If we want momentum, when it comes to ourselves, then we get to remember that we number one, we get to sell things consistently, not every once in a while, right? Because we get to teach our audience how to buy from us, right. And it doesn't mean it always has to be high ticket or always has to be low ticket, it can be a variety of
offers. It can be cash injections, it can be bundled, there's so many fun things that we can do with our audience, but also to give them the opportunity to have some skin in the game, and really take whatever it is that we're selling and impact their life impact their business, whatever it is, right? And so to create momentum in the sales, when it comes to sales, right, we get to first of all, consistently talk
about what we're selling. When people tell me, I'm not selling anything, and I'm like, Well, I haven't seen you talk about it right? Or you've talked about it three times, it's not enough. It's not enough times, until you've grown a really big audience and you have a ton of raving fans, this is going to be really hard for you to do,
right. So we get to think about number one, always positioning ourselves as the expert as the the person of value as the thought leader as the authority, right in our content in everyday content. So that's a given. And that gets to happen. We also get to bring people into our lives a little bit and talk about our transformation in our story, right? In our content in our daily content. But then how is this thing right? That we're selling, going to transfer, transform somebody else's life?
How's it transformed your life? Why should people buy it? What is the reasoning behind it, talking about it in multiple different ways. Inside of a launch program, I teach the vision framework, and that is one of them, like most important things is knowing how to sell the things to talk about during a sale, but also talking about it enough, right? So many times we just like forget, you know, or we are afraid of being salesy, or and that's never going to create the momentum
results that we want. Right. So we, as I said, in yesterday's episode, we get to go first, meaning we get to talk about the sell the thing we're selling, if we want to see the results of the sales process, right, if we want people to buy, we go first we talk about it, just like we do in our content, we talk about something over and over and over. So we literally are like, I cannot I cannot do this. I cannot talk about this anymore. I don't know if I want to talk
about this anymore. But we get to keep saying the things over and over. Not everybody sees your stories. Not everybody sees your Instagram posts, not everybody sees your live video. Not everybody sees that real. So are we creating one live video one real one carousel one story? Are we creating multiple live videos, multiple reels, multiple stories, multiple carousels, multiple posts. Yeah, that because not only is not everyone gonna see every option that we
put out there. But everybody has a favorite medium that they they digest best. And we never know when we're gonna say something in a way that pulls people in is like, that's me, I need that I feel that I want that transformation, I see myself, like having so much more success after I buy this, or I see myself feeling so much more energized and alive after I buy this, or I see myself seeing being so much more confident.
You know, after I go through this program, like you just never know, like, what it is it's going to trigger that person. But if you don't say the things multiple times, then you've definitely known that they're not going to buy right. The more we say things, the more we dig deep. The the you know, the more we repurpose, I believe repurpose is meaning we don't say it the same way, we have the same subject or the same theme. But we say it in a different way
every single time. For example, somebody that joined my inner circle. Two years ago, almost, I did three or four master classes, they were all the same, but I changed the name to see like what people would be interested in. And so finally I messaged her and I said, Hey, just wanted to let you know like this is like I changed the name. But it's pretty much the same content. And she goes I know, but I've watched them them all and you always say something different and I have a different
takeaway. I'm like, okay, she keeps coming back knowing that I'm going to say this similar things again, but she needs to hear it right. So do we or do we not think that somebody who's not really paying attention to us in that moment? it that we're they're just scrolling their feed and we come across Do we not think that they need to hear something more than one time? Do they not need to hear something more than two times people may not even be ready to buy after seeing it seven to 10 times
right? They may really need to sink in I need this oh my gosh, this is starting soon. Oh my gosh. This my friend just joined like oh my gosh, this is a no brainer. Oh my gosh. earlybird is done like continuously reminding them through every medium that you feel like your ideal person is on like or every medium that you're in, right, you're on don't like join a bunch of platforms just to sell something. But where are you
consistent at? Those are the people that get to hear what you have to offer and what you were selling