On this episode of THRIVE — sponsored by Workamajig — Kelly and Debra Sunderland discuss what conscious leadership is and why more creative agency owners are waking up to it right now. Debra Sunderland and I cover these points and more: how deep inner work translates into conscious leadership; what conscious leadership is and how is it shows up; how we move away from excellence, which is killing us, into genius; tools you can use to help you come back to your center. Be sure to tune in to all th...
Aug 25, 2021•25 min•Ep. 104
On this episode of THRIVE — sponsored by Workamajig — Kelly and Jennifer Briggs discuss how creative firms can use employee stock ownership plans (ESOPs) or co-ops as a business model, both demonstrating equity and planning for succession. Jennifer Briggs and I cover these points and more: the basics of an Employee Stock Ownership Plan; how employee ownership can show up in a brand’s relationship with their customers; the impact that an ESOP’s brand strategy can have on the growth of the company...
Aug 11, 2021•19 min•Ep. 103
On this episode of THRIVE — sponsored by Workamajig — Kelly and Iris Shoor talk shop about how Oribi takes the guesswork out of customer journey analytics and campaign attribution to help agencies improve performance and retain clients. oribi.io/thrive : 7-day free trial + Get 20% off your first 3 months using code THRIVE at checkout Iris Shoor and I cover these points and more: As marketers, we want the ability to be more agile in the work that we do; How Oribi allows you to improve the custome...
Jul 28, 2021•21 min•Ep. 102
On this episode of THRIVE — sponsored by Workamajig — Kelly and Juan Cortés discuss how creative and technology agency owners typically think about diversity and inclusion as it relates to attracting and retaining team members, but there are many other opportunities for us to create conscious inclusion. Juan Cortés and I cover these points and more: How we can educate ourselves about those around us who are different than us; What we mean when we say “conscious inclusion”; Larger ethical and bus...
Jul 14, 2021•23 min•Ep. 101
On this landmark episode of THRIVE — sponsored by Workamajig — Kelly and Mo Gawdat discuss how and why slowing down actually allows you to get further in both your life and agency. Mo Gawdat and I cover these points and more: That happiness is actually highly predictable and can be summarized in an equation; How grief can catapult us into creating change for the world around us; What slowing down means for your life and all aspects of the way you want to live; The power of slowing down and examp...
Jun 30, 2021•32 min•Ep. 100
On this episode of THRIVE — sponsored by Workamajig — Kelly and Charlotte Ellis Maldari discuss how creative agencies can demonstrate to prospects that they are the best choice, as opposed to being held back by peer comparison. Charlotte and I cover these points and more: Where fear and self-limiting beliefs truly come from; The benefits of running a smaller agency and how you can; How to establish boundaries with prospects from the onset. Be sure to tune in to all the episodes of THRIVE to get ...
Jun 16, 2021•22 min•Ep. 99
On this episode of THRIVE — sponsored by Workamajig — Kelly and Lee McKnight Jr. discuss the most effective ways to interact with prospective clients in order to set you apart from your competition, make your sales process more human, and win more business. Lee McKnight Jr. and I cover these points and more: Examples of follow-up email that tend to be problematic; Specific ways that work to establish rapport, build trust, and add value; Whether or not it’s worth building trust at the top of the ...
Jun 02, 2021•30 min•Ep. 98
On this episode of THRIVE — sponsored by Workamajig — Kelly and Chip Griffin discuss how intentionally building your agency leads to more personal happiness and more business growth. Chip Griffin and I cover these points and more: What each agency owner wants from their business is very different; Fundamentally, you learn more from your failure than from your success; Set your intentions with the AIM-GET Framework Be sure to tune in to all the episodes of THRIVE to get practical tips on becoming...
May 19, 2021•28 min•Ep. 97
On this episode of THRIVE — sponsored by Workamajig — Kelly and Barbara Mutedzi discuss where to begin on the journey toward self-awareness, and how healing allows you to become a more effective leader. Barbara Mutedzi and I cover these points and more: How blind spots invite us to increase self-awareness The power of trusting our own intuition in business Ways to start healing historical trauma that’s impacting your personal and professional growth Be sure to tune in to all the episodes of THRI...
May 05, 2021•25 min•Ep. 96
On this episode of THRIVE — sponsored by Workamajig — Kelly and Ty Fujimura, Founder of Cantilever, discuss breaking out of your own mental model to relinquish control and start trusting your team. Ty Fujimura and I cover these points and more: The reality between what we view as ‘a successful agency’ and what goes on behind the scenes; Ways in which we sabotage ourselves by not pricing our worth and the value we provide to our clients; Benefits to individual team members when we trust and empow...
Apr 21, 2021•26 min•Ep. 95
On this episode of THRIVE — sponsored by Workamajig — Kelly and Maggie Patterson, founder of Scoop Studios, discuss the myths that exist around running an agency and how to trust your instincts as a leader. Maggie and I cover these points and more: The issue with one-size-fits-all growth courses geared toward agency owners The myth that we have to offer a full suite of services in order to get business The importance of advocating for yourself and designing the business you want Be sure to tune ...
Apr 07, 2021•19 min•Ep. 94
On this episode of THRIVE — sponsored by Workamajig — Kelly and Madeline Pratt discuss how we, as business owners and leaders, can create a company that is aligned with our greater purpose and the equity we want to see in the world. Madeline and I cover these points and more: Why now is the right time for business owners to bring forth their true brand; Making your mark in a way that’s differentiated — and doing that from a place of authenticity; Examples of how we might embody the purpose and e...
Mar 24, 2021•28 min•Ep. 93
On this episode of THRIVE — sponsored by Workamajig — Kelly and Liston Witherill discuss how agency leaders can serve their prospective and existing clients with a diverse content mix that’s rooted in relevance and integrity. Liston and I cover these points and more: There are so many ways to amplify your visibility and add to the top of your funnel Diversifying your marketing with podcasts, networking, and paid advertising Integrity in sales and creating content is the key Be sure to tune in to...
Mar 10, 2021•30 min•Ep. 92
On this episode of THRIVE — sponsored by Workamajig — Kelly and Rachel Renock, CEO and Co-Founder of Wethos, discuss strategic ways that creative leaders can work to dismantle toxicity within their organizations. Rachel and I cover these points and more: what fueled the desire to dismantle workplace toxicity how agency owners can address their own potential to perpetuate cultural toxicity concrete examples of what effective conscious leadership looks like Be sure to tune in to all the episodes o...
Feb 24, 2021•28 min•Ep. 91
On this episode of THRIVE — sponsored by Workamajig — Kelly and Sophia Story discuss how to win a Request for Proposal by being playful. Forty percent of big brands are actively looking for smaller agencies this year because they’re more nimble, can push creative boundaries and tend to think outside the box in their work. Sophia and I cover these points and more: The pros and cons of RFPs and how they can be a necessary evil depending on vertical specialization; Sophia shares her recent experien...
Feb 10, 2021•25 min•Ep. 90
On this episode of THRIVE — sponsored by Workamajig — Kelly and Hilarie Viener discuss how to successfully pivot toward purpose. They share their own stories on how to look inward, discover your purpose, and embrace it in all aspects of your life and legacy. Hilarie and I cover these points and more: What was fulfilling to you as a leader 5 or 10 years ago may not be what’s fulfilling to you now; How to figure out what makes you happiest and how to hone in on those in order to live a fulfilling,...
Jan 27, 2021•18 min•Ep. 89
On this episode of THRIVE — sponsored by Workamajig — Kelly and Tina Greenbaum, author of Mastery Under Pressure , uncover why fear is our greatest teacher. For creative leaders in particular, they share tools to initiate relaxation and to increase the probability of desired outcomes.
Jan 13, 2021•23 min•Ep. 88
On this episode of THRIVE — sponsored by Workamajig — Kelly and fellow agency growth consultant, Jeff Meade focus on what will be most important for agency leaders to think about as we head into a new year.
Dec 23, 2020•35 min•Ep. 87
The post EP 86: How Deep Listening Led to a Successful Pivot, with Marcel Petitpas appeared first on Kelly Campbell .
Dec 09, 2020•19 min•Ep. 86
The post EP 85: Beyond Objectives and Key Results, with Wendy Nguyen appeared first on Kelly Campbell .
Nov 25, 2020•29 min•Ep. 85
The post EP 84: Ensuring Stability for Digital Agencies, with Brent Weaver appeared first on Kelly Campbell .
Nov 11, 2020•22 min•Ep. 84
The post EP 83: Remote Ritual and Agency Life, with Ezra Bookman appeared first on Kelly Campbell .
Oct 28, 2020•31 min•Ep. 83
The post EP 82: Strategies for Curated Content and Resourcing, with Steve Pockross appeared first on Kelly Campbell .
Oct 14, 2020•22 min•Ep. 82
The post EP 81: The Inflection Point of Data-Led Experience, with Todd Myers appeared first on Kelly Campbell .
Oct 01, 2020•18 min•Ep. 81
The post EP 80: Delegate to Attain Work/Life Integration, with Nate Hirsch appeared first on Kelly Campbell .
Sep 17, 2020•19 min•Ep. 80
The post EP 79: Bringing Awareness to Our Blind Spots, with Amira Alvarez appeared first on Kelly Campbell .
Sep 02, 2020•28 min•Ep. 79
The post EP 78: Remote Team Success, with Ryan Malone appeared first on Kelly Campbell .
Aug 19, 2020•18 min•Ep. 78
The post EP 77: How Emotion Dictates Our Behavior, with Kevin Perlmutter appeared first on Kelly Campbell .
Aug 03, 2020•24 min•Ep. 77
The post EP 76: The Sustainable Money Mindset, with Robina Bennion appeared first on Kelly Campbell .
Jul 22, 2020•20 min•Ep. 76
The post EP 75: Integrating Feminine + Masculine as Leaders, with Emily Soccorsy appeared first on Kelly Campbell .
Jul 08, 2020•27 min•Ep. 75