Webcology - podcast cover

Webcology

WMR.FM Formerly Webmaster Radioredcircle.com

Webcology takes a deeper look at the ecosystem of the Internet as it affects webmasters and web marketers from the points of view of two well known web marketers, Jim Hedger and Kristine Schachinger. Based on interviews with special high-profile guests or panels, Webcology introduces, explores and explains how the various segments of the web marketing world work.

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Episodes

SEO in 2013, the Old and the New

SEO in 2013, the Old and the New as Jim and Dave welcome David Harry (Owner and Sifu at SEO Training Dojo), Terry Van Horne (Partner of Reliable SEO and SEO Training Dojo), and Bria Jordan (Digital Always Media). Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Dec 20, 201257 min

Hacking Software Guru John McAfee Contained; Matt Cutts Skype Account Hacked

Jim and Dave discuss the ongoing saga of Software guru John McAfee, who recently suffered two small heart attacks while in detention in Guatemala. McAfee is considered a suspect in the fatal shooting of Gregory Viant Faull, who was shot to death in early November on the Belize island where both men lived. In another story of hacking, Google Web Spam Team Head Matt Cutts Shares His Account Hack Experience. He explained how and why his Skype account was hacked on Google+. He explains that the Skyp...

Dec 06, 201258 min

Google Analytics Report on Search Marketers Mobile Focus in 2013; SES Chicago 20

A Google Analytics report presented during the Mobile Marketing and Measurement Panel at SES Chicago 2012 says that 87 percent of search marketers will focus on mobile in 2013. Also, Matt Cutts discusses Google Disavow in new YouTube video, meanwhile a webmaster disavows 100 percent of links and still has Google link penalty. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Nov 15, 201256 min

President Obama's Second Term Tech Agenda

Looking into President Obama's Second Term Tech Agenda as Jim and Dave discuss what web issues are the Obama administration likely to deal with? They welcome SEMPO President/ Rosetta Dir. of Thought Leadership/SEO Rockstars host Chris Boggs and Search Engine Journal writer Michelle Stinson Ross who wrote a recent article on the subject entitled Barack Obama: President of the Tech Era. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com...

Nov 08, 201256 min

Google Autocomplete Findings From Hurricane Sandy; Disney Purchase of LucasFilm LTD Editorial

Aside from Google Autocomplete Findings the aftermath and recovery following Hurricane/ Super Storm Sandy and an article on Penguins and unnatural linking messages?, Jim and Dave also give some commentary on the Disney purchase of LucasFilm LTD along with an exclusive interview with the new owner. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Nov 01, 201252 min

Google Disavow Tool; Google Analytics Event Tracking

Google introduces a tool that enables you to disavow links to your site. Jim and Dave analyze how this tool will help Google compete in semantic search, with the likes of Wolfram Alpha and Apple. Plus, figuring out track event commands in Google Analytics. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Oct 26, 201255 min

WebmasterWorld Forum to IM Ninjas; Google Stock Plunges

WebmasterWorld Forum to IM Ninjas as the popular Webmaster and SEO forums, WebmasterWorld, have been sold to Jim Boykin and Internet Marketing Ninjas.; Google Stock Plunges 8 percent, according to Reuters, after the companys third quarter earnings apparently leaked ahead of schedule on Thursday. Jim and Dave also give Webcology listener Jim Mogensen a site review of his site RentWisconsinCabins.com. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https:...

Oct 19, 201255 min

Google Updates Above Fold Page Layout Algorithm; Panda, Penguin, and Authors

Google Updates Above the Fold Page Layout Algorithm;Exploiting Facebook Privacy Settings. Jim and Dave speak with Kim Krause Berg (Founder of Cre8asiteForums) who has joined the Internet Marketing Ninjas, about the change and she previews her participation on an upcoming Pubcon Vegas 2012 panel on Panda, Penguin, and Authors. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Oct 11, 201256 min

The Hats Worn in SEO: White Hat, Gray Hat, Black Hat and...

SitesWithoutWalls founder Kristine Schachinger defends her Search Engine Watch article titled SEO 101: Meet the White Hats, Gray Hats, Black Hats and Asshats as Jim and Dave speak with Kristine and the CEO of Fang Digital Jeff Ferguson. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Oct 04, 201255 min

Search Coming Back to Yahoo; Facebook Purges Fake Profiles

CEO Marissa Mayer announces Search is coming back to Yahoo; Facebook announces a purge of all fake profiles; Google celebrates its 14th birthday; Jim and Dave also discuss a SEOMoz blog post entitled How Many SEO Consultants Actually Know What They're Talking About? Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Sep 28, 201253 min

Yahoo Closes 7.6 Billion Dollar Deal with Alibaba

Yahoo closes 7.6 billion dollar deal with Alibaba Group, which will give Alibaba greater autonomy as it prepares to pursue an initial public offering of stock within the next three years, while rewarding Yahoo for one of the few moves that has gone right for the troubled company in the past few years. Jim and Dave also discuss full-blown SEO campaigns in a multivenue universe, plus news on the announcement of a virtual PubCon. Support this podcast at — https://redcircle.com/webcology/donations A...

Sep 22, 201251 min

Cyber Security Measures to Avoid Repeat of GoDaddy Outage; DWExpo 2012 Vegas Preview

Following up on the major outage web hosting company GoDaddy suffered that took down its website, servers, and DNS infrastructure completely for several hours. We hear about some cyber security measures that you should apply with Carolyn Shelby, the Director of Search for Tribune Company and 435 Digital. We also preview the annual Digital World Expo in Las Vegas later this month with conference chair Shawn Rorick and featured speaker Kristine Schachinger. Support this podcast at — https://redcir...

Sep 13, 201255 min

Facebook Privacy Roundtable

Jim and Dave host a Facebook Privacy Roundtable discussion, including third party apps and what they record, kids and privacy and the importance of privacy with the author of The Last Original Idea and the founding partner at Digital Always Media Alan K'necht and Michelle Stinson-Ross, the Founder and Principal Consultant at Firestarter Social Media. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: http...

Sep 06, 201255 min

RavenTools Revered for Helping Rehab Employee; Social Media Hits and Misses

RavenTools Revered for Helping Rehab Employee Recovering from an accident that resulted in a coma. Plus, Jim and Dave discuss some Social Media Hits and Misses, and how Samsung traded a new Galaxy phone for a cool dragon drawing. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Aug 30, 201254 min

Oatmeal Hits Tesla Museum Campaign Goal; Microsoft New Logo Change

Less than a week after launching a fundraising campaign to build a Tesla museum, comic website The Oatmeal has reached 850k in donations. Microsoft make a new logo change, and the words Search and Social avoid the trademark. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Aug 24, 201254 min

SES San Francisco 2012 Recap; Value of Facebook

SES San Francisco 2012 Recap; Evaluating The Value of Facebook as its stock price continues to drop; Twitter founders Twitter, Biz Stone and Evan Williams start new Medium social publishing site. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Aug 19, 201212 min

Gmail Results in Google SERPs; Suspicious Facebook Pages

Google to pull Gmail information into search engine results; Google Plus and rationalization? Jim discusses these and more with guest co-host Thom Craver, Senior Technical SEO Manager at TopRank Online Marketing Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Aug 09, 201256 min

Facebook Click Fraud and The State of Cyberlaw

Facebook Click Fraud? Jim and guest host Miranda Miller from Search Engine Watch welcome Brian Carter for a discussion about Facebook advertising. Internet Law Center founder Bennett Kelley also joins us to discuss the state of cyberlaw. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Aug 02, 201253 min

Comparing Google Penguin and Panda: Drops in Rankings

Comparing Penguin and Panda: Drops in Rankings as Google rolls out the latest update to its Panda algorithm. Jim and Dave differentiate the significance of the drops in ranking that the Google Penguin and Panda algorithm have created. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jul 26, 201254 min

Analyzing the Hire of New Yahoo CEO, Marissa Mayer

Analyzing the Hire of New Yahoo CEO, Marissa Mayer, what kind of expectations will she need to meet, and how much time will she get to turn the Yahoo ship around. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jul 19, 201256 min

Yahoo Voice Passwords Stolen; Social Media Camp Victoria 2012 Recap

Social Media Camp Victoria 2012 Recap with Motivational Speaker Fred Sarkari; 450000 Yahoo Voice passwords stolen in data breach; A Beloved and Respected Female Search Engine Industry Journalist is Threatened. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jul 13, 201254 min

DuckDuckGo Founder Gabriel Weinberg

Jim and Dave speak with DuckDuckGo Founder Gabriel Weinberg. Named by Time Magazine as one of The 50 Best Websites of 2011, DuckDuckGo is a simple, straightforward search engine that is considered reminiscent of early Google. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jun 28, 201255 min

More Facebook Ranting; Microsoft launches Surface; Anatomy of an Internal Link

More Facebook Ranting; Microsoft launches Surface, a line of tablet computers running the Windows 8 Pro and Windows RT operating systems; Anatomy of an Internal Link. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jun 22, 201254 min

SES Toronto 2012 Observations; ICANN gTLDs Revealed

Jim offers some SES Toronto 2012 Observations, including how SEOs should plan for Madison Avenue to look to them for help. Jim and Dave also discuss ICANN and the announcement of thousands of gTLDs revealed. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jun 14, 201252 min

Webcology Reaches 200 Podcasts

Webcology Reaches 200 Podcasts as Jim and Dave reflects on the news that spoke about during that span. Facebook is reportedly testing out controls that would allow users under the age of 13 to participate under parental supervision. LinkedIn Password Leak is Confirmed after it was reported that over 6.4 million LinkedIn passwords had been leaked onto the internet. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy &...

Jun 08, 201254 min

Infographics and Data Visualization; YouTube Comedy Videos

Infographics and Data Visualization and how much to use them over blog posts or videos; YouTube Comedy Videos discussed with Darryl Lecraw from Fox Hound Digital and SkitforBrains.tv. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

Jun 01, 201254 min

Facebook IPO Fallout; Xoomfile Version 3 Software Launched

Facebook fallout from Wall Street following its initial public offering, ,Jim and Dave analyze the past 7 days, plus they discuss an article titled Linking to Promote Keyword Clusters. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

May 25, 201249 min

Microsoft to Involve Facebook; Facebook Ads and GM Cars

Microsoft plans to roll out a revised version of its Bing search engine that includes a way to involve Facebook friends in the search process. Plus, Micheline Maynard discusses a recent Forbes article on Whats The Real Problem: Facebooks Ads, Or GM Cars? Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

May 22, 201254 min

Penguin and Panda; LinkedIn purchase of SlideShare: Facebook IPO Roadshow

Dave discusses his appearance on Ecom Experts and how ecommerce is being affected by the Penguin and Panda Updates. Also, the LinkedIn purchase of SlideShare otherwise referred to by Jim as Powerpoint in the Clouds for 118.8 million dollars. Plus, a look into the Facebook IPO Roadshow as the social network looks to pitch its initial public stock offering. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out:...

May 11, 201256 min

Google Penguin and Panda Updates; SMX Toronto 2012 Recap

Jim and Dave discuss the Google Penguin and Panda Updates with Michael David, the author of WordPress 3.0 Search Engine Optimization. Plus Jim recaps the highlights from SMX Toronto 2012. Support this podcast at — https://redcircle.com/webcology/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...

May 03, 201216 min
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