This clip is taken from our episode with Shamini Rajarethnam, CEO of Rationale Skincare. In this clip, Shamini talks about how she helped Rationle expand and pivot to D2C after traditionally only servicing the B2B market.
Pivoting from B2B to D2C - CEO Shamini Rajarethnam of Rationale | Uncommon podcast - Listen or read transcript on Metacast
