The Art of Effortless Offer Ascension [497] - podcast episode cover

The Art of Effortless Offer Ascension [497]

Feb 21, 20245 minSeason 10Ep. 497
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Episode description

If you want to sell more, create an offer ascension that makes sense to your clients and future raving fans!

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Transcript

Speaker 1

One of my favorite things about creating offers and this is from someone who has launched something for are we 27 months in a row ? 27 months in a row ?

So we're going on year three of launching at least one thing a month , always having my audience ascend to the next thing , right , like making it a no brainer that they want or desire the next thing that I'm offering . And when you set up an Ascension Model , that really helps you do that . It makes selling easier .

Now , maybe you don't want to sell every month , or maybe you don't want to create things as often as I do and you actually do not have to . I'm crazy , I totally admit that and know that and own that , but I love it and I love the feeling and I love serving and I love supporting and I love creating .

So for me , it is my thing and it may not be your thing , but even if you only want to create three things , you're only going to want to create five things , like for the rest of your life , right ?

Or you only want to create one thing and but you still need to figure out how to get your audience to ascend Maybe it's a low cost thing to a higher ticket thing or maybe it's a free thing to a mid ticket thing , it doesn't matter .

The point is , when you have a tight , solid offer suite , that it's a no brainer for your audience to ascend to the next thing .

That is when sales gets fun , that is when launches get easier , that's when upsells from the thing that they're in going into the next thing is like magic because it just makes so much sense for your customer , for your client and I don't know the stats I think it's 68% easier to sell to a current customer or client than it is to achieve or find a new one .

68% easier , 68% more likely that they will take an upsell if they've already paid you money . And that is why creating an offer suite , knowing what to sell , knowing how to create no brainer offers for your audience , is well a no brainer . Yes , right For us to be able to do this , because that is what's going to call our customer in .

That's what's going to help our audience decide am I going to the next thing ? Am I ascending to the next thing ? Am I staying where I'm at ? But also , it almost completes the puzzle right , and maybe it starts out as we have this one thing that's recorded and the next thing . They get a little bit more proximity with us , right ?

So of course , it's going to be a little higher ticket . There are so many options available when it comes to creating your offer suite , and so you were the first to hear that there is a new program coming up and it's called sweet success , but it's spelled S U I T E and it is currently an early bird and I'm not announcing it everywhere .

So if you want in for sweet success , make sure that you reach out to me some medium , drop an emoji below and I will get it for you . Also , if you're listening to this on the podcast , then I will make sure that I drop a link in the show notes that you can grab as well .

Creating up your offer suite is going to set you up for even more success , and knowing what to sell is going to set you up for success , and so that is what we are doing in sweet success , because I want you to have a successful customer journey , a successful offer suite , so that they always know what the next thing is .

Some people call this a value ladder . Whatever you call it , it's helping your audience ascend to the next thing . That just makes sense and it's a no-brainer , and I want to support you to do that . I've been doing that for , like I said , over two years . I'm on my third year now , 27 . Is that what I said ? 27 ? I think I did the math in my head .

Consecutive months of launching at least one thing , sometimes multiple things , in the same month . Friends , I got you . This is the first time I've ever taught this program , the first time it's ever been a full program , the first time I've ever talked about it , probably outside of my inner circle , and I'm ready to support you and help you do the same thing .

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