The Visionary Rising - podcast cover

The Visionary Rising

Welcome to The Visionary Rising, the podcast for visionary entrepreneurs, creatives, and heart-led online business owners ready to elevate their brand online, get creative with sleaze-free beyond the basics marketing, stay inspired, and become known in your industry. Hosted by Jodie Brown, former beauty industry entrepreneur turned content marketing agency owner, marketing mentor and international retreat host, and cofounder of Escape To Elevate, this show is your go-to resource for gaining confidence in your marketing, increasing visibility online, and creating a brand + business that allows you to build your dream lifestyle. Join Jodie and industry-leading guests as they go beyond the basics, offering a sleaze-free approach to marketing and pulling back the curtain on creative strategies to grow your business in a way that feels good and allows you to make whatever your big business dreams come true. From mastering social media and podcasting to overcoming imposter syndrome, creating a digital nomad or laptop lifestyle business that allows you to work from anywhere, and building a magnetic brand, each episode delivers actionable strategies, insights, and mindset shifts to help you thrive in the online space. Whether you're a visionary entrepreneur, course creator, or creative coach looking to make a meaningful impact and design a life on your own terms, you are a part of The Visionary Rising. Tune in for expert interviews, actionable trainings, and inspiring conversations. Subscribe now for weekly episodes packed with invaluable advice and don't forget to leave a review to let us know how we're doing. Share this podcast with your fellow visionary entrepreneurs and connect with Jodie on Instagram @itsjodiebrown to continue the conversation. It’s time to step out of being your industry's best kept secret, get seen and heard… and become a part of The Visionary Rising!
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

BIG NEWS for the Visionary Rising Podcast

BIG NEWS!!! This is a quick update to let you know that the Visionary Rising Podcast is getting a brand new name and a full makeover... and I couldn’t be more excited to bring you along for it. Based on your feedback (and my vision for the future), we’re evolving the show to go even deeper. The next chapter will be more intentional, strategic, and fully focused on helping you build a brand and business as a sought-after educator. Here’s what you need to know: → The podcast is getting a new name ...

Jun 30, 20252 minEp. 67

The difference between announcing and marketing your education

There’s a difference between talking about your offer and actually marketing your offer — and in this episode, we’re breaking it all the way down. Whether you're a course creator, educator, or mentor in the beauty or creative industry, if you’ve ever wondered why your audience isn’t converting despite you sharing the dates, the details, and the deliverables… this episode is for you. Inside, we cover: The difference between announcing and marketing your education offer Why “doors open” posts don’...

Jun 18, 202522 minEp. 66

The identity shift from service provider to educator

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, the host welcomes an experienced beauty professional turned educator to discuss the transition from service provider to mentor in the beauty industry. The guest shares her personal journey from being an esthetician focused on waxing and brows, to opening her own studio and eventually stepping into the educational space. Key points include overcoming imposter syndrome, the importance o...

Jun 04, 202533 minEp. 65

What to know before planning your first retreat or conference

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this podcast episode, the host welcomes Jen Kinal, an expert in event planning and community building. They discuss the resurgence of in-person events and their importance in connecting deeply with audiences post-pandemic. Jen shares her extensive experience hosting various events, from small workshops to large conferences, emphasizing the need for clear goals and meticulous planning. They dive int...

May 21, 202548 minEp. 64

TikTok in 2025 - How educators can build an audience and boost visibility

In this value-packed conversation, I sit down with video marketing strategist Keenya Kelly to talk about TikTok—what’s working right now , how to use it as a business owner (not just a content creator), and why there’s still so much untapped opportunity on the platform for educators and coaches.We get into:→ The mindset shift needed to create video as a business owner→ Why Keenya calls herself an “accidental influencer”→ What TikTok does better than any other platform→ How to drive real business...

May 14, 202536 minEp. 63

Inside the visual strategy that makes creator brands unforgettable

[www.jodiebrown.ca] Connect with Jodie [www.aligncreativeco.com] Hire Align CC Your visuals are saying something... before you even open your mouth. In this episode, I’m joined by Lyrik Fryer , visual branding expert and founder of WorkPlay Branding , for a behind-the-scenes look at what it really takes to build a brand that looks as powerful as it is. We’re talking about more than just pretty pictures—this is about creating visual assets that convert , tell a story, and position you as the go-t...

May 07, 202525 minEp. 62

Think systems can't be sexy? Meet these 3 time saving tech tools for online educators

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Jodie welcomes Crystal Eva, known as the Systems Queen, to discuss the importance of systems and automations in online education businesses. Crystal passionately argues that systems are essential and can save a lot of time while improving efficiency. They delve into essential systems for course creators, including email marketing, course platforms, and project management tools. Crysta...

Apr 28, 202530 minEp. 61

The marketing conversation we avoid? Creating backend systems to support you

Get 3 months of Kajabi for $99 Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, we’re getting into the real foundation of a sustainable business... the kind that supports your creativity instead of stifling it. If you’ve ever felt like your momentum fizzles out the minute life gets busy, this might be why. We’re talking structure. Not just tech tools (although we do talk about those too), but the entire ecosystem that supports how y...

Apr 21, 202520 minEp. 60

What to do when you're "doing all the things", marketing consistently + showing up online... but you're not getting clients

You're showing up, you're checking all the boxes, but for some reason... your offer just isn’t selling. In this episode, I’m walking you through exactly how to identify where your funnel is falling flat—and how to fix it. We’ll talk about how to audit your marketing strategy whether you're just starting out or you've been in the game for years. I’ll share a client case study where one small change completely shifted her results, and how you can apply the same thinking to your own business. What ...

Apr 14, 202534 minEp. 59

How to Build a Visual Brand That Builds Trust and Sells

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, we explore the essentials of visual branding with creative director and branding expert Nicole Nixon. The discussion covers the development of a brand identity that is both authentic and attention-grabbing. We delve into strategies, structure, and daily practices that elevate a brand, cutting through a cluttered market. This conversation is a must for educators, service providers, and...

Apr 07, 202538 minEp. 58

The Best PR Strategies for Coaches and Online Educators in 2025

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Katrina Owens, founder of Knockout Directive, joins the show to discuss the power of personal branding and public relations (PR) for business owners. Katrina shares her journey from building a faceless agency to focusing on her personal brand, detailing how this transition made her marketing efforts more effective and rewarding. She emphasizes the importance of understanding PR and pe...

Mar 31, 202545 minEp. 57

How Educators + Creative Entrepreneurs Can Use YouTube to Build Authority and Attract Dream Clients

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, the host welcomes Jamar Diggs, a YouTube consultant and expert, to discuss using YouTube as a powerful tool for growing a business. They dive into the hunger for longer-form content, the importance of strategy over mere content repurposing, and how YouTube can enhance business visibility and discoverability. Jamar shares his approach to creating low-lif...

Mar 24, 202534 minEp. 56

Attract Clients Online with Smart SEO Strategies for Creative Entrepreneurs in 2025

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising podcast, we dive deep into SEO with Kelly Ryan from Kelly Ryan Co. Kelly shares her journey into the world of SEO and provides listeners with actionable insights on keyword research, the importance of long-form content like blogging, proper utilization of website headings, and the impact of site speed on SEO. She also discusses the benefits and best practices of...

Mar 17, 202529 minEp. 55

Create an epic online client experience with smart systems + simple automations

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, the host and guest Harriet Evans discuss the critical aspect of client onboarding for business owners in 2025. Harriet, a client experience and systems strategist, shares her journey from being a virtual assistant to focusing on Dubsado and ClickUp to help businesses streamline their onboarding and client management processes. They cover the importance ...

Mar 10, 202534 minEp. 54

Personal Style in Branding: Insights with Kelly Ryan

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, the host and guest Kelly Ryan, a brand and website designer, discuss the importance of incorporating personal style into personal and business branding. They cover various topics including how personal style influences brand perception, the planning of a brand photo shoot, and the significance of visual branding elements like colors, fonts, and logos. K...

Mar 03, 202524 minEp. 53

Personal brand foundations to build a thriving online business in 2025

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, the host welcomes back branding expert Michelle Knight of Brandmerry. Together, they discuss the importance of setting up foundational branding pieces to attract clients, and the sustainability of a personal brand. Michelle outlines her four-part framework for branding, which includes authenticity, understanding the ideal customer, clear messaging, and emotionally resonant branding. T...

Feb 24, 202532 minEp. 52

Facebook & Instagram Ads: What Works, What’s a Waste, and What’s Worth Testing in 2025

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, I sit down with Kwadwo, a Facebook and Instagram ads expert who went from boosting posts the wrong way to mastering ad strategy for course creators and coaches. We talk about his journey from China to Mexico to launching a thriving online business — an inspiring story of resilience and reinvention. Here’s what we cover: How Kwadwo built his ads business after a major life shake-up The...

Feb 17, 202543 minEp. 51

What’s Working NOW in Offer Strategy (ft. Ceels Lockley)

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, host Jodie sits down with Ceels Lockley to discuss the intricate art of designing compelling offers and offer suites in the evolving landscape of online business. Ceels shares her journey from digital marketing to becoming a specialist in offer strategy, and offers practical insights on the importance of creating strategic, buyer-journey-aligned offers....

Feb 10, 202542 minEp. 50

BTS on the first 5 years of my education + marketing business (my story part 2)

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, the speaker reflects on their business journey from 2023 to 2025, outlining major milestones, challenges, and pivotal moments. They recount the initial transition from a hairstylist to an educator and online business owner, highlighting the success of various programs like the Beauty Biz Brand Academy. They detail their experiences teaching in-person classes, launching group coaching ...

Feb 03, 202538 minEp. 49

Growing + marketing your online business in 2025 - How to sell more offers and build your audience

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, the host welcomes Louise Henry, an experienced online business entrepreneur, to discuss various aspects of launching, creating automated offers, and maintaining live offers. Louise shares her journey from starting her first business selling custom name necklaces to transitioning into running a fully digital coaching and course business. The conversation covers essential topics such as...

Jan 27, 202537 minEp. 48

$20K in a year from TikTok shop - A masterclass in monetizing content

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram Welcome to Visionary Rising ! Today, I’m chatting with Harley, an entrepreneur who has successfully leveraged TikTok to grow her audience, build brand authority, and generate consistent passive income. Whether you’re an educator, online entrepreneur, or content creator, Harley’s insights into content creation, audience growth, and monetization are invaluable. Here’s what we cover: Harley’s journey fro...

Jan 20, 202538 minEp. 47

Market Sophistication 101 - Evaluate your messaging to sign more clients + make more sales

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, we discuss the crucial concept of market sophistication and its impact on modern marketing strategies. We delve into how businesses must adapt to the evolving expectations of a more discerning audience by being specific, detail-oriented, and results-focused. Using the analogy of chocolate bars, we illustrate the need for differentiation in a crowded mar...

Jan 13, 202510 minEp. 46

Evergreen Funnels 101: Lessons from a 7 figure course creator

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, the host sits down with a seasoned entrepreneur who has mastered the transition from live launching to evergreen funnels. They discuss the evolution of her business, the significant differences between live launching and evergreen models, and common misconceptions about launching. The guest shares her journey from starting a social media management business to making her first million...

Jan 06, 202535 minEp. 45

12 Instagram Content Microtweaks

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising Podcast, Jodi Brown discusses 12 actionable micro tweaks to elevate your Instagram content strategy moving into 2025. From adding readable text captions to your reels, refining hooks, using high-quality B-roll, to creating content series and revisiting your Canva templates, these tips are designed to enhance engagement and connection with your audience. Jodi als...

Dec 23, 202417 minEp. 44

Make money online in 2025 and manage it (what's working now)

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram Today on The Visionary Rising, I’m joined by Alyssa Lang, the powerhouse behind Workflow Queen and Magnetic Profits, to dive into one of the most important conversations for online entrepreneurs: managing inconsistent income, scaling with smart systems, and building financial resilience. Whether you’re navigating the ups and downs of launches, wondering how to create sustainable revenue, or trying to ...

Dec 16, 202438 minEp. 43

How Educators Can Make More Impact and Create Better Results for their Clients

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Jodie interviews globally renowned educator Chris Moody about the evolving landscape of education, particularly in the beauty industry. They discuss the importance of engaging learners, overcoming imposter syndrome, and focusing on deep, rather than wide, teaching. Chris shares his journey from hairstylist to top educator, emphasizing the value of experiential learning and the future ...

Dec 09, 202435 minEp. 42

5 Reasons you may not be getting great results from Instagram (and how to fix them)

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Jodie addresses five crucial mistakes that content creators often make, which can hinder their social media performance. The key points discussed include the futility of constantly chasing algorithm changes, the importance of correctly interpreting data and metrics, the power of storytelling in content, the necessity of targeting the right audience, and maintaining a consistent brand ...

Dec 02, 202425 minEp. 41

Building Your Brand, and Maximizing your Visibility through Podcasting

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Jessica Bergio shares her journey of starting a podcast and how it has significantly impacted her business and brand visibility. She discusses strategies for building and growing a podcast, the importance of having a clear vision for your brand, and how to create content that resonates with your audience. Jessica also provides insights into monetizing a podcast and increasing download...

Nov 25, 202442 minEp. 40

Scaling Your Business Without Sacrificing Yourself

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode, Kelly shares her inspiring journey from setting up a seven-figure brick-and-mortar hair salon to creating a balanced life while running multiple projects. She discusses the initial struggles of being overworked and burnt out and how she transitioned into implementing effective systems and financial strategies. Emphasizing the importance of emotional regulation, seeking clarity, and co...

Nov 11, 202441 minEp. 39

Must Have Tech Tools For Running My Online Business

Say hi to Jodie on Instagram Check out Jodie’s website Follow the Visionary Rising on Instagram In this episode of the Visionary Rising podcast, we delve into the must-have tech tools that streamline business operations and elevate productivity. Discover why Kajabi tops the list for hosting courses, coaching, and email marketing all in one place. Learn about the game-changing features of Descript for video and podcast editing, and how InShot simplifies mobile video editing for social media conte...

Nov 05, 202422 minEp. 38
For the best experience, listen in Metacast app for iOS or Android