Why Should They Pick You? Crafting Your Unique Selling Point - Trade, Construction and Service Based Business Ep 210
May 11, 2025•24 min•Ep. 210
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Episode description
Never heard of a USP? You’re not alone — but if you run a trade business, this one’s a game-changer.
Coaches Erina and Em break down what a USP really is, why it matters, and how to build one that makes your business stand out (without sounding like every other sparky or builder out there). Tune in and learn how to sell your services with confidence and clarity.
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