The Co-Engineering Imperative: How MSPs Are Powering the Next Wave of Transformation Ft. Aly Shivji, Cisco

What does it take for Managed Service Providers to stay relevant as enterprise growth slows and AI complexity accelerates?

In this episode of the Zinnov Podcast, Aly Shivji, Group Vice President – Global Partner Sales and Engineering (GSI | Advisory | MSP | Hyperscaler) at Cisco, joins Rajat Kohli, Partner at Zinnov, for a grounded conversation on how the MSP model has evolved over the past 12 to 18 months.

The discussion looks at how MSPs are moving beyond managed delivery into advisory, co-engineering, and ecosystem-led value creation. Aly shares why specialization, business consulting upfront, and long-term customer engagement are becoming critical, and how security, AI management, and tool rationalization are shaping MSP differentiation.

This episode is for technology leaders and partner ecosystem owners navigating increasing complexity across platforms, partners, and customers.

Tune in now.