2017•45 min•Ep 236•Transcript available on Metacast Do you have a local business? Want an effective way to market to people who are near you? In this episode, I interview Rich Brooks, author of The Lead Machine: The Small Business Guide to Digital Marketing. He's also host of The Agents of Change podcast. Show notes: https://www.socialmediaexaminer.com/235 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Feb 03, 2017•43 min•Ep 235•Transcript available on Metacast Do you want more sales? Is content marketing a part of your strategy? In this episode, I interview Marcus Sheridan, a blogger, podcaster, and keynote speaker who specializes in content and inbound marketing. Show notes: https://www.socialmediaexaminer.com/234 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jan 27, 2017•46 min•Ep 234•Transcript available on Metacast Are you creating a fan base on Facebook? Want to discover how to engage your audience via pages and groups? In this episode, I interview Holly Homer, a professional blogger whose Kids Activities Blog helps parents discover fun things to do with their kids. Show notes: https://www.socialmediaexaminer.com/233 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jan 20, 2017•45 min•Ep 233•Transcript available on Metacast Do you interview people for your blog or podcast? In this episode, I interview Nathan Chan, the founder, CEO, and publisher of Foundr Magazine, a paid digital magazine that profiles well-known entrepreneurs. Show notes: https://www.socialmediaexaminer.com/232 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jan 13, 2017•44 min•Ep 232•Transcript available on Metacast Interested in using live video for business? Have you considered creating a live video show? In this episode, I interview Brian Fanzo, a tech evangelist who specializes in live video. He's the founder of iSocialFanz and host of the FOMOFanz podcast. Show notes: https://www.socialmediaexaminer.com/231 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Jan 06, 2017•49 min•Ep 231•Transcript available on Metacast Do you want enthusiastic fans? Looking for unique ways to engage your audience? In this episode, I interview Pat Flynn, the founder of SmartPassiveIncome.com, a website dedicated to helping people start businesses. Show notes: https://www.socialmediaexaminer.com/230 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 30, 2016•50 min•Ep 230•Transcript available on Metacast Do you have a blog? Want to supercharge your content and increase email subscribers? In this episode, I interview Darren Rowse, one of the world's leading experts on blogging. He's the founder of two popular blogs: Digital Photography School and ProBlogger. Show notes: https://www.socialmediaexaminer.com/229 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 23, 2016•39 min•Ep 229•Transcript available on Metacast Do you want to use Snapchat for business? Wondering how to incorporate your brand into live stories? In this episode, I interview John Kapos, part of a long family line of chocolatiers who have run Perfection Chocolates in Australia since 1939. Show notes: https://www.socialmediaexaminer.com/228 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 16, 2016•37 min•Ep 228•Transcript available on Metacast Wonder how the Social Media Examiner blog got started? Interested in how we grew a live conference from an online publication? In this episode, Ray Edwards of The Ray Edwards Show takes the mic to get the backstory on how Social Media Examiner went from publishing a blog to hosting a live conference. Show notes: https://www.socialmediaexaminer.com/227 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 09, 2016•43 min•Ep 227•Transcript available on Metacast Do you want to use YouTube for business? Want to learn how to script and produce YouTube videos for your business? In this episode, I interview Sunny Lenarduzzi, a video marketing expert. Previously she was a TV news reporter and the host of the Social Update from Hootsuite. Show notes: https://www.socialmediaexaminer.com/226 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Dec 02, 2016•39 min•Ep 226•Transcript available on Metacast Is your business on Instagram? Do you want to use Instagram as a revenue stream? In this episode, I interview Jasmine Star, a professional photographer who specializes in Instagram marketing. She starts with law school, transitions to photography, and ultimately goes to Instagram. Show notes: https://www.socialmediaexaminer.com/225 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 25, 2016•42 min•Ep 225•Transcript available on Metacast Do you have an automated way to market to your email list? Are you thinking of creating a sales funnel? In this episode, I interview Yaro Starak, a blogging expert who specializes in helping people turn their blogs into profitable businesses. Show notes: https://www.socialmediaexaminer.com/224 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 18, 2016•45 min•Ep 224•Transcript available on Metacast Do you broadcast on Facebook Live? Want to discover how to use your videos to create more content? In this episode, I interview Chalene Johnson, a lifestyle expert, author of Push, and host of two top podcasts: Build Your Tribe and The Chalene Show. Show notes: https://www.socialmediaexaminer.com/223 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 11, 2016•54 min•Ep 223•Transcript available on Metacast Want to get more leads and subscribers? Have you considered optimizing your opt-in forms? In this episode, I interview Chris Dayley, who is the VP of site testing and optimization at Disruptive Advertising, an agency that specializes in site testing and analytics. Show notes: https://www.socialmediaexaminer.com/222 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....
Nov 04, 2016•40 min•Ep 222•Transcript available on Metacast Have you tried producing 360 video? Want to discover how to create immersive, sharable 360 video? In this episode, I interview Ryan Anderson Bell of VRScout, a firm that connects Hollywood to virtual reality. Bell is the director of Help Erase Project, a 360 video documentary made to raise awareness of child trafficking. Show notes: https://www.socialmediaexaminer.com/221 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-inf...
Oct 28, 2016•43 min•Ep 221•Transcript available on Metacast