This is what the Flux. I'm Brett and I'm justin and Wednesday, the thirteenth of November. Jes it. Wait, we know there has been a big drop in cash transactions in Australia. However, the actual number of banknotes in circulation is near record highs if you don't mind, but there
is a reason for this. The RBA reckons only well nine to twenty six percent of the cash is used for transactions, pretty broad and up to eighty percent of banknotes are hoarded for a rainy day, and up to eleven percent is used for legal activity like tax evasion and drugs. Everyone's got their cash under their mattress fee man, uh huh that flexapp. Every single month you get slugged in your bank account with Netflix and Spotify and your gym and Photoshop and Canva and a million other things
that you forget you signed up to. That is why we built the Flux subscription tracker, so you can track all of your subscriptions in one place and identify subscriptions you're not using. Takes less than thirty seconds to sign up, and you can say hundreds of dollars every single month to make sure to download the flux app and check out the subscription tracker. Three record breaking stories today, Juzzi boy,
let's do it for our first. REX Airlines is back in business after receiving eighty million bucks in funding from the federal government. It was only ever going to be the government, be Man and nobody else, So tell me more, all right, Juzy boy. REX is short for Regional Express
Airlines and it started in two thousand and two. Originally focused on forty five regional destinations as its name suggests, regional express, but during COVID years, REX identified an opportunity to compete with the big dogs and cats of the sky by entering the Golden Triangle that's the roots between Melbourne and Sydney and Brisbane. But juseboy. At the end of July, REX entered voluntary administration after it could not pay its debts. But now, be Man, the federal government
has come to save REX. It's promised eighty million dollars to support them in staying alive yep. And this is to help keep rex's regional routes running, not the Golden Triangle, and it also means that REX workers will be paid for the first time since July. And I got to say, Juzi boit. This is quite convenient timing after the whole debuts of politicians getting preferential treatment on quantus flights. But
been man. Ultimately, this is about driving competition in a market where there is very high barriers to entry and very low competition. So what is the key learning here? When competition goes on holiday, it's a commercial flying get a whole lot price here yees see, Jose boy. When a competitor leaves the market and prices jump, it ain't no coincidence with the number stat man well or well.
In the last three months since Rex left the domestic market affairs on flights from cities like Sydney, Melbourne, bres Vegas, they've jumped more than thirteen percent. How's that for a stat But outside of capital cities the flights were largely flat. But the devil is in the detail because the cost of fuel has dropped by forty one percent and this hasn't been passed on to regional customers at all. Now, Jazi way, Since Rex cut routes to major cities, the
number of seats actually went down by six percent. This led to full of flights and of course higher prices, and as a result, domestic airline industry has become even more concentrated. So despite Rex receiving eighty million bucks in the short term, it may still take a bit more
time before a new airline emerges as a competitor. For our second story, Aristocrat Leisure, the Australian poke's machine maker, has sold its mobile gaming business for up to eight hundred and twenty million US dollars as it pivots back to poker machines. Nothing like pivoting back to your corby man, So tell me more, all right. So, Aristocrat Leisure is an Australian gambling machine manufacturer and they started back in nineteen fifty three. But it ain't just any gambling manufacturer.
It's the largest in Australia and one of the largest slot machine manufacturers in the whole wide world. And Josie Boy well, it's been traditionally known for its old school slot machines. Aristocrat wanted to diversify because of slower poker machine growth yep. In twenty seventeen, Aristocrat went on a
buying spree. They acquired a mobile game developer called Plarium for a lazy five hundred million US dollars, and then they acquired another game developed called The Big Fish Games for nine hundred and ninety million US dollars later that same year. And man, these are games that have in our purchases, but they don't require a gaming license to operate.
But dozie boy, it's easy come, easygo, because Aristocrat is selling Plarium for six hundred and twenty million US dollars upfront and then another two hundred million US dollars if Playium hits certain financial targets over the next three years. And why are they cutting this big dog of the gaming world will be man, Aristocrats decided to shift its focus back to real money gaming markets, which are regulated the old strategic divestment play. So what is the key
learning here? Strategic divestments is where a company decides to cut loose what no longer aligns with its long term vision. You see Beman. For many public and private companies, they're constantly assessing how to remain as profitable as possible, and this often means doing a review of all the main assets in their portfolio. This one's got high margins, this one's got high growth, this one not really strategic and
not really performing. Your cut yep. Once you've divested from non strategic assets, you can reinvest in assets that are aligned with the company's core offering. Earlier this year, Treasury Wine Estates announced plans to divest from its cheaper wine brands like wolf Blasts and Yellow Glen, and similar to Aristocrat, these are much lower margin compared to their big dog penfolds. So it's out the non core and in with the
premium wines and premium pokies. For our third and final story, Ossie coffee maker Vittoria has won a major court case against Macona over the use of a glass jar. Who knew a glass jar could create such emotion? What the coffee beans is happening here? Well, Josie boy, you might have seen Macona coffee in Cole's or Woolies. Yeap. They've supposed toly been around since seventeen fifty three and they're owned by the second largest coffee company in the world.
So man Macona took Victoria to court. That's Australia's largest independent coffee company. Now Macona reckons that Vittoria is misleading customers by selling their coffee in a glass jar. Only we can sell in glass but Ben Man. After nearly two years of deliberating a quarter's found that the Vittoria jar is not deceptively similar to the Macona shape, and Victoria is claiming this is a David vers Goliath type win.
The clearly bee Man Macona takes the shape of its four hundred gram trademarked coffee jar very seriously could not agree more. I gotta be honest, Josie boy. So I'm over here wondering what is the key learning a trade? Is it symbol or a word or a phrase that helps to uniquely identify a specific brand? Think Nike Swosh logo,
the Macas, golden arches and b Man. Trade backs help companies build their brand recognition as well as they're loyalty from customers and jes boy, it's valid for companies to protect their trademark so others won't benefit off their good old fashioned hard work. For example, b Man added a suit forever twenty one for using its three stripe design on clothing. Wow yep. They claim successfully that this was deceiving customers into believing it was an added ass product.
But be Man well. Macona's glass jar shade is trademarked Victoria's glass just isn't deceptively similar, and as a result, it's not trying to leverage Macona's brand and designs for its own benefit. Flux app if you're sipping on a couple of Macona right now thinking about the pay cuts some costs in your life, the Flux Subscription Tracker is your ultimate solution. Tracks all of your subscriptions in one place, showing you which ones still cost you every single month.
Make sure to download the Flex app and check out the Subscription Tracker today. Thanks for listening, and we'll see you on Friday.