43: Pending An Apple Release
Preparations in the final week before a major iOS release, and handling Apple requests for promotional artwork.
Episodes
Under the Radar
From development and design to marketing and support, Under the Radar is all about independent app development. It's rarely longer than 30 minutes. Hosted by Marco Arment and David Smith.
Episodes
42: Getting Next Year's Customers
Lessons from Vesper's shutdown and strategies to navigate the difficult environment for paid apps today.
41: Internationalization
Why and how to localize and internationalize your iOS apps.
40: Rethinking Apple Watch Apps
Using lessons and analytics from watchOS 1 and 2 to rethink our Apple Watch apps for watchOS 3, using Overcast's app as a case study.
39: Lightning Round 1
Quick takes on eight topics submitted by listeners.
38: Psychological Tricks
Techniques often used by games to increase engagement, revenue, and addictiveness, and their potential ethical uses in our apps.
37: Code Reuse
Creating and managing shared code, using Git submodules effectively, and whether to open-source your libraries.
36: Should You Release Every App?
Pros and cons of releasing your personal utility apps, focusing mostly on Mac apps.
35: Ideas
The value of app ideas, evaluating their feasibility, and considering the business you want to be in.
34: tvOS 10, macOS 10.12 and Swift 3
Concluding our WWDC 2016 coverage, we discuss what's new (or not?) for indie developers in tvOS, macOS, and Swift.
33: iOS 10
Following on from last week's discussion of the newly announced changes to watchOS 3, this week we dive into iOS 10. We discuss what changes are especially relevant and how we think we might adopt them.
32: watchOS 3
Live from WWDC 2016, we discuss what's new for developers in watchOS 3.
31: Today’s App Store Announcements
The App Store's new subscription options and search ads that were announced today.
30: A Brief Visit to Android
David revisits Android development after four years away.
29: Numbers and Analytics
Using data, market research, and analytics to improve your apps and better allocate your time.
28: Wear Your Own T-Shirt
Becoming more comfortable with self-promotion in the right contexts.
27: Fast App Review
How iOS development will change if the recent app-review speedup becomes permanent.
26: Wading Slowly Into AppKit
Experimenting with Mac development and considering its future potential.
25: The Calm Before the Storm
What to do (and not do) in the few months before WWDC.
24: Should You Register for a WWDC Ticket?
The value of a WWDC ticket — or going to San Francisco without one.
23: Launching Activity++
Handling the launch of David's newest app, and lessons to be learned from it.
22: Version Control
The immense value of version control for very small teams — even teams of one.
21: App Store Rejection
Tips on avoiding rejections by Apple's app-review staff and what to do when your app get rejected.
20: Improving the App Store, Part 2
In the second of a two-part series, we discuss some specific ideas on how the App Store could realistically be improved.
19: Improving the App Store, Part 1
In the first of a two-part series, we discuss whether the App Store needs improvement for our benefit, or whether it's working well enough for Apple and customers already.
18: Choosing a Pricing Model
Considering paid-up-front, freemium, ad-supported, and completely free business models for David's newest app.
17: Work-Life Balance
Maintaining a healthy work-life balance for consultants and the self-employed.
16: Designing for Misuse
Accommodating unexpectedly heavy usage, basic web security, and avoiding user-generated spam.
15: Marketing at Launch
Marketing, promotion, and celebration of successful launches and major updates.
14: Linux Servers for App Developers
An introduction to running your own Linux servers.