In today's episode, I'll be joined by special guest Julie Solomon as we delve into the essential topic of branding your Instagram and laying the foundation for securing paid opportunities on the platform. Julie will share valuable insights on personal branding, offering practical guidance on how to establish a distinct and compelling brand identity. We'll explore strategies to create an authentic and resonant personal brand on social media, which is a crucial step in attracting brand deals, paid...
Feb 06, 2024•41 min•Ep 764•Transcript available on Metacast In this Episode of The Build Your Tribe Podcast, Chalene Johnson walks you through the secrets of selecting the perfect niche for entrepreneurial success in social media. Discover why honing in on a single area of expertise is crucial for growth on Instagram, or any other social media platform, Chalene shares insightful strategies on transitioning to a new niche, why having a niche can benefit you with the social media algorithms. This episode is a goldmine for entrepreneurs, especially those ov...
Feb 01, 2024•30 min•Ep 763•Transcript available on Metacast In this episode of Build Your Tribe Podcast, I'll be addressing a question that's been on the minds of many social media users – is Meta Verified worth pursuing, and what are the tangible benefits of obtaining the coveted verification badge on Instagram and Facebook? We'll explore the process of getting verified, including the steps and criteria involved in earning that blue checkmark. Additionally, we'll delve into the potential advantages and drawbacks of being Meta Verified, helping you make ...
Jan 30, 2024•15 min•Ep 762•Transcript available on Metacast In today's Build Your Tribe Podcast, I'll be sharing valuable insights on how to decipher what your followers truly want and offering viral post ideas for Instagram, TikTok, and YouTube. The key to a successful content strategy lies in understanding your audience's preferences and crafting content that resonates with them. We'll explore methods to identify trending topics and effective ways to brainstorm fresh ideas that align with your niche and target audience. If you've ever wondered what to ...
Jan 25, 2024•22 min•Ep 761•Transcript available on Metacast In this episode of the Build Your Tribe Podcast, Chalene Johnson and guest Eric Worre delve into the world of network marketing. They debunk common misconceptions about the industry and highlight its unique advantages, such as team building, duplicating success, and leading others to thrive. Eric and Chalene chat about the qualities needed for success in network marketing and challenge the belief that only extroverts can excel in this field. They emphasize the importance of breaking through limi...
Jan 23, 2024•40 min•Ep 760•Transcript available on Metacast Join Chalene Johnson in this episode of The Build Your Tribe Podcast with special guest Omar El-Takrori the host of The Dept on YouTube. They discuss content creation, YouTube, and podcasting while highlighting the profound role faith plays in Omar's life. Discover the journey of starting a YouTube channel or podcast, where Omar emphasizes the importance of understanding viewers' interests and caring genuinely about what they want to hear. Omar shares his transition from behind-the-scenes video ...
Jan 18, 2024•39 min•Ep 759•Transcript available on Metacast In today's episode of the Build Your tribe Podcast, I'll be sharing a comprehensive guide on how to boost Instagram engagement in 2024. We'll explore a wide range of strategies and techniques aimed at increasing your engagement levels, growing your followers, and achieving more views on Instagram. From optimizing your Instagram Reels to utilizing hashtags effectively, we'll cover every aspect of enhancing your engagement on the platform. Whether you're an aspiring influencer or a business seekin...
Jan 16, 2024•18 min•Ep 758•Transcript available on Metacast In today's episode of the Build Your Tribe Podcast, I'll be sharing my precise social media strategy for the year 2024. We'll delve into the intricacies of my Instagram, TikTok, and YouTube strategies, offering detailed insights into how I plan to navigate each platform for optimal growth and engagement. This episode provides a comprehensive breakdown of how frequently I intend to post on TikTok and Instagram, as well as my content strategy for both platforms. Additionally, I'll share my approac...
Jan 11, 2024•35 min•Ep 757•Transcript available on Metacast Are you a woman in your 40s looking to start an online business or Brand from scratch? Join Chalene Johnson on this episode of "Build Your Tribe" as she provides honest and invaluable advice for mid-lifers venturing into the digital world. Chalene, a seasoned entrepreneur and influencer, shares her expert insights on navigating building an online presence at this stage in life. Discover the importance of finding your niche. Chalene emphasizes the significance of honing your skills in long-form c...
Jan 09, 2024•18 min•Ep 756•Transcript available on Metacast In today's episode of the Build Your Tribe Podcast, I’ll focus on choosing the best social media platform for your business in 2024. We'll compare TikTok, Instagram, Facebook, and YouTube, highlighting their pros and cons to aid your decision. The discussion includes aligning platforms with business goals, strategies for growth, and audience targeting. Additionally, we'll delve into TikTok's algorithm, addressing shadowban issues and engagement boosting tips for influencers and businesses. Join ...
Jan 04, 2024•29 min•Ep 755•Transcript available on Metacast In today's episode of Build YOur Tribe Podcast, I'll be addressing a common concern among TikTok creators – the elusive TikTok shadowban, often resulting in a frustrating limitation of views, with content struggling to surpass the 200-view mark. We'll dive into the nuances of the TikTok algorithm and discuss strategies to overcome the shadowban and boost engagement on the platform. Whether you're an aspiring TikTok influencer or seeking to grow your presence on TikTok, these insights aim to help...
Jan 02, 2024•30 min•Ep 754•Transcript available on Metacast In this episode of the Build Your Tribe Podcast, I share my four-step process if you are looking to change your career or just find that thing you can share with the world. This episode is packed with actionable advice and encouragement. Like how to identify what you are good at, how to assess if it can also bring in income, how to evaluate the success potential of your interests and I'll show you how to fully embrace your chosen path. This isn't just theory; I'm sharing real insights from my ow...
Dec 28, 2023•24 min•Ep 753•Transcript available on Metacast In this episode of Build YouR Tribe Podcast, I'll be discussing seven key predictions for Instagram in 2024, offering valuable insights into the platform's evolving landscape and what you need to know to stay ahead of the curve. We'll explore the anticipated rise of long-form content on Instagram and its implications for content creators. I'll delve into the increasing view gap between high-quality and low-quality content, highlighting the importance of delivering valuable content to your audien...
Dec 26, 2023•35 min•Ep 752•Transcript available on Metacast On this episode of The Build Your Tribe Podcast Chalene Johnson is interviewed by Jonathan Seller, they break down Instagram marketing strategies and selling on social media. Discover why hard selling is out and engagement is in, the power of stories over feed posts, and the golden rule of providing value. They'll dive into why email lists are key to digital success, how to attract new customers with freemiums, and the vital need for balancing automation with a personal touch. They share insight...
Dec 21, 2023•29 min•Ep 751•Transcript available on Metacast In today's episode, I'll be sharing eight simple yet effective Instagram Reels ideas that can be created in less than five minutes. These quick and easy content ideas are perfect for those looking to maintain a consistent presence on the platform without investing extensive time and effort. From text-based posts to B-roll with quotes, lip syncing trending audio, and utilizing CapCut memes, these content suggestions cater to various creative preferences and time constraints. Additionally, we'll e...
Dec 19, 2023•19 min•Ep 750•Transcript available on Metacast In this episode of the 'Build Your Tribe' podcast with co-host Chalene Johnson, she offers advice on how to transition into a new role, start a new business or brand, and foster a social media following. Chalene discusses the importance of becoming known for 'one thing' and standing out from competitors by identifying and doubling down on what makes you unique. The video includes practical steps such as creating a Venn diagram to determine the overlap between your interests, earning potential, a...
Dec 14, 2023•19 min•Ep 749•Transcript available on Metacast In today's episode of Build Your Tribe Podcast, Brock Johnson will be delving into the critical topic of Instagram SEO and keyword optimization strategies, designed to increase your visibility and ultimately help you gain more views and followers on the platform in 2024. Understanding the nuances of Instagram SEO and harnessing the power of strategic keywords and hashtags is essential in the dynamic landscape of social media. We'll explore effective strategies to improve your Instagram discovera...
Dec 12, 2023•28 min•Ep 748•Transcript available on Metacast Is your business plagued by income unpredictability? If your sales mainly rely on periodic launches, leaving the rest of the year feeling uncertain and overwhelming, you're not alone. Join us in this Build Your Tribe Podcast episode where Chalene Johnson and business growth expert Kelly Roach delve into the art of securing predictable income. Discover five crucial strategies for maintaining steady sales year-round. Learn how to cultivate lifetime relationships with existing clients, re-engage pa...
Dec 07, 2023•29 min•Ep 747•Transcript available on Metacast In this episode of Build Your Tribe, Brock Johnson will be revisiting the predictions he made regarding the Instagram algorithm changes in 2023. He will take a closer look at what he got right and where his predictions may have missed the mark. As Instagram continues to evolve, understanding the changes and their impact on your content and growth strategy is crucial. We'll analyze key elements such as Instagram Reels, content quality, and authentic engagement to determine how these factors have ...
Dec 05, 2023•28 min•Ep 746•Transcript available on Metacast In today's episode, Brock Johnson will be discussing a powerful strategy to significantly increase leads and sales on Instagram through the use of DM automation. We'll delve into the benefits of direct message automation, explore tools like ManyChat, and provide insights on how to boost your conversion rates and engagement. With the ability to automate direct messages and even reply to comments, you can streamline your communication and marketing efforts on Instagram, ultimately driving more lea...
Nov 30, 2023•31 min•Ep 745•Transcript available on Metacast Are you an entrepreneur with big dreams of growing your business? If so, you probably know that expanding your business requires building a talented team. But where do you find the right help? In this episode of Build Your Tribe, Chalene Johnson sits down with Michelle Puccinelli, the Vice President of Team Johnson, and chats about the art of finding your next hire by crafting job descriptions and the best places to post job listings. Michelle shares her invaluable insights and strategic approac...
Nov 28, 2023•38 min•Ep 744•Transcript available on Metacast In today's episode of Build Your Tribe Podcast, Brock Johnson will be sharing effective strategies on how to significantly increase the viewership of your Instagram Stories. If you're looking to 10X your Instagram Story views, these proven techniques actually work and can be implemented to enhance your reach and engagement on the platform. We'll dive into practical Story hacks and insights to optimize your Instagram Stories, providing valuable advice on how to capture and retain the attention of...
Nov 23, 2023•26 min•Ep 743•Transcript available on Metacast Join Chalene Johnson on "Build Your Tribe" as she shares the latest TikTok strategies for 2024. With her vast TikTok experience and almost 800,000 followers, Chalene offers insights into creating valuable niche content, optimizing for TikTok SEO, and crafting engaging longer videos. Discover the power of using a focused set of hashtags and staying updated with TikTok's Creative Center for trending hashtags and content ideas. Plus, the benefits to linking your Instagram profile for increased sale...
Nov 21, 2023•13 min•Ep 742•Transcript available on Metacast In today's episode of Build Your Tribe Podcast, Brock Johnson shares insights into how to enhance engagement on Instagram, utilizing the latest algorithm secrets for 2024. He'll explore strategies to boost your interaction with followers, optimize your content for the Instagram algorithm, and make predictions for the evolving Instagram landscape. With a particular focus on Instagram Reels, we'll delve into tactics to increase views and drive more engagement. As the platform continues to evolve, ...
Nov 16, 2023•19 min•Ep 741•Transcript available on Metacast Is it too late to build a personal brand if you’re over 40? Actually this is the absolute best time in our history to start a personal brand if you are over 40!! In this episode of The Chalene Show Podcast, Chalene Johnson shares why there is so much potential right now to build a personal brand, especially for those in the midlife stage (over 40). Discover why this demographic is a goldmine in the marketing and branding world, and how experience, trustworthiness, and relatability can actually g...
Nov 14, 2023•39 min•Ep 740•Transcript available on Metacast Do you struggle with coming up with ideas for content? In today's episode of The Build Your Tribe Podcast, Brock Johnson will be demonstrating a highly efficient method for creating 30 Instagram Reels in just 30 minutes, with the assistance of ChatGPT. Leveraging the capabilities of artificial intelligence, we'll explore how you can generate a variety of content ideas, scripts, hooks, copywriting, and captions to streamline your Instagram content creation process. This practical guide aims to sh...
Nov 09, 2023•23 min•Ep 739•Transcript available on Metacast Chalene and Brock are dedicated to producing content that not only accelerates growth on platforms like YouTube but also resonates with our audio podcast community. Help shape the future of "Build Your Tribe" by participating in our quick listener survey. By taking part in our survey, you become an integral part of our content creation process. We're committed to tailoring our episodes to our audience's preferences, ensuring a mix of value-packed, engaging content. Watch this episode on YouTube!...
Nov 07, 2023•5 min•Ep 738•Transcript available on Metacast Do you want to connect with your audience and make money using Instagram? In this episode of Build Your Tribe Podcast, Brock Johnson will be discussing an exciting new feature on Instagram that opens up opportunities for monetization – Instagram broadcast channels. This feature allows you to connect directly with your audience through broadcast messages, creating a platform for potential revenue generation. Brock will delve into how you can effectively utilize Instagram broadcast channels to mak...
Nov 02, 2023•13 min•Ep 737•Transcript available on Metacast Are you an entrepreneur concerned with the dilemma of sharing passwords without compromising your security or opening yourself up to hackers? In this episode of Build Your Tribe, Chalene Johnson addresses the concerns most have about sharing passwords and sensitive information in the business realm. Drawing from her personal experience of a significant hack in 2015, Chalene stresses the paramount importance of safeguarding your digital assets from potential cyber threats and hackers to ensure al...
Oct 31, 2023•18 min•Ep 736•Transcript available on Metacast Dreading that tricky conversation with an employee or business partner? You're not alone! Difficult business conversations can be the worst! In this episode of Build Your Tribe Podcast, Chalene Johnson, an entrepreneur with over 30 years of experience, unpacks her tried-and-true template for managing difficult business discussions. Learn the art of taking emotion out, presenting just the facts, and focusing on finding a middle ground. Whether you're renegotiating contracts or reassessing roles, ...
Oct 26, 2023•15 min•Ep 735•Transcript available on Metacast 
