Quality over quantity! In Today’s episode, we are going to talk about the underdogs in the influencer industry, the Nano Influencers but firstly, before we dive into the juicy context of the show, I’d have just had to educate everyone who’s not familiar with the term. Nano Influencers are Instagram users/influencers with less than 10,000 followers. In this episode, we are siding with the nano influencers and why brands should consider them mainly because they are the ones with solid influence in...
Jul 07, 2021•52 min
The two biggest Ecom platforms in the US are Amazon and Shopify. No comparing cos both can make or break your business in the right management. So, on today's episode, we have a special guest and new friend of mine Caulen Foster, the co-founder of Brain Power, to share with us his expertise, Shopify. If you are looking at leveraging the power of Shopify, this show is the perfect one to listen into as everything you need to know about Shopify, launching Shopify, evaluating your Amazon PL business...
Jul 05, 2021•53 min
Today’s episode is the second of the 2 part Winner YouTube Ads Series and we have today a YouTuber himself, Shash Singh who shares the most helpful tips and tricks in his own skillfully made videos in his channel and he will be sharing golden nuggets on leveraging YouTube ads for your Ecom business. Listen in for easy tips for a more profitable Youtube adversitizing and best practices and strategies you must know. In This Episode: [00:39] Welcoming Shash Singh [01:42] Youtube ads, what you need ...
Jun 30, 2021•35 min
Let’s face it, campaigns and launches are quite big to handle on our own especially when we don’t have a wide network. We definitely need a hand in promoting and getting our products reach more. That’s when influencer marketing comes in. In Today’s episode, we are joined by Dan Fernandez of Tomoson- an influencer marketing platform to share with us everything we need to learn in engaging influencers in boosting Amazon sales. In This Episode: [00:28] Welcoming Dan Fernandez on the show [02:11] Wh...
Jun 28, 2021•45 min
YouTube advertising and what impact it gives a brand is the hot topic I’d like you to benefit from today and we have our guest, Tom Breeze to help us understand the psychology and emotions behind the ads. Why do we need to target Youtube ads? BECAUSE youtube gets millions of views daily and as the high percentage of viewers and users increase, advertising on YouTube can definitely attract old and new audiences. It’s only a matter of how impactful an ad is. So tune in and get nuggets of informati...
Jun 23, 2021•51 min
In Today’s episode, Noemi and I will be hosting the show and we are joined by a mutual friend, fellow Wizards of Amazon and veteran Amazon seller, Marc Furma. And to make WOE podcast’s 100th episode special and to thank you all for sticking out with us, we bring you a topic that is close to every Ecom business owners, logistics. Speeding up and building same-day check-ins, avoiding future OOS strategy, developing relationships, 2D barcodes, SPD over palate and 3PL plans before Q4 are among the m...
Jun 21, 2021•46 min
Your ultimate guide to growing and building your list in a podcast episode. How to start, how to grow, creating campaigns and every strategy you’ll need to know in email marketing compressed in 45 mins with no other than The Carlos Alvarez. I learned a lot and I know you’ll pick-up a thing or two in making a profitable email listing. So tune-in cos big nuggets awaits. In this Episode: [00:40] Welcoming my co-host and mentor Carlos Alvarez [01:35] List building and its importance. [03:00] Tools t...
Jun 16, 2021•43 min
The Prosper Show is finally happening after more than a year of pandemic. In this episode, Brian Anderson, the producer of the show tips us off what to expect in the show. The Prosper Show being the largest continuing education conference in the US for established Amazon sellers, is bringing us 28 sessions to expect, network opportunities and the chance to meet 40 awesome speakers and Amazon experts. In This Episode: [00:27] Brian Anderson, producer of The Prosper Show [01:15] Brian talks about ...
Jun 14, 2021•40 min
Using bulk files is one thing I wish I had done long ago. Now that I’m doing it, I realized it could really save a lot of time. So Today, in this episode, we have a bulk file expert guest, Elizabeth Greene of Junglr to educate us with all things bulk file. If you are one of the people who haven’t heard or have not decided whether to use bulk files or not, this episode will help you decide and convince you how helpful and useful bulk files is. If you want to make it simpler and easier for you in ...
Jun 09, 2021•39 min
From his humble beginning and inspiring Amazon origin story to being a sought-after Amazon thought leader, Andrew Morgan, is sharing these with us. From side hustles to building his own Amazon management agency. With a company of 48% conversion rate that helps brands navigate the challenges of Amazon for sellers and vendors, Andrew gives the biggest advice you should hear. In This Episode: [00:30] Introducing Andrew Morgan, founder of Marknology [03:30] Andrew’s background before doing upwork. [...
Jun 07, 2021•48 min
Here for the second time in the show, PR expert Norman Farrar. He talked about the difference between press releases and PR as in public relations. Press releases are your business’ ticket to publicity. In This episode, Norman will share with us how to use press releases effectively in your businesses and in Amazon businesses? The power of press releases is the reach, the exposure, attention and publicity. Publicity benefits businesses in many ways including better visibility, increased traffic,...
Jun 02, 2021•45 min
In the past month, a lot of Amazon sellers received a letter of reminder on pesticide and products with pesticide claims in what seems to be a blast email from Amazon. If you happen to be one of them, here in this episode, Vanessa will shed light on the matter. And as shocked as you may be upon reading the email, thinking what pesticide has to do with your product? Vanessa is here to explain why. Listen in as Vanessa enlightens us on what you should and shouldn’t do with your listings and the pr...
May 31, 2021•45 min
Today’s episode is a solo episode with me, Noemi and I’m gonna be sharing with you 5 things I wish I knew before selling on Amazon which I think is very important especially if you are a potential seller looking for a new product or an Amazon newbie. I know it takes courage to start an Amazon business and it sometimes gets overwhelming. So here, according to my experience is a list that you might want to consider looking at that in my opinion will make or break your Amazon business. In This Epis...
May 26, 2021•19 min
All problems have solutions and that includes what seems to be your unreachable PPC goals. Today, our guest, Ritu Java of PPC Ninja will help us in more ways that one to learn the importance of diagnosing the problem. It sounds very technical, isn't it? Do you think funneling PPC needs expertise? Let's hear what Ritu have to say about that as she discussed the how-tos of troubleshooting the funnel. In This Episode: [00:30] Welcome Ritu java on the show. [04:00] System to troubleshoot the funnel ...
May 24, 2021•52 min
Is it possible to start an Amazon business in as little as $300? Apparently, It is! That’s according to wholesale bundling expert, Kristin Ostrander who will share her expertise and knowledge in what she describes as “Poor man’s Private Label”. Intriguing enough? Let’s explore more of wholesale bundling because in this episode, Kristin also shares where to find wholesale vendors, search volume with bundling, validating data and products that have less competitors. Maximizing your PL with bundlin...
May 19, 2021•45 min
On Today’s Episode, we have a returning guest from my most trusted inspection agency, V-trust, Mitchell Johnson. Mitchell is back the second time around in this 3-part series to discuss further more about the importance of product quality inspections. Controlling product quality is something every business product owner must look into not only to increase the value of their product and to meet consumers needs but also for their own gain and peace of mind especially when their manufacturer is abr...
May 17, 2021•44 min
Today we have a very special guest. My mentor, my co-host, none other than The Carlos Alvarez. I'm very much excited to get across and learn more about Amazon live videos and how to leverage Amazon Influencers to do Amazon Live which Carlos has run through in this episode. Find out why Carlos recommends to apply for Amazon live as soon as possible and why he suggests to go live daily. In This Episode: [00:30] Welcoming my Co-Host, Carlos Alvarez in the show. [01:30] Amazon live video according t...
May 12, 2021•39 min
Something that I have had high on my list of priorities over the years but has been elusive to me is manufacturing my own product here in the USA. So, having Alex here on the show today sheds light on this possibility. If you happen to have the same goal as mine, this show is something to catch. Alex who came from a different professional background will enlighten us that experience makes a big difference and impact on his decision to start manufacturing his private label in the US. He’s been ge...
May 10, 2021•56 min
With Amazon’s 12 million product catalog, how do you think buyers can find your product? Ads! But now that everyone’s advertising, it’s important to learn some tips and tricks on PPC optimization. In this episode, we are going to simplify things for you. Know the latest advertising strategy hacks from no other than Amazon ad expert Destaney Wishon. She is also gonna be sharing an easy formula you may refer to for a more profitable ACoS. These and more tips when you tune in. In This Episode: [00:...
May 05, 2021•39 min
As your business grows, data piles up. Unfortunately, most of the time, you lost track of the auditing percentage of your revenue. Fortunately, there are companies that offer auditing systems that can help you track your inventory, refunds and reimbursements. Who does not love reimbursements, right? Yoni will walk you through how this works and get the money that Amazon owes you. Discover the genius GETIDA system that can help recover your FBA reimbursements here as you tune in. In This Episode:...
May 03, 2021•38 min
What’s holding you back in achieving your goals? Apparently, according to therapist and mindset coach, Paul Wilson, it has something to do with the stuff our mind tells us. You could be feeling like you are going down a wrong road. You might be questioning yourself why everything is going wrong or you could be feeling that it is hard to get where you want to be. If one of these is on your mind, this episode for you. Find out why you have imposter syndrome that’s blocking you from succeeding and ...
Apr 28, 2021•59 min
I've had previous podcast episodes where I genuinely encourage my listeners that doing Live is the way to go and I'm gonna have to take that statement back a little because in this episode, Jeff will enlighten us why Amazon Live is not for everyone. Yep! You read that right but don't get disheartened just yet cos there are options to go live successfully and we discuss all of it in this episode. So, tune in and don't miss the important tips from Jeff Cohen. In This Episode: [00:28] Introducing J...
Apr 26, 2021•34 min
You are not a writer but you have a story to tell. Here's good news for you! You don’t have to be a writer to write but you can still publish a book that you dream of writing and publishing and make profit out of it. Rachel Ollen will walk us through the how-tos of KDP or Kindle Direct Publishing. If you are ready to dig in and make use of your writing skills or books ideas, listen in because this episode is full of nuggets you wouldn’t want to miss. Rachel wishes you to be inspired in writing a...
Apr 21, 2021•40 min
Is voice search the future and the next big thing for SEO? Let’s find out! In today’s episode, we have an exciting guest, The founder of Marketplace Blueprint and host of the Marketplace blueprint Podcast, Robyn Johnson and she kicked off the show enthusiastically sharing her writing skills and her role in the Amazon space. Get ready to be impressed by Robyn in this no holds bar episode as she walks us through step by step listing optimization for Alexa voice search. Voice search has brought con...
Apr 19, 2021•40 min
Kitty Lai who was always behind big brands and now stands as her own brand shares with us what you need to know about branding. With all her credentials, experiences and expertise, Kitty enthusiastically shared 40 minutes packed with information you can learn from and execute to make your brand a success. Branding plays a big role on how you represent your product or how your product represents you. So, listen in and pick Kitty’s nuggets of advice to those who are starting or made a mistake with...
Apr 14, 2021•50 min
Let's get geeky in this episode for in this episode we are gonna be dealing with pure data. Data that you can validate and execute on your businesses and turn it to a more profitable one. Let's hear it from Sourcing Monster Founder, Tomer David. He's gonna be sharing with us his product validation strategy that has 60-70% success rate. So, tune in and be inspired! In This Episode: [00:28] Welcoming Tomer David, founder of Sourcing Monster. [03:05] Timer explains product validation system through...
Apr 12, 2021•39 min
Welcoming a second timer on the show, Alina Vlaic of AZ Rank. In this episode, we are going back to the basics of ranking.Tune in as the ranking expert gives us tips on getting the right keywords, beating algorithm and ways to rank. These and more ranking techniques when you tune in. In This Episode: [00:29] Welcoming Alina Vlaic [01:20] Alina describes herself in two sentences. [03:15] What is ranking? [04:20] Red flags people often missed. [05:00] Shades of ranking, staying in the gray area. [...
Apr 07, 2021•39 min
Like any other businesses, Amazon or Ecom businesses need protection just like how you protect your own life because you wouldn’t want to lose what you’ve worked hard for. Now that Amazon is strictly implementing and reinforcing its General Insurance policy, sellers are given streamlined protection on their businesses. In this episode, we are going to get serious as we talk about insurances that will cover our businesses from all kinds of claims. Let’s hear it from an Insurance specialist hersel...
Apr 05, 2021•43 min
A woman with so many titles attached to her name. A mom, an entrepreneur, a military, business coach, public speaker, product inventor, SEO expert and more. Her long list of credentials is not our topic for today but her struggles, her sacrifices and how it all contributed to her success. From starting scared after leaving her job to taking business trips with her children, Amy will share them all in this episode. You wouldn’t want to miss on a single brilliant word of advice. Allow her to mento...
Mar 31, 2021•42 min
In this episode, I’m very honoured to have a special guest from the other side of earth, Japan. Nick Katz who’s been living in Japan for more than 25 years will give us a glimpse of what it’s like to live and grow a business in Japan. It was a fun and informative talk with Nick as he talks about simple life in Japan, his long term business, his previous jobs and of course some insights of what kind of product clicks in japan. Nick also shares the social media platforms mostly used in business in...
Mar 29, 2021•46 min
