This episode dives right into the heart of what Kiley is most passionate about: setting goals and making them work for the life you want to build. Through a lens of personal experience, she sheds light on the process of goal setting and goal timelines, and explores some take-aways she had from the book "10X Is Easier Than 2X," by Dan Sullivan and Benjamin P. Hardy. Kiley maps out the phases of a business - from the challenging first year of just keeping afloat to the bustling growth seen between...
Aug 30, 2023•25 min•Ep. 70
"Trust your gut. Most of those anxious feelings are coming from a place of intuition." says Mary Cate Spires, leading expert in using data and research to improve marketing ROI and co-founder of Harley James Consulting, a HubSpot inbound marketing agency. In this episode, Mary Cate shares her insights on leveraging CRMs to increase ROI and discusses the importance of finding the right CRM for your business. She also emphasizes the value of inbound marketing and dispels some common myths associat...
Aug 16, 2023•36 min•Ep. 69
“There's so many people out there suffering that won't get the help or haven't gotten the right help, and that's why I’ve become such a passionate advocate for mental health,” explains Tonia Jahshan, founder and President of Sipology by Steeped Tea Inc. After suffering a devastating miscarriage and then quietly dealing with postpartum depression after each of her three children, Tonia found herself in a very scary spot mentally. She was starting to behave in ways that felt outside of her control...
Aug 02, 2023•40 min•Ep. 68
“Human evolution is largely a tribe on tribe competition. So being a tribal loyalist and transmitting that cultural package reliably, that's our survival edge,” explains Tim Ash, founder of Primal Brain, international keynote speaker, and bestselling author. Tim’s career path from exiting his digital marketing agency to consulting and speaking was largely influenced by his background in evolutionary psychology. Today, Tim speaks on how to leverage evolutionary psychology to your advantage within...
Jul 12, 2023•39 min•Ep. 67
“Leaders don't lead buildings, and products and services. They lead people and they serve people,” explains Kailei Carr, award winning speaker, executive coach and founder of The Asbury Group. Today, Kailei talks about the importance of harnessing your personal power, discovering your "why," and managing your energy as entrepreneurs to properly show up as your best leader. She also shares tips on how to gain clarity on your true strengths and how to serve others to your greatest potential. Tune ...
Jul 05, 2023•39 min•Ep. 66
“The biggest takeaway I want you to think about in terms of launching your business is reframing this from how do I make the same amount of money I made at my W2 corporate job to how do I cover my living expenses, because there's a lot of different creative ways you can do that,” explains host Kiley Peters. Today, Kiley dives into a number of key business calculations and key performance indicators that every entrepreneur should consider when launching and growing their business. If you're looki...
Jun 28, 2023•35 min•Ep. 65
“I really want to flip the paradigm and have people think about process as a business function,” explains Heidi Berger, co-creator of Process Optimizer, a business process optimization consultancy. Oftentimes, people view creating and implementing processes as a big hairy audacious goal that is best left for another day when they are less busy. In actuality, the process needs to have a seat at the table so that those in leadership positions start to view it as a business function. Today, Heidi s...
Jun 21, 2023•41 min•Ep. 64
“The retail space is such a dynamic and ever changing industry; and that's why I love it because it's never the same any day, any week, any year,” explains Reina vanDelft, founder and CEO of RVD Solutions Retail Consulting. Although the basic rules of retail do not change, the overall landscape changes frequently and requires business owners who are able to pivot with the business. Currently, business owners are facing challenges like the recession, supply chain disruptions, competition from e-c...
Jun 14, 2023•39 min•Ep. 63
“As you go from one to two to three million, you start stress testing the systems that you've put into place that have gotten you there,” explains Julie Ellis, author, professional speaker, leadership coach and co-founder of Mabel’s Labels. It can be a daunting process to scale your business and it does not happen overnight. As you scale more and more, there are certain changes that will need to be made, both in systems used and in the level of formality expected by your employees. Today, Julie ...
Jun 07, 2023•39 min•Ep. 62
“There's actually things that women can be doing behind the scenes before they actually even file,” explains Rhonda Noordyk, founder and CEO of the Women's Financial Wellness Center and certified divorce financial analyst. Navigating divorce can be a tricky process, so it is critical to start preparing beforehand. Rhonda recommends starting to prepare at least six months in advance so that you can be more proactive versus reactive. Today, Rhonda shares her top financial tips for helping women na...
May 31, 2023•32 min•Ep. 61
“We can create a plan, and we can work towards executing that plan, but there's always going to be things that come up unexpectedly,” explains host Kiley Peters. No matter how well you plan, there will always be some kind of change that happens. Managing change by learning how to pivot to a new strategy is a critical skill for everyone, especially entrepreneurs. Today, Kiley shares five tips for navigating change that she found helpful when pursuing a new direction for her own business. The firs...
May 24, 2023•24 min•Ep. 60
“We all have room to be so much more intentional about calendar design,” shares Jenny Blake, podcast host and author. Her newest book, Free Time: Lose the Busywork, Love Your Business , emphasizes ways business owners can implement smarter systems powered by Delightfully Tiny Teams. Jenny’s mission is to help save not only business owners’ time, but everyone involved in the business. It can be a real challenge for entrepreneurs to build free time into their schedules. This is especially true in ...
May 17, 2023•40 min•Ep. 59
“Research still shows that even if you're highly engaged, invigorated, challenged, and excited about your work, it contributes to strain. It wears you down and depletes your bodily resources,” explains Nina Nesdoly, founder of Workplace Clarity. As a work stress and burnout prevention speaker and researcher, Nina’s mission is to spread the word on the benefits of rest for increasing productivity. Entrepreneurs often end up burned out quickly because they think they need to be working intensively...
May 10, 2023•37 min•Ep. 58
“We really set out to build a community, and that's really how it's coming together,” shares Stephanie Melnick, attorney and owner of Melnick & Melnick, a Milwaukee law firm that serves small businesses and their owners. Stephanie is also the founder of She Stands Tall, a speaker series featuring women entrepreneurs. Recently she took over Milwaukee’s Women Entrepreneurship Week. Today, she discusses how to use lead generation events and activities to expand your business. Lead generation ac...
May 03, 2023•37 min•Ep. 57
“Most authors give up too soon. They give up before they finish their book, they give up on their publishing plan, because it takes too long. And then if they do manage to get their book to market, they give up on selling it,” shares AJ Harper, editor and publishing strategist, head writing coach for Heroic Public Speaking, writing partner to business author Mike Michalowicz, and author of Write a Must-Read: Craft a Book That Changes Lives--Including Your Own . Today, AJ calls on her years of ex...
Mar 29, 2023•39 min•Ep. 56
“The human brain makes all kinds of assumptions within seven seconds of seeing someone. And within those seven seconds, 60% of those assessments of if we liked that person, trust that person, want to do business with that person comes from what that person is wearing,” explains Morgan Wider, wardrobe stylist, speaker, podcast host, and author of the best-selling book, The Worthy Wardrobe: Your Guide to Style, Shopping & Soul . Growing up as the only Black girl in her class, as well as being ...
Mar 22, 2023•36 min•Ep. 55
“The payday is a lovely part. But don't let that drive how you look for your partner, particularly if you want to leave a legacy worthwhile,” explains Jennifer Fondrevay, founder and Chief Humanity Officer of Day1 Ready™, a consultancy that advises business owners, leaders, and executives on how to prepare for mergers and acquisitions. Jennifer has survived three major multibillion dollar acquisitions and is the author of Now What? A Survivor's Guide for Thriving through Mergers and Acquisitions...
Mar 15, 2023•42 min•Ep. 54
“80% of the women owners that we surveyed said it's extremely important to hire and develop other women in their industry,” shares host Kiley Peters, CEO and founder of RAYNE IX. With the help of friend Susan Baier and her team at Audience Audit, Kiley conducted original research on women small business owners and how they defined success for themselves. When surveying several hundred female small business owners, the data began to show three distinct segments. These segments are the believers, ...
Mar 08, 2023•32 min•Ep. 53
“If the goal is for this to be your full-time income, plus potentially the opportunity for you to scale and eventually move away from delivering the service yourself, it requires you to have an in-depth knowledge of what is needed to sustain your life and lifestyle and grow the kind of business that you want to grow,” explains Abagail Pumphrey. Abagail and Emylee are the co-founders and co-CEOs of Boss Project and the hosts of the chart-topping podcast The Strategy Hour. Together they have helpe...
Mar 01, 2023•47 min•Ep. 52
“When you realize that you can have a tremendous emotional, psychological, and intellectual impact on the people in a room through performance, all of a sudden the way that you go about your work changes dramatically,” shares Michael Port, CEO and Co-Founder of Heroic Public Speaking. Today, Michael explains how to build a professional speaking career. In order to create transformational change in the way people think and act, you first have to change the way they feel. The speakers who are the ...
Feb 22, 2023•42 min•Ep. 51
“We've built the 100 Collective to be a public facing national directory of and membership for women-owned small businesses looking to find, hire, and network with other women just like them,” explains host Kiley Peters, founder and CEO of RAYNE IX and founder of The 100 Collective. Today, Kiley shares more information about the mission of The 100 Collective and how you can get involved. The 100 Collective just celebrated its beta launch on February 13th, 2023, so now is the perfect time to get ...
Feb 15, 2023•24 min•Ep. 50
“Have something that keeps your business assets separate from your personal assets,” shares Carolyn Jahnke, founding attorney of Athena Legal Solutions. Today, Carolyn joins host Kiley Peters to talk about how to legally protect yourself and your business. If you have a business, you need to form an entity like an LLC in order to protect your personal assets. Otherwise, you will be considered a sole proprietor; and if you were sued, the courts would view your personal assets as an extension of y...
Feb 08, 2023•43 min•Ep. 49
“People are so afraid of not being perfect, and they set the bar up here and then it becomes this death spiral of anxiety. Just own it,” shares Kristy Siefkin, professional communications coach with nearly 20 years of experience as a national TV broadcaster, national spokesperson, corporate trainer and event speaker. Today, Kristy joins host Kiley Peters to talk about how to capture a virtual audience. The pandemic has altered the way people are expected to communicate. The way you spoke for in ...
Jan 31, 2023•40 min•Ep. 48
“Think big, have the vision, and have the dream, and then minimize the risk,” shares Eisha Armstrong, Co-Founder and Executive Chairman of Vecteris and Author of the Amazon bestseller Productize . Today, Eisha joins host Kiley Peters to talk about productizing your services. Productizing has the potential to add a lot of value to your business because it allows you to scale your growth. If you can come up with a product that solves a pre-existing clear, urgent and expensive problem, you are on y...
Jan 25, 2023•35 min•Ep. 47
“The three pillars to sales success are communication, energy, and then the sales process,” explains Natasha Hemmingway, sales coach, consultant, speaker, and creator of Heart Not Hustle®. Today, Natasha joins host Kiley Peters to talk about what entrepreneurs need to know about building a sales process. Natasha shares that the best way to truly build a sales process is to work with somebody. However, there are some basics that all entrepreneurs should know. The most important thing to remember ...
Jan 18, 2023•44 min•Ep. 46
“The minute you open your doors, the minute you start selling something, you should be thinking, ‘how do I exit?’ regardless of if you ever want to exit,” explains Lori Murphree, founder and managing partner at Evalla Advisors. She has 20 years of experience working in mergers and acquisitions and over 15 years focused on marketing services, digital media, and e-Commerce. Today, Lori joins host Kiley Peters to talk about what entrepreneurs need to know about merging and acquiring businesses. Eve...
Jan 11, 2023•39 min•Ep. 45
“Never settle. The five star candidate is out there. Never settle for less than five star,” shares Danielle Mulvey, chief curator of The ALL IN Company. Danielle is a flight attendant turned entrepreneur whose 25 years of entrepreneurial experience has led her to cracking the code on hiring and retaining the best employees. She has created The 5 Star Employee Rating System which is a checklist and system that ensures employers are consistently hiring 5 star employees. Today, Danielle joins host ...
Jan 04, 2023•35 min•Ep. 44
“Your end user might not be the people in front of you, but they are going to refer you to the person who will. So you have to make it memorable,” explains Precious Williams, CEO of Perfect Pitches By Precious. Precious is a 13 time national elevator pitch champion, a four time best selling author, and has been featured on Shark Tank . Today, she joins host Kiley Peters to talk about mastering the perfect pitch. Pitching can be difficult to get right and there is a lot to take into consideration...
Dec 28, 2022•41 min•Ep. 43
“If I were to name the pain I know, it's being told I can't do something. Or being told I can't have something, or that I'm not enough,” shares host Kiley Peters. Today, Kiley talks about why she chose to shut down Brainchild Studios to pursue RAYNE IX. Shutting down a business to begin something new can be a really intimidating process and many people will likely question you or tell you that you won’t be able to succeed. Kiley was inspired to build RAYNE IX out of a desire to create opportunit...
Dec 21, 2022•22 min•Ep. 42
“We have to make it safe so that the visionary can have ideas, and the team can all come together and gut check against our goals and our plan as a company; and it's not just saying yes to the visionary,” explains Jamie Munoz, visionary and founder of Catalyst Integrators, a fractional integrator firm that provides support to companies running on EOS (the Entrepreneurial Operating System). Today, Jamie joins host Kiley Peters to talk about outsourcing and delegating for visionaries. For many ent...
Dec 14, 2022•47 min•Ep. 41
