Let's talk about assets and the opportunities that we can create. Because literally, we can turn our assets into gold, that can work for us, they can do things for us. And that's always going to be our goal and anything that we do in our business. So how do we transform our assets to opportunities? Well, I have five tips that I think are going to blow your mind. So get a piece of paper, or come back and listen to this when you're not driving or doing something that you can't write
down and write these down. Okay? So number one, rather than just studying something and a lot and reading everything you can find, embody it and become an integration mastery level. So when we learn something, a lot of times we watch trainings and we walk away, we read books, and
we walk away. Matter of fact, my book reading went down so low, because I was like, I am done reading books, and just like are listening on the go and then not implementing, because it was hard to focus and guess I still listen on the go, but I would come home and replay a section or I would like, I don't know, if you'd call it tag a section, and come back and listen to it or pause it and Voice Memo myself really fast what to do. So I would know, like, this is how you implement this moving
forward, right. So that was huge for me, and my business and becoming that integration mastery. When I do trainings, I might listen on the go. But I also listen with a pen and paper. So I probably listened to every training that I invest in probably at least two times, maybe three. But I always have something playing in the background, when I'm doing laundry when I'm working out. When I'm at the gym, when I'm in the car, like it doesn't matter.
There's always something playing in the background, because it's like literally having coach your mentor on your shoulder. Like constantly like feeding you the right type of information to grow your business. So I truly believe in becoming integration mastery, we can master subjects. And I told this story. And heard this story from one of my
mentors. But you know, if you have two kids, and they want to learn how to ride bikes, right, the one is hopping on a bike falling down, getting back up, buying down getting back up, but the other ones watching tons of YouTube videos become a master at it, because actually never got on the bike. Which one? Are you going to listen to the one who's fallen, who's gotten bruised, you're going to know how to skip all the steps, right? They're going to teach you they're going to show you
exactly what they did. And then what happens when you fall down, you got to get back up. The kid that just watched how to master it has no idea what that falling down and get back up feels like, right? You want to be mastery integration level always. So we're not just trying things for a week, we're not just trying things for a month, like we're giving it a full all in effort, before we decide if it's working or not working right. The next thing is understanding your
ascension model. So how can it support your audience, your clients, your raving fans, by always knowing what the next thing is that they'll need in their journey, it really makes it easier for them to ascend to the next thing. For example, right now we're doing Ignite your assets, which is going to
be my core program. For everything moving forward, we're going to pull our content creation program is going to come from this, our raving fan program is going to come from this, our offer creation is going to be pulled from this, our launch program is going to be pulled from it's all going to start here. Now people don't
have to buy it separate. But it is all going that's what we're I'm going to say make sure you if you have your assets, you pull those out, if you don't hear we can create them with post it notes. And that's really the way that I'm going to do all my programs going forward. But knowing that next ascension, right, what comes next? What do people want to want to know next? The other thing is creating more content than you think that you're going to need around a subject or topic that
you're selling. Because if I'm putting out three pieces of content, what are the odds that my whole audience is seeing this three pieces of content? It's probably not true. Probably not happening, right. But if I'm putting out 2030 pieces of content around when I'm launching and selling, I'm going to hit home a lot more with different people, right? I'm going to say things in a different way. I'm going to restate it in a different way.
I'm going to put some in video, some rules, some in carousels, some in just text, some with an image, and it's going to be digestible to whoever wants to digest it in that way. And I think that is really, really huge when we are selling right. So giving them opportunities to self identify when they see that piece of content. The next thing is creating a juicy client
attraction resource. So lead generation, whatever you want to call it from your assets to really build your list and bring more raving fans in to your ecosystem because this is always going to be a win win. So how are you attracting future soul line clients how are you attracting and creating more raving fans alike? All of that is huge. And it starts by having that juicy resource that you give away for free or low costs that pulls them in. Typically, it's going to be free, right?
And always creating that content like those mini masterclass styles. The next thing is always creating an upsell opportunity. If you don't have an upsell, guess how many upsells you will sell? Zero. If you do have an upsell, it's up to your person to make the choice. Obviously, you get to sell them on it and all those good things. But if you don't have the offer, it's not there. Meaning if it's not there, they're not going to buy. Are you upset if you sell no
upsells? No. But what if you did, or somebody wanted something more, but they never asked you. Because it wasn't an option on the funnel page or the sales page or in your email, give them the opportunity to give you more money. It's always their choice what they're going to do with it right. So these are my five tips to really transform and turn those assets into opportunities. When we
become an integration master. We are going to be able to sell and understand that thing inside out and we are going to be able to teach it right teach on it. That ascension model is going to help our audience up level and and go and ascend to the next thing in our journey right? When we create more content than they think we're going to need to sell is going to help sell our offers so much more. When we attract and we have that juicy client attraction. It's going to
be huge. And we always create an upsell opportunity for our audience. It gives them another thing to add on if they choose it. Take these five assets, turn them into opportunities, turn them into gold for your business, and let me know what happens