A conversation with Sapna Pieroux of InnerVisionsID Ltd.

In this week’s episode of The Business Clubhouse Conversations I chat with award-winning author and branding consultant extraordinaire, Sapna Pieroux of InnerVisions ID Ltd.

We talk about why a logo is just the tip of the iceberg when it comes to your brand and why it’s more about your values and what you stand for in your business. Sapna explains why it’s so important to get the whole package right in order to build brand-loyalty and help make your business indispensable to your customers/clients.


We also discuss why it’s important to be consistent with your brand and how having the right branding can give you the confidence and drive to help elevate your business to new levels. Finally Sapna shares her thoughts on why you shouldn’t be afraid to try new things in your business and why you shouldn’t give up when things are a challenge.