Ep. #107: Pierre Poilievre's re-brand

Conservative leader Pierre Poilievre has used the summer to try a new look and launch a new ad campaign designed to introduce him to voters — will it work, and what is it trying to achieve?

Plus, the fall political season is fast approaching. So what do each of the parties have to do in the coming months as politics start to heat up again in Ottawa?

To answer these questions, two-thirds of the political pollster panel has been re-convened and I’m joined by Dan Arnold and Andrew Enns. (James Valcke was unable to join us this week.)

Dan, chief strategy officer at Pollara, was director of research and advertising in Justin Trudeau’s prime minister's office and the Liberals’ pollster during the last three federal election campaigns.

Andrew is executive vice-president at Léger. He conducted polling for the Conservatives in Stephen Harper’s last three campaigns and has polled for provincial conservative parties across Canada.

As always, in addition to listening to the episode in your inbox, at TheWrit.ca or on podcast apps like Apple Podcasts, you can also watch this episode on YouTube.

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