What strawberries can teach us about NZ’s economy

New Zealand has a lot of small businesses, but relatively few of them expand into larger, more productive operations. Strawberry farms are a good example of this – many don’t invest in technology or systems to grow scale or profits, because it’s more profitable to simply wait for the farm’s land value to rise instead. But there are some interesting exceptions out there too. This week, Bernard talks to strawberry scientist Geoff Langford and Kiwibank business banking manager Wayne McEntee about the sorts of choices small businesses face around going up, going out, or just remaining stagnant.

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