Behaviour Design: Predicting irrational decisions (10m talk) - podcast episode cover

Behaviour Design: Predicting irrational decisions (10m talk)

Dec 03, 201311 min
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Episode description

What causes a behaviour? Why do we act so illogically at times? Are our decisions being made for us? Behaviour Design is a new field based on understanding the mechanisms of decision making, and designing systems to fit the way people actually behave.
Behaviour Design: Predicting irrational decisions (10m talk) | UX Australia Podcast: All presentations from 2009-2014 - Listen or read transcript on Metacast