When we talk about visibility , we don't always think about the offer or the product that we're selling . That gets an opportunity to be visible too , and while we're trying to sell something right , we're introducing it into the world . So how we introduce something into the world has a big impact on how people receive it .
Number one we get to be excited about it . Number two we get to show up like we believe in our heart that it is the best thing since sliced bread , right ? So how are you utilizing this or doing this ? When you create an offer , are you just putting it out into the world and being like oh , here it is , you want it , go get it .
If you don't , it's okay . Or are you genuinely excited about it ? Do you believe deep down in your soul that it is really life changing ? You know , I teach that we get to show up and be visible , right , we get to repeat ourselves .
We get to talk about ourselves over and over and over , about what we can help people do and what the one thing is that we're known for . What about our offer ? Is it getting the visibility it needs ? Is it getting the visibility it deserves ? Is it being shown out into the world ? Is it being shown out in all the places that are available to you ?
Are you talking about it , why you created it ? Are you talking about what it can do for people ? Are you talking about all of the things that your audience wants to hear ? What problems does it solve ? What is the solution it brings Like ? What is the end result ? What are the quick results they're going to see in the first , like two to four weeks ?
What are the long term results ? What are the long term effects ? Like talking about all of those things , like knowing your offer inside out is like knowing you and your business inside out right , and talking about that as many times as we possibly can .
Sometimes I start out not knowing a lot about an offer and , for example , in CIS Story Strategy , was that offer ? I knew I wanted to do it . I didn't know the exact things , and so I just put it out into the world at the best price possible and people bought .
And then the next thing that I did was I started giving more and more information and I kept raising the price as I did that . People keep buying . People have bought more at the full price price than they've bought it together , because all the information is there , but I don't start to stop talking about it .
It is a way to help us create raving fans , take them from our feed right and then take that connection even deeper in our stories . But also , when we do things like this and this is one thing that happened with the software is my raving fans are selling it for me . They're telling everybody you know , and if you're not in it , why not ?
You're crazy , you should be in this , right ? You're doing all of this for me , and so that's why it's so important , because I want every female entrepreneur that is selling something to create raving fans , so that it's not always on her .
So when you have those raving fans who are assisting you with this , it's not always on you to show up with the visibility for the offer , because you have other people who are just as excited about it and they want to share it with their world too . But we get to give the offer the spotlight . We get to give the offer the main stage .
A lot of times we talk about in this industry how it's hard to sell more than one thing at a time , and it's because most of us cannot give the first thing enough attention , enough spotlight , enough of the stage . So of course , it's going to be hard to put something else on there . There are ways you can do it .
But we've got to remember to repeat ourselves . How many times have I had an offer and I'll say you know , are you in ? You know , say it's the last day . And somebody messaged me and says this is the first time hearing of this . Well , I've only mentioned it 20 times every single day for five weeks .
But okay , because people aren't always in our feet , people aren't always getting served our content , people aren't always paying attention , they're not always in the place where they want that offer . But the more times we repeat it , the more times we talk about that . Just one more time , right , can I say this just one more time today ?
Can I say this just one more time this week ? Can I send out just one more email ? We're giving our audience the opportunity . It is a disservice to our audience to be quiet about our offer . It is a disservice to our audience to hide our offer , to not give it the limelight , to not give it the stage , to not give it the spotlight that it deserves .
So how can you show up and talk about your offer even more ? How can you show up and present your offer even more ? How can you show up and literally shout it from the rooftops ? This is my offer . This is why I believe in it . This is what it's going to do for you .
The question is you may know those answers , but if your audience doesn't , they're never going to move .