Get more eyes on the content you've already created with SEO + Pinterest
Episode description
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In this episode of the Visionary Rising Podcast, Jody welcomes marketing strategist Molly Ho to explore how entrepreneurs, especially solopreneurs, can maximize their existing content's reach. Molly shares her journey in entrepreneurship, the long-term benefits of SEO, the strategic use of Pinterest, and effective blogging. They discuss the types of businesses that can benefit from Pinterest, the importance of keyword research, and how to drive traffic from Pinterest to your website. Molly also provides insights on repurposing content and the significance of mobile optimization for websites.
00:00 Welcome to the Visionary Rising Podcast
00:23 Meet Molly Ho: Marketing Strategist Extraordinaire
00:59 Molly's Journey into Marketing
03:05 The Power of Pinterest and SEO
06:50 Is Pinterest Right for Your Business?
08:29 Getting Started with Pinterest
18:15 Repurposing Content for Pinterest
21:21 Blogging: An Evergreen Strategy
25:53 SEO and Keyword Research Tips
29:22 Final Tips and Farewell