Ready to charge your worth? [77] - podcast episode cover

Ready to charge your worth? [77]

Mar 24, 202210 minSeason 2Ep. 77
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Episode description

Pricing is relative. Charge your worth. Not everyone is going to pay the prices, that doesn't mean you lower them so they can 'shop around' those aren't your people!

But how do you find your worth?

You can find pricing guides online to help you get an idea of what to charge, but price what feels good in the moment and know that you'll realize you priced it too low (or you'll get more skills and realize it) and then you get the opportunity for growth to raise them. It's uncomfortable letting clients know you are raising your prices and if they don't say yes, it's called shedding and you are making room for someone who will. Listen in to today's episode for more.


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Transcript

It's November 2022, is not over yet. So ready to move. It doesn't mean we can't take a break. It doesn't mean we can't enjoy our holidays, like what all is available are starting, ignite your visibility on Instagram, coming up on the 28th of November and that is going to help you streamline your Instagram experience, understand it fully know what type of content to be putting on there and understand all the ins and

outs real stories. He posts all the things so that you can create a raving fan audience there, make sure you check it out visibility queen.com. Welcome back to this episode of the visibility Queen Show. Today I want to talk about something that I thought was really interesting. And that is, I had a call with my new coach on Monday. And we started talking about the size of my inner circle. And she was like, I really want to know, like, what's the size that you want?

Like? You have been in many masterminds in inner circles, what's your preference, and I was like, I want a small, a small container, I don't want a lot of people in it. I can have a membership that has more people in it. But the people that get most of my attention most of my time, I want to make sure that is a very small container. And so we decided that my comfort level for having people in an inner circle and being able to give them my

attention. And we talked about giving people the best of me, not what's left of me. And I thought that was so empowering, right? When it comes to pricing when it comes to having clients, all of these things, we we price ourselves low, we get tons of clients, we wear ourselves out, we're we're spreading ourselves thin. And it sucks, right? It just sucks. It blows my mind how long I've let this go on. However, as a as a business owner, right, we have to live

and learn. We get to work on our money mindset, we get to do all of those things. And you know, Rome wasn't built in a day, and neither are our businesses, we are going to have to go through these things. When people ask me when they say what should I charge? I always say, what do you feel good with? And let me tell you this, once you do it for a couple of months, you're gonna realize, dang, I should have charged more no matter where you started, right? No matter where you start, I should

have charged more. I'm worth more than this. I should have done more. I didn't, right. But we live in learn. I had a client who was also a friend. Actually, let me tell you the story of two clients who are both really good friends of mine. Okay. One client, I raised by over doubled both of their prices, because they have been clients for three and four years. Obviously, that is not what I charge new people now I just cannot physically keep up with it with team members. I was losing money, I

wasn't making money. So first client responds and says, I've been telling you to raise my prices for a really long time. Yes. And no, I don't need 45 days notice I only need 30 Start my price increase on April 1. Boom. That is said client who has worked on her mindset, right? Who has worked on her money mindset. Right? Um, and that felt good. Second client, also a friend, I love her to pieces. But it just No, it was a no, you know, like, No. And not only did I also do social media,

and I did all these things. But whenever she needed a graphic whenever I never I was not hourly, right. But whenever she needed something, I was like, Sure. Let me do it. Let me do it. Let me do it. Let me do it. The other thing I learned is when we increase our prices, we think in our head, we have to over deliver and overcompensate it is it is a mindset block, right? That oh my god, I have to give more. I'm charging more. And I have to give more, right.

And it was really interesting that my coach said this and I she was like I will not work with someone who actually doesn't charge me a lot of money, especially a service provider. Because if they are cheap, less expensive, whatever word you want to use, that means they're spread too thin. That means I'm not going to get a lot of attention. That means they're going to be struggling to keep up with all the work that they have. That means they're going to be exhausted. I don't want to

hire someone like that. And it was just this mindset shift and I was just like, Yeah, you're right. There can be containers where I have multiple People right like my membership, I don't have to give I don't get them on Voxer or Telegram, right? So that's not a big deal. I don't have to answer their messages there. It's all in a Facebook group. It's a weekly Facebook live training for 30 minutes, or it's a challenge,

and all that stuff. So it's really interesting, like how, the more we do something, the more we realize our worth. Some of us figure it out a lot sooner than others. I clearly am a little hard headed. Sitting here admitting it. I am a little hard headed. Okay. Took me a little bit longer, but I'm learning right, better late than never. Right. So um, anyhow. So what I have learned the most is that number one charger worth? Again, pricing is so relative to everyone. And I know I've said

this before. I personally will not. First of all, I don't think I hope I don't offend anybody. And I've said this before, but I think Louise are ugly. Sorry, if you haven't a Louis I could never pay that much money for a purse because it's just, I don't like it. But I did go the Kate Spade Allah tonight and bought a purse. I really love Kate Spade. And it's really pretty, right. But I think it was Tony Robbins

said it fho 2020. Right. Like he had somebody stand up and the most she would pay for the purse was like $20. And then it was somebody who would pay like $7,000 for a purse, right? Pricing is all relative. It's all relative. What's expensive to me might not be expensive to you what's expensive to you might not be expensive to me. But it also depends on what

we're talking about. Right? So if we sit there and always try to price, like according to the price shoppers, we're never going to be we're never going to be doing ourself like a favor. We're always going to be behind we're always going to be looking for more clients. I'll never forget. Early in my days in my in the first mastermind I joined the click I remember Christa Nichols said, if they question your prices, they'll question your work. Mind blown. Right? They question your prices,

they'll question your work. I want people who are Yes. Who want to work with me will find a way to work with me. And that's it. If you don't want to work with me, then find somebody else. It's okay. I'm not for everybody. You listening and watching or not for everybody? And it's absolutely okay. There are people that rubbed me the wrong way. And I would not pay them any money, right? They're just people irritate other

people. But at the end of the day, I want people to work with me who want to work with me, I actually just took away the contract on my inner circle. And a lot of people are like, why? And the reasons Number one, I don't want to barrier number two. If you don't want to be in my container anymore, I don't want you to be feel like you have to be there because of

contract. I'm just, I don't want to force people to have to work with me, maybe you work, maybe you're in it for a couple months, you realize it's not for you. I don't want you bringing everybody else down. Because you're mad because you signed a year contract, right? It felt good. And it felt good. But I'm also going to charge my worth in there too, right? I'm capping it 25. I'm giving more of my time. It is where I want to be it is where I thrive. It is where I love to pour into people. We

just had a new member start. It was her first call today, she was on our first call today. And it was just so refreshing. I love helping I love supporting I love doing all that. And that is the main container I want to spend the most of my time in even more so than one on one clients. I don't ever want to necessarily get rid of one on one clients because I feel as a strategist, as a visibility expert. I feel like they are always going to keep me on my

toes. I can't base what works on just my content and say this is the way you should do it. But when I have multiple different clients, right, like I don't want more than five. So if I have, you know, anywhere from three to five clients, I can see okay, this is working for me, will this work for them and then I can test things across the different industries across the different audiences. And I can test that and see how it works. So to me, that is vital for my

business. It is vital for me to teach my audience it is vital for me to help them get more visible and all of those things. So anyhow, thank you for listening to this episode. If you loved it, make sure you screenshot it and share and tag me. Let me know if there's a subject or a topic you want to hear more about and I will make sure that I drop it on the next episode. Until tomorrow friends I'll see you then. I hope you enjoyed this episode.

Feel free to share it On your favorite platform and tag me, I love re sharing these and giving you a shout out as well. My goal is to always support you and help you see a transformation. Not only your business, but in your life. We will never outgrow our business. Remember that so we get to work on ourselves and see that transformation come through on both personal and business side. I would love to work with you and 2023 I have loads of opportunities that will fit the pricing and the budget

that you have. Let's chat. I'm truly interested in creating an unforgettable experience for you to grow, transform and see how big your business can grow in 2023

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