Matt is off in Jolly Old England for a couple of more days so we decided since it is summer and all that we would release an early episode. In this episode of the What Sold podcast, hosts Brandon and Matt delve into the intricacies of the reselling business, sharing personal experiences and valuable insights. They explore how to identify treasures in thrift stores, the dynamics of the reselling market, and the importance of reputation. Matt, a full-time reseller, shares his mixed experiences wit...
Jul 02, 2025•33 min•Ep. 90
In this episode, the Matt and Brandon dive into practical tips for new resellers by exploring potential valuable items within the home and yard. They cover various aspects of reselling, such as identifying valuable items in linen closets—including hand-sewn linens, vintage quilts, old flashlights, scrapbooks, and collectible photos. They also discuss selling items found in the backyard, like plants, rocks, old tools, and even antique trees. The hosts share personal selling experiences, including...
Jun 25, 2025•37 min•Ep. 89
In this episode of the What Sold podcast, hosts Brandon and Matt discuss the challenges of accuracy and fact-checking in podcasting, spurred by listener feedback. They humorously address past mistakes and the importance of being truthful while acknowledging occasional embellishments. The duo dives into their misadventures and stories surrounding jewelry and collectibles, with Matt offering expert insights into handling and valuing precious items. They also discuss the sentimental value of posses...
Jun 18, 2025•36 min•Ep. 88
In this episode of the What Sold podcast, hosts Brandon and Matt continue their discussion on the value and investment potential of gold and gemstones. They delve into the historical trends in gold prices, the practicality of selling gold jewelry versus its bullion value, and strategies for holding or selling unique pieces with gemstones. Matt shares personal anecdotes about lucrative finds at pawn shops and antique malls, detailing the process and risks involved in verifying and certifying gems...
Jun 11, 2025•27 min•Ep. 87
In this episode of the What Sold podcast, Brandon and Matt, also known as their El Luchador tag team personas, El Lobo Blanco and El Rojo, discuss their latest sales and share humorous anecdotes. They kick off with Matt's sales of an antique Victorian-era hat pin with a gold tip and a collection of 1930s-1940s Mutoscope pin-up cards. They also cover items like vintage cobalt blue Bromo-Seltzer bottles, Chiniserie plates, and a Muppet Show 25th anniversary Kermit the Frog action figure. The episo...
Jun 04, 2025•34 min•Ep. 86
In this episode of the What Sold podcast, Matt and Brandon discuss the intricacies of the precious metals industry. They delve into how pawn shops and refineries operate, the process of selling inherited or unwanted jewelry, and the potential profits involved. Matt shares his first-hand experience visiting a gold refinery and explains the importance of having a business license and a precious metals dealer permit. The discussion also touches on how specific pieces of jewelry can be more valuable...
May 28, 2025•48 min•Ep. 85
In this episode of the What Sold podcast, Brandon and Matt explore part two of the Junk Drawer series, revealing the potential hidden treasures lurking in your junk drawer. The episode covers the importance of research before discarding items, the value of various objects such as tape measures, coins, pocket knives, watches, and jewelry. The team share insightful stories and examples of valuable items often overlooked, encouraging listeners to check their junk drawers for potential cash. Additio...
May 21, 2025•28 min•Ep. 84
In this episode of the What Sold podcast, Brandon and Matt dive into the world of reselling by sharing their latest estate sale finds, including vintage gun holsters, collectible pen lead, and unique staplers. They discuss the significance of these items, their potential value, and how resellers can find similar hidden treasures in their own homes, specifically focusing on common items found in junk drawers. The hosts also reflect on the nostalgia and quirks of the reselling community and share ...
May 14, 2025•31 min•Ep. 83
In this episode of the What Sold Podcast, hosts Matt and Brandon discuss various valuable items commonly found in garages that can be sold for substantial profits. They cover power tools, hand tools, fishing gear, automotive parts, and camping equipment, providing insights into notable brands and specific items that hold significant value. Matt also shares recent sales, including a pair of Gucci sunglasses, a Victorian-style gold locket, and a Bruce Lee action figure, illustrating the potential ...
May 07, 2025•52 min•Ep. 82
In this episode of the What Sold podcast, hosts explore how everyday kitchen items can hold significant value. They discuss how people often discard potentially valuable items and how to identify treasures among them. The conversation covers key brands like Fire King, CorningWare, Pyrex, Tupperware, and Le Creuset, as well as valuable flatware, cast iron skillets, and silverware. They also touch on the significance of preserving original packaging for electronics, nostalgic diner mugs, and antiq...
Apr 30, 2025•49 min•Ep. 81
In this episode of the 'What's Sold' podcast, Matt and Brandon return from spring break with light-hearted discussions about weather and seasons before diving into valuable reselling insights. They talk about their personal experiences with climate differences and transitioning into practical reselling advice for those affected by economic uncertainties. Matt shares strategies on finding valuable items at thrift stores and what kinds of products may yield the best returns, particularly focusing ...
Apr 23, 2025•55 min•Ep. 80
In this episode of the What Sold podcast, Brandon and Matt discuss the current crazy economic climate and its implications for resellers, emphasizing the importance of adjusting strategies and the value of the secondary market amid rising tariffs and market volatility. They share personal experiences with shifting consignment percentages and recount their own recent sales, including valuable items like a rare Gibson guitar and intricate antique collectibles. They also touch on noteworthy topics ...
Apr 16, 2025•52 min•Ep. 79
In this episode of the What Sold Podcast, hosts Brandon and Matt (aka Rusty the Reseller) delve into the complex and exciting world of sports card collecting. They discuss how the condition and rarity of cards affect value, the grading process, and the timing for selling cards based on events in sports history. Matt shares his personal collection, including valuable rookie cards of Kobe Bryant, Bo Jackson, and Larry Bird. The duo also touches on the challenges and considerations of buying and se...
Apr 09, 2025•48 min•Ep. 78
In this episode of the What Sold Podcast, hosts Brandon and Matt discuss their daily routines and challenges as resellers, including navigating a fluctuating spring season and managing allergies. Matt shares his experiences purchasing items to resell, such as comic books, sports cards, and Thomas Kincaid paintings. The conversation delves into the complexity of reselling sports cards, touching on factors like card grading and market value. The hosts also explore the role of pawn shops in the res...
Apr 02, 2025•54 min•Ep. 77
In this episode of the What Sold Podcast, hosts Brandon and Matt dive deep into items they wish they had not found or bought. They share personal stories of items they've regretted buying and the lessons learned from those experiences. They discuss the pitfalls of buying bulk items, navigating market changes, and the unexpected challenges of handling large purchases. Key stories include Matt's ordeal with a massive antique store buyout, the collapse of the Bakelite jewelry market, and mishaps wi...
Mar 26, 2025•54 min•Ep. 76
In this episode of the What Sold Podcast Brandon and Rusty (substituting for Matt) delve into the significance of taking time off to rejuvenate oneself. They discuss Matt's recent break due to surgery and how it led him to rediscover his passion for music and creativity. The conversation highlights the challenges and importance of setting boundaries between work and personal life, especially for small business owners and full-time resellers. They also touch upon misconceptions about quick succes...
Mar 19, 2025•40 min•Ep. 75
In this episode of the What Sold Podcast, hosts Brandon and Matt navigate a tough week, discussing topics ranging from personal health to challenges shipping items. As the conversation turns toward their primary focus—buying and selling—they delve into the complexities and frustrations of eBay customer service, especially for high-volume sellers. They discuss strategies for dealing with difficult customers, shipping issues, and eBay's punitive measures for sellers. Despite these challenges, Matt...
Mar 12, 2025•45 min•Ep. 74
In this episode of the What Sold Podcast, Brandon and Matt discuss the inherent difficulties of running a small business while balancing personal life. They delve into the concept of maintaining a long-term perspective, acknowledging that highs and lows are intrinsic to any business. The conversation transitions to the TV show 'Severance' and its portrayal of work-life separation, leading to discussions on the complexities of intertwining personal responsibilities with professional duties. Matt ...
Mar 05, 2025•48 min•Ep. 73
On this episode, Brandon and Matt of the What Sold Podcast delve into a variety of topics related to reselling antiques and collectibles. They discuss Matt's busy workload and efforts to balance social life and family. The duo addresses listener questions, notably from super fans Yvette and Mary, on pricing and selling strategies for items like a valuable brooch. Key themes include the complexities of listing items as 'Buy It Now' versus auctioning them, the significance of context in selling pr...
Feb 26, 2025•48 min•Ep. 72
In this special anniversary episode of the What Sold Podcast, the hosts celebrate their one-year milestone by discussing significant sales from their eBay store and sharing insights into the highs and lows of the reselling business. The episode highlights a variety of sold items, including antique jewelry and collectible badges, while also addressing challenges like eBay's listing policies. They provide practical advice for scaling a reselling business, discuss the benefits and drawbacks of the ...
Feb 19, 2025•44 min•Ep. 71
In this episode of the What Sold Podcast, hosts Brandon and Matt (also known as Rusty) discuss Matt's recent experience of recovering from illness and the humor behind his temporary weight loss. They delve into the dynamics of selling Girl Scout cookies and share their personal challenges intertwined with humorous anecdotes. On the more serious reselling front, Matt provides an in-depth guide on effective eBay listing strategies. He emphasizes the importance of compelling titles, high-quality ph...
Feb 12, 2025•45 min•Ep. 70
In this episode of the What Sold Podcast, hosts Matt and Brandon discuss their recent bout with illness and the challenges it posed, causing a delay in the show. Matt shares his grueling experience of dealing with multiple health issues, including the flu. The conversation then shifts to the difficult scenarios faced by online sellers, particularly on eBay, including a recent scam where Matt was defrauded of $1,500 worth of sterling silver jewelry. He outlines the lack of support from eBay for s...
Feb 05, 2025•46 min•Ep. 69
In this episode of the What Sold Podcast, Brandon and Matt, also known as Rusty the Reseller, dive into a variety of topics including estate sales, childhood wrestling names, and Matt's recent trip to Mexico City. Matt shares stories about selling antique and vintage items, including gold charms, vintage eyeglasses, and unique finds like antique sugar cubes and silver eyeglasses. Additionally, they discuss strategies for organizing and selling large purchase lots, tips for shipping efficiently w...
Jan 29, 2025•47 min•Ep. 68
In this episode of the What Sold Podcast, we discuss the recent wave of school closures in their area due to minimal snowfall, contrasting it with regions used to heavy snow. We highlight the challenges of keeping kids occupied during unexpected days off. The main segment provides an in-depth look at an estate sale adventure in Old Fort, detailing our strategies, experiences, and the types of items we seek for resale. Insights are shared on the dynamics of estate sales, the importance of knowing...
Jan 22, 2025•44 min•Ep. 67
In this exciting episode of the What Sold Podcast, hosts Brandon and Matt (aka Rusty the Reseller) welcome their very first guest, Mary Bicknell. Mary, a former clinical social worker turned business consultant for female entrepreneurs, shares her journey from mental health to business coaching. They delve into the challenges and opportunities of midlife entrepreneurship, overcoming the fear of failure, and the importance of community and support. Mary also recounts her inspiring connection with...
Jan 15, 2025•44 min•Ep. 66
In this episode of the What Sold Podcast, the hosts discuss their experiences as small business owners, focusing on balancing personal life and business responsibilities. They delve into the importance of photography for online listings, sharing their insights on equipment, techniques, and time management. The conversation includes discussions about setting boundaries while working from home, the impact of good photography on sales, and how to manage challenges like shadows and reflections. The ...
Jan 08, 2025•47 min•Ep. 65
In the inaugural 2025 episode of the What Sold podcast, hosts Brandon and Matt, a.k.a. Cousin Rusty, discuss their college nicknames and reflect on the rapid technological advancements of the past 25 years. They explore the massive changes in technology and reselling, particularly how e-commerce has reshaped shopping habits. The duo also touches on cultural lags in adopting new inventions. They highlight recent sales, from antique books to unique jewelry, and discuss the intricacies of selling o...
Jan 01, 2025•45 min•Ep. 64
In this holiday special we rebroadcast our introductory episode of the What's Sold Podcast, hosts Matt and his friend discuss their holiday plans and announce re-releasing their first podcast episode. They delve into the origins of Matt’s reselling career, influenced by the COVID-19 pandemic, and the creation of his YouTube persona, Rusty the Reseller. They share insights into the reselling world, challenges faced, and the importance of building relationships. The episode sets the stage for futu...
Dec 25, 2024•26 min•Ep. 63
In this episode of the 'What Sold' podcast, hosts Brandon and Matt delve into several topics including handling online criticism, international reselling, and the intricacies of platforms like eBay. Brandon shares his experiences of reading negative comments, and the strategic reasons behind sometimes giving some misinformation to drive engagement. Meanwhile, Matt discusses his recent Grenada vacation where he fell ill but still managed to enjoy it. They further explore the challenges of selling...
Dec 18, 2024•44 min•Ep. 62
In this episode of the What's Sold Podcast, the hosts dive into the holiday cheer and discuss their preparations for the festive season. They talk about personal holiday experiences, including trips, decorations, and festive drinks. They also provide valuable tips for resellers on how to prepare for the Christmas season, including listing specific holiday items, running discounts, managing store time away, and effective marketing strategies for selling vintage ornaments and other collectibles. M...
Dec 11, 2024•44 min•Ep. 61
