This week's Biz Talk is a live session of our One Week Course Business and Marketing Session. Here we discuss hardcore strategies on what you should be doing in marketing if you're in the nail business. Let us know what you think, hope you enjoy!
To stay relevant and thriving in the nail industry today, we believe these three things are non disputable for every nail pro. Habib and Tracey talk in depth about why you need them!
Business is hard as hell, that's the bottom line. No short cuts, no fast track, it's hardcore push and grind until you build a business, and then its more of the same, which is why you must love what you do. Nail pros, at least most of them, are business owners, and the bottom line is that they have to prepare for what's to come. Habib and Greg share their come up with you today, hopefully to inspire you, but mostly to make it absolutely clear that its going to be a tough road to build a success...
So many nail techs are scared to share their knowledge and secrets out of fear of losing their edge. Is that justified? Should we keep our secrets to ourselves? Habib and Tracey explore this topic in detail right now on The Biz Talk.
There is so much bad information in the market about dip powder, and today Habib and Tracey will clear the air and get right to the truth on what exactly dip powders are.
If you're a nail pro, does it matter what clothes you wear to the salon? Does it matter what music you're playing? What about the conversation in the salon? Habib and Tracey tackle what it means to be professional in your nail career on The Biz Talk.
Advertising your salon business on Social Media can seem overwhelming, but in actuality it's like anything else - practice, experiment, see what works, do more of that, see what doesn't, do less of that. Seems simple, but that really is the formula. Super excited to have Russell Khan, Director of Commerce at The Sasha Group, on today's show to talk all about how to advertise on Social Media.
Too many people think doing nails isn't a real job, but the fact of the matter it that you can make serious money doing nails! Habib and Tracey dive into this subject and talk about how insane it is to even question nails as a career, and if you're passionate about it, you need to start now!
We've so many questions about starting and running at-home nail businesses, but there are some key things to understand before you do. Habib and Tracey talk about some of the realities of an at-home nail business today on The Biz Talk.
Pricing your nail services as a beginner can be very tricky. Habib and Tracey break down a number of different scenarios of how to actually price yourself correctly when starting out in nails.
What is more important to focus on when nails is your career? Quantity or Quality? Habib and Tracey dive into this topic right now on The Biz Talk!
Whether its in salon with clients or on social media, you're going to encounter negativity. Habib and Tracey discuss how they have dealt with severe negativity and harsh comments in salon and on social today on The Biz Talk.
Habib and Tracey dive into one of the most difficult parts of any business: Dealing with difficult clients. In the nail business this is absolutely key to your success, and must be done in the right way in order to grow.
Putting out content is vital for Pro Nail Artists, as their instagram pages serve as their portfolio. Today we have pro photographer and YN Creative Director Gio Soto in the house to discuss how to put out more content on a consistent basis. Gio worked at the mothership of content output, VaynerMedia before joining Young Nails, so he know all about volume of content and the importance of posting.
We for sure have too much fun, but also, maybe, just maybe we have too much coffee! Ask Habib and he would argue this point, but hey, what would life be at Young Nails without our coffee... and fun of course.
Probably one of the most important parts of building a clientele is understanding how to keep them coming back. Successful Pro Nail Artist Johnny Locklear talks about client retention and the keys to his success in his nail business.
In Young Nails Vlog 003, many very life changing questions get answered, for example: Does Habib actually do a beautiful nail using the New Synergy Gel Precision Applicator? Is Tracey a better instructor than Greg? Is In N Out the best burger ever? Will Habib stop using chapstick mid sentence? And finally, will we ever stop saying Drip? So many questions, so little answers, but we know one thing, we love what we do, and we have fun every single day. Enjoy the episode!
So many great conversations on Day 2 of the Premiere Orlando Show, but none better than those around raising prices. We had so many amazing conversations at this event, and cannot wait for the next one. Nothing better than connecting with Pro Nail Artists
We had so many interesting conversations on our trip to the Premiere Orlando Show with so many Nail Pros.... we talked raising prices, we talked education, we talked social media and how to use many of the platforms, especially Instagram.
So excited to have Maribel Lara on today's podcast to talk company culture. Maribel worked for Gary Vaynerchuk in the Office of the CEO before making her move as SVP, Head of Consulting for the Sasha Group where she helps small business grow. Today's episode focuses on how to build salon culture, and some of the key things you need to do to keep your nail techs in your salon.
These 3 marketing tips will change your life, the same way they changed seasoned pro nail artist Melissa De La Cruz. She talks about it all in detail right here on The Biz Talk.
What a pleasure it was to have YN Senior Mentor and friend Rhiannon (Rhi) Miles on the Biz Talk to discuss what she believes is the top piece of advice for beginners. Rhi a very successful salon tech and has built her career over the past 13 years into a 3 day schedule, picking her clients, and most of all truly enjoying her career.
It is really terrible that most tradeshows for beauty have really taken a turn for the worst... there are really only a few left that actually do it right. Habib and Tracey discuss which tradeshows are still worth attending, and why most tradeshows are just bad.
Young Nails manufactures the highest quality professional nail care products (acrylic, hard gel, gel polish, nail art, nail polish, nail accessories, nail files, etc) in the world. To learn the nail application in all of the forms - acrylic, gel, nail art, etc - watch our videos for extreme education. We offer nail education out of our Anaheim, CA facility. Contact us for details info@youngnails.com
One of the biggest questions I get asked is how to create content. In this episode, I really get into the details of how to do it, and I think you'll be pretty shocked at how simple it is.
Creating a proper pricing structure for your nail business is a massive key to success, but how do you do it? Habib and Tracey walk through exactly how to charge for nail services in the salon, and why it is an absolute necessity to have the right pricing structure.
In this video, Habib and Tracey talk to a Pro Nail Artist that wants to go out on her own, but is struggling to do so for several reasons. We pinpoint one huge factor that she must get down first before moving out on her own - Speed.
In this episode we cover how to hire nail pros for the salon and build a team. All in all this can pose a real challenge if you're looking to expand your salon business. _ Young Nails manufactures the highest quality professional nail care products (acrylic, hard gel, gel polish, nail art, nail polish, nail accessories, nail files, etc) in the world. To learn the nail application in all of the forms - acrylic, gel, nail art, etc - watch our videos for extreme education. We offer nail education o...
In today's episode, we take a call from a customer that is struggling to build a clientele and offer her some real life solutions of how she can take her business to the next level.
In today's episode, we focus on a DM that Habib received from a customer about not being able to build a clientele, and the things you should actually do to turn things around.
