This is a great conversation with Edward Ruffin from SellerLabs, and how and when you should utilize the full advertising funnel on Amazon. Known as "PPC Ed", Edward is well versed in all things Amazon advertising and his specialty is Sponsored Products ads. He routinely helps sellers with the most-limited budgets as well as those working with ad spends in the tens of thousands of dollars. Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo has an Amazing se...
Aug 13, 2021•39 min•Season 2Ep. 87
Have you thought of automating your pricing for your Private Label products? If not you could be leaving profits on the table. Jason Hanan from AZ Seller Kit joins us to talk all about how they can help you automate your pricing and increase your profits! Jason Hanan and Lenny Ash cut their teeth in retail on the streets of Manhattan as owners of Entertainment Outlet. Entertainment Outlet became a powerhouse in the music and movie business by becoming an Amazon 3rd party seller in 2003. In 2014 ...
Aug 09, 2021•48 min•Season 2Ep. 86
If you are thinking about selling your Amazon FBA business at some point in the future, this is the episode for you! After building, buying, and selling a half dozen of his own companies, Joe Valley helped build one of the leading online-focused M&A Advisory firms in the world. Now, after facilitating nearly half billion in exits, Joe has written the bestselling book The EXITpreneur’s Playbook - to help online business owners get the maximum value and best deal structure when they sell their...
Aug 09, 2021•57 min•Season 2Ep. 85
This episode was a lot of fun for us, talking the wholesale business model with Kris McCauley. Realizing there was more to life than working a job he didn't like, Kristopher McCauley started trying to create income for himself in 2010. It wasn't until 2018 that he really started to see some momentum. He knew that if he would have had a resource to learn from and a network of people to tap into, this learning could have been shortened drastically. This is what he aims to create for hungry individ...
Aug 09, 2021•46 min•Season 2Ep. 84
Are you ready to Fire The Man? On this episode we talk with Ken Wilson and David Schomer about their journey from starting a side hustle to actually quitting their jobs. David and Ken are also the hosts of the "Firing The Man" podcast. Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo has an Amazing set of tools to help you automate your Amazon advertising. 💥To get a free 14-day trial, book a demo with Dustin or Kris by going here 👉 https://sellozo.com/s...
Aug 03, 2021•40 min•Season 2Ep. 83
Today we are talking about the "Buy Box" and specifically, how a RePricer can help you win it more often. Ian Kaneshiro from Seller Snap joins us to dive into RePricing fundamentals. Ian is an e-commerce pro. Originally from Los Angeles, he now runs Seller Snap’s Sales and Customer Success team from Tel Aviv, helping professional Amazon sellers level up their repricing activities. When he is not helping guide sellers through their Amazon journey, Ian enjoys bike rides and playing ultimate frisbe...
Aug 02, 2021•39 min•Season 2Ep. 82
This is the second of our Amazon Seller Journey Series. Rupesh Sanghavi is the Founder and CEO of ErgodE, an eCommerce powerhouse in online retailing. Rupesh's company also acquires brands and helps grow them to glory. ErgodE ships millions of items to customers worldwide and works with over 1500+ vendors, distributors and brand owners. They have started two companies from zero and have also acquired a few companies along the way. His first eCommerce startup (Ami Ventures) was 12+ years ago. The...
Jul 29, 2021•43 min•Season 2Ep. 81
On this episode we chat with Ian Smith about off-Amazon marketing strategies. Ian Smith is the President and CEO of Evolve Media. This Amazon Marketing agency has been helping sellers rank higher and receive more reviews through off-amazon marketing strategies since 2017. Whether they're selling products or generating leads, Evolve Media creates content that educates and informs Online Shoppers. You can find out more about them at https://www.evolvemediallc.com/ . Make sure to subscribe to the p...
Jul 28, 2021•45 min•Season 2Ep. 79
Have you ever wondered how to get your products featured in the Editorial Recommendations section on Amazon? That's what James Falconer and Seller Rocket can do for you! Seller Rocket's mission is to help brands succeed by implementing on-site editorial recommendations, off-site affiliate publisher articles, placements on well-known review websites, and embedded review snippets on your D2C site to enhance your marketing efforts and maximize results. Make sure to subscribe to the podcast so that ...
Jul 26, 2021•29 min•Season 2Ep. 79
On this episode we are chatting with Michelle Barnum Smith, CEO of EasyBot, about the most powerful way to launch and rank your products. Michelle Barnum Smith, the Queen of Amazon Chat Bots and CEO of Easybot.co, has launched thousands of products and trained thousands of Amazon sellers how to use chatbots to build their brands, launch products, improve their rankings and increase their reviews on Amazon. Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo ...
Jul 23, 2021•55 min•Season 2Ep. 78
This episode is a fascinating story of how a mission based business was built from scratch. If you have not yet heard of Tru Earth, you will soon. Ryan McKenzie is the co-founder and CMO of Tru Earth®, a leading eco-friendly household product company dedicated to the elimination of plastic from landfills and oceans. A speaker, serial entrepreneur, investor and marketing expert, Ryan builds companies that are designed to facilitate important conversations around socially and environmentally respo...
Jul 22, 2021•44 min•Season 2Ep. 77
Chris Shipferling joins us on this episode to talk all about the future of the FBA acquisition space. This episode is a must listen if you are considering selling your business anytime in the near future! Chris Shipferling is the managing partner at Global Wired Advisors, a leading digital investment bank focused on optimizing the business sale process. Their approach combines decades of merger and acquisition experience with online and e-commerce expertise to increase the transactional value of...
Jul 21, 2021•51 min•Season 2Ep. 76
On this episode we are chatting with Charles Koon from Sellers Arena about content conversions and how hiring an agency might be the right step for you. Charles Koon is the Co-founder and VP of Sales and Marketing at Seller's Arena. Seller's Arena is a PPC Agency and Consultancy that takes luxury brands to the top of Amazon. Seller's Arena reliably scales products to Amazon Best Seller Status, in many cases turning it into their customers best distribution channel. They use strategic marketing w...
Jul 13, 2021•42 min•Season 2Ep. 75
This is the first of our ongoing series: Amazon Seller Journey. Daniel Espy started his Amazon adventure to teach his two teenagers how to start a business and to develop a new stream of income. He had no business being on Amazon yet he launched a new product and sold 70k in his first 5 weeks. After graduating with a bachelors degree in "Dirt" from Auburn University he moved overseas to live in Africa. When he came back he went to school to receive a master's degree in Bible. Next he planted a c...
Jul 12, 2021•47 min•Season 2Ep. 74
On this episode we have a fascinating conversation about inventory and cash flow with Orion Avidan. Orion Avidan is the Chief Inventory Profitability Expert at Retail Add-venture. She helps eCommerce Brands improve cash flow 50% in 30 days using the S.Ma.R.T Inventory Balance System. Focused on problem-solving and value creation, Orion brings with her an intriguing mix of training and experience. Over the years she's written code, worked in a hospital, a chemical plant, a start-up, and a marketi...
Jul 12, 2021•47 min•Season 2Ep. 73
Chelsea Cohen, the co-founder of SoStocked, joins us to talk about inventory-minded marketing. SoStocked is an Amazon inventory management, forecasting and tracking software with an inventory-marketing mindset. Chelsea's company helps Amazon sellers avoid stocking out, over-ordering, or ordering too late with accurate forecasting and 360 visibility of where inventory is at. Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo has an Amazing set of tools to he...
Jul 02, 2021•47 min•Season 2Ep. 72
Get ready for a high energy conversation with Ashley Armstrong, The Hidden Rules Expert! We discuss the science behind buyer behavior, and how understanding it can dramatically increase sales and conversion rates. Ashley Armstrong ‘The Hidden Rules Expert®’, Business Advisor and International Best Selling Author, is the Go-To eCommerce Expert for National USA Media & TV. Ashley helps multi-million dollar companies and solopreneurs optimize customer decisions through the science behind buyer ...
Jul 02, 2021•57 min•Season 2Ep. 71
On this episode we chat with Gilad Freimann, founder of VAA Philippines, about growing your business with virtual assistants. Gilad Freimann first began living and breathing Amazon in 2015. The rapid growth and success of his business required that he outsource certain daily operations to an assistant. The Virtual Assistant Academy (VAA) was born out of a very difficult and frustrating personal search for the perfect virtual assistant in the Philippines. The VAA is the world's only company speci...
Jun 30, 2021•34 min•Season 2Ep. 70
This episode is PACKED with knowledge! We chat with Norm Farrar, AKA The Beard Guy, all about off Amazon marketing strategies. You will definitely learn something new by listening to this episode. Entrepreneur and businessman Norman “The Beard Guy” Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is a trusted advisor to many. Throughout his career, he has ...
Jun 29, 2021•45 min•Season 2Ep. 69
On this episode we have a great conversation with Thomas Syvertsen, from Login2Profits, about effectively using PPC for product launches. Thomas Syvertsen is the CEO of Login2Profits, a full service Amazon agency acting as an Amazon PPC Expert for brands, private labels and third party sellers. You can find more information about his company at www.Login2Profits.com . Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo has an Amazing set of tools to help you...
Jun 29, 2021•43 min•Season 2Ep. 68
This is a fascinating episode! Want to unlock the hypnotic secrets of a successful listing? Listen as we chat with Diane Boerstler, a hypnotic Amazon copywriter. Diane Boerstler is a mom of 5 and a successful entrepreneur. She has generated $8 billion for small businesses by leveraging the power of words, creative finance and profitable exit strategies. She started her business, Perfect Now Enterprises, in 2009 where she offers NLP hypnocopy. Make sure to subscribe to the podcast so that you are...
Jun 28, 2021•1 hr•Season 2Ep. 67
On this episode we chat with Ryan Gnesin from Elevate Brands about how you can exit your Amazon FBA business for a big payday! Ryan has 2 decades of experience in commodities trading, management, business development and startups. Prior to founding Elevate, he was Managing director of Glencore South East Asia's $500MM p.a. commodities trading desk. He founded Elevate Brands in 2017. Elevate Brands acquires Amazon 3rd party FBA businesses from successful entrepreneurs that are ready to pass the b...
Jun 21, 2021•50 min•Season 2Ep. 66
This is Part 5 of a 5 part series with Neil Twa. In the course of these 5 episodes we will walk through all the steps to building an Amazon FBA business. The Platinum Principle. Since 2012 Neil Twa has been selling on Amazon using private label branded products and FBA. He's been building online businesses since 2007 after leaving his corporate career with IBM. Today his team helps their clients gain $50-$100k per month (or more!) in their Amazon businesses through a 8 year proven game plan that...
Jun 18, 2021•1 hr•Season 2Ep. 65
This is Part 4 of a 5 part series with Neil Twa. In the course of these 5 episodes we will walk through all the steps to building an Amazon FBA business. Here is the spreadsheet from Neil: https://docs.google.com/spreadsheets/d/1LWQYdv8G0GxEdGewUEKpkxCEd9on9zRrFplpoufP3Ro/edit?usp=sharing Here is a link to the video training: https://www.dropbox.com/s/5q3zb4npa40dnkm/T4%20for%20LIVE.mp4?dl=0 Since 2012 Neil Twa has been selling on Amazon using private label branded products and FBA. He's been bu...
Jun 17, 2021•33 min•Season 2Ep. 64
This is Part 3 of a 5 part series with Neil Twa. In the course of these 5 episodes we will walk through all the steps to building an Amazon FBA business. Since 2012 Neil Twa has been selling on Amazon using private label branded products and FBA. He's been building online businesses since 2007 after leaving his corporate career with IBM. Today his team helps their clients gain $50-$100k per month (or more!) in their Amazon businesses through a 8 year proven game plan that's generated over $100M ...
Jun 15, 2021•49 min•Season 2Ep. 63
This is Part 2 of our 5 part series with Neil Twa. Neil discusses his method for narrowing down his product ideas by digging into the numbers. Here is a link to the spreadsheet mentioned in this episode: https://docs.google.com/spreadsheets/d/10Tb6y1fP0ybDVflLy3HbjKks18cqU0GOd1wd20-5j08/edit?usp=sharing Since 2012 Neil Twa has been selling on Amazon using private label branded products and FBA. He's been building online businesses since 2007 after leaving his corporate career with IBM. Today his...
Jun 14, 2021•45 min•Season 2Ep. 62
This is Part 1 of a 5 part series with Neil Twa. In the course of these 5 episodes we will walk through all the steps to building an Amazon FBA business. Since 2012 Neil Twa has been selling on Amazon using private label branded products and FBA. He's been building online businesses since 2007 after leaving his corporate career with IBM. Today his team helps their clients gain $50-$100k per month (or more!) in their Amazon businesses through a 8 year proven game plan that's generated over $100M ...
Jun 10, 2021•42 min•Season 2Ep. 61
Get ready for some next level strategies! On this episode we talk with Troy Johnston, the Co-Founder of Seller.Tools, about owning your Amazon customers and great post-purchase strategies. Troy Johnston is the Co-founder of Seller.Tools, a robust suite of optimization tools leveraging actual Amazon data. He sold one of his flagship brands for multiple 7 figures and quickly moved to consulting for 8 & 9 figure clients on Amazon. Troy is obsessed with creating data-driven solutions for Seller....
Jun 09, 2021•50 min•Season 2Ep. 60
On this episode we chat about all things Private Label Selling on Amazon with Brian Noonan. Brian Noonan is a business coach, an Amazon FBA Seller and mentor. He has a Youtube channel where viewers can learn all about Amazon FBA private label, how to start selling on Amazon with FBA and how to create a profitable Amazon FBA Business. https://www.youtube.com/c/BrianNoonanFba/featured Make sure to subscribe to the podcast so that you are notified of new episodes! 🔥Sellozo has an Amazing set of to...
Jun 08, 2021•41 min•Season 2Ep. 59
On this episode we chat all about branding and re-branding with Kitty Lai from ME Brand. Kitty Lai is a Branding Strategist and Visual Communicator, Founder of ME Brand - a Personal Branding service. She is one of the leading authorities in the UK, with over twenty years' experience working as a brand designer and Head of the graphic design teams for iconic British retail brands such as Ted Baker and Cath Kidston, bringing businesses alive through visual and brand communication. Kitty totally ex...
Jun 08, 2021•38 min•Season 2Ep. 58
