The National Association of Realtors (NAR) just announced that it will keep its Clear Cooperation Policy (CCP) in place. So “same old,” right? Not so fast… Big things are on the horizon, including a new policy that will add a layer of complexity to how homes are marketed. On this episode of the Tom Ferry Podcast Experience, Tom talks with one of real estate’s brightest minds, the Co-Founder of 1000Watt, Brian Boero, about what real estate agents need to do in light of the Clear Cooperation Polic...
Mar 27, 2025•31 min
What’s your spring market prep? Whatever it is, it better be great, because this market is shaping up to be the hottest we’ve seen in a while! The competition is fierce, and the opportunities are huge—but only for the agents who are truly prepared. For this podcast episode, I’m bringing in one of the best in the business, Carolyn Young, to help you get your spring market prep where it needs to be. Carolyn and I talk about the routines, research, and strategies that will help you: Set more appoin...
Mar 13, 2025•30 min
For agents, real estate developers and builders are BIG business. The problem is that most agents don’t know how to get their foot in the door and build these relationships. That’s where this episode of the Tom Ferry Podcast Experience will help! I’m talking with LA luxury broker Andrew Dinsky and his coach, Torey Severino . Andrew did 81 transactions last year, with ⅓ coming from real estate developers. These sales are bigger, more profitable, and more consistent. Andrew and Tory will unpack th...
Mar 06, 2025•23 min
Your biggest, most ambitious goals will require a new you to achieve them. So how do you become this new 2.0 or 5.0 version of yourself? You might need to add something new, or, more likely, it may take removing some things. That’s what Tom Ferry talks about in this Mindset Monday.
Mar 03, 2025•2 min
Realtor humor videos… If that’s what you searched for, you should probably be making your calls right now, but since you’re here, stick around. You might learn something. This is an industry where a lot of agents are posting a lot of the same. And if that’s working for you, keep doing it forever. But most of the time, the ones who stand out are those who bring their own unique spin. Take Kaitlin Hannig, for example. She’s fairly new to the business, but her hilarious realtor humor videos have al...
Feb 27, 2025•43 min
What are Mastermind groups, and why have they been a cornerstone of elite success since Napoleon Hill introduced the concept in Think & Grow Rich? Most real estate agents don’t fully understand how to start, join, or truly maximize the potential of these game-changing groups—but that’s exactly what we’re here to fix. In this episode of the Tom Ferry Podcast Experience, Tom sits down with real estate leaders Valerie Upham, John Bathurst, and Zac Nelson to unpack the power of Mastermind groups...
Feb 20, 2025•30 min•Ep. 1082
How do you prioritize growth? Often times, it’s not about adding more – it’s about cutting down. The principles of real estate are just like the principles of gardening; you have to prune if you want something to grow. In this episode of the Tom Ferry Podcast Experinece, Tom sits down with Jimmy Mackin , Jason Pantana , and the No. 1 team leader in the UK, Matt Nicol , to discuss the keys to business pruning so you can prioritize growth. You’ll get clear insights into discovering what’s not work...
Feb 13, 2025•34 min
Want to set appointments consistently and close them with ease? As a real estate agent, this is your #1 priority—because more appointments mean more opportunities to help clients and grow your income. In this episode of the Tom Ferry Podcast Experience, Tom sits down with his brother, Patrick Ferry, to reveal five essential strategies to set appointments at will—so you can start going on three to four a day. You'll learn: How to identify and attract your ideal clients The perfect way to answer “...
Feb 06, 2025•52 min
What’s the real estate success formula that works for brand-new agents as well as established pros? Let’s take a look at Hannah Dubyne… She’s only 24 years old, did 59 transactions in a single year, and has only lived in her city for 3.5 years. Clearly, what she’s doing is working. In this episode of the Tom Ferry Podcast Experience, Tom and Jason Pantana talk with Hannah about her real estate success formula for creating massive demand and closing sales with confidence. She opens up her playboo...
Jan 30, 2025•34 min
Die on empty. What does that mean? It doesn’t mean you should burn yourself out or spend your entire life grinding. What is means is living each day with purpose and fulfilling your potential so that you don’t die with regrets. That’s what I’m talking about in this Mindset Monday, and I hope you pay attention.
Jan 27, 2025•48 sec
Communicate to close – it’s the ultimate skill every real estate agent needs to master. From telling the right story to building authentic connections and confidently closing sales, powerful presentations and conversations are your most powerful tools. But in today’s market, a cookie-cutter approach won’t cut it. In this podcast episode, Tom Ferry and Jason Pantana sit down with Terri Sjodin, author of Presentation Ready and a keynote speaker at our Elite Retreat. She’ll unpack her proven strate...
Jan 23, 2025•41 min
People ask me all the time how I go about planning my year. It’s so simple that I can describe it to you in less than three minutes, but it’s one of my most powerful practices. If you want to get more done, control your calendar, and make more money, this Mindset Monday is the place to start.
Jan 20, 2025•2 min
If TikTok gets banned, what do real estate agents do next? If you could introduce just one new strategy into your business to generate organic leads and establish yourself as the local authority, what would it be? These are the questions Tom Ferry, Jason Pantana, and Jimmy Mackin are answering in this special two-part podcast episode! To start off, Tom and his guests dive into the best platforms and strategies for real estate agents to turn to if TikTok gets banned in the U.S. You’ll hear their ...
Jan 17, 2025•41 min
How do you get in the flow state? It’s that unbeatable level of focus where everything else falls away and you can execute with relentless discipline, but it’s not enough to just get in flow – you have to stay there. In this Mindset Monday, Tom will show you three steps to get in the flow state and keep it going even when things get tough.
Jan 13, 2025•3 min
What does niching down on YouTube mean and why is it one of the best strategies for generating real estate leads? That’s what Jason Pantana and Jeremy Knight discuss on This Week in Marketing! Jeremy has built a huge, dedicated following in the Austin, TX area, bringing him consistent business. His secret is niching down on YouTube to create the content his audience wants. If you want to create a powerful, lead-generating YouTube channel, finding your niche is an absolute must. In this episode, ...
Jan 08, 2025•29 min
This crazy year is coming to a close! As we’re looking towards the year ahead, it’s important to take some time to pause and see how we can make a difference to those around us. In this Mindset Monday, I’m talking about what it means to show gratitude to the people in your life – including yourself.
Dec 23, 2024•2 min
Will 2025 be the year of real estate influencers? How do you create real trust at scale? What are the cutting-edge marketing strategies winning today that most agents don’t know about? This is what Tom Ferry, Jason Pantana, and Jimmy Mackin are discussing in this special double-feature of the Tom Ferry Podcast Experience! In Part 1, they’re diving into the unique marketing strategies that worked in 2024 which will really take off in 2025. You’ll learn what’s going on with real estate influencers...
Dec 21, 2024•43 min
What’s your strategy for capturing and engaging an insane number of real estate Instagram leads in the next 12 months? Your Instagram is your most powerful lead gen tool, but yesterday’s plays won’t cut it in tomorrow’s market. In this podcast episode, Tom Ferry and Jimmy Mackin reveal their groundbreaking insights from an in-depth analysis of over 12,000 Instagram posts. They break down exactly what’s working (and what’s not) for generating real estate Instagram leads, featuring concrete exampl...
Dec 12, 2024•36 min
The real estate email newsletter is one of the most important, underutilized, and effective marketing channels for agents. It’s your best method for engaging your database, nurturing leads, and generating interest for your brand. In a year when 6-8% of your database will make a move, you need to have a killer strategy for your real estate email newsletter. On this episode of This Week in Marketing, Jason interviews Atlanta, Georgia’s Vanessa Reilly, who is one of the best email marketers in the ...
Dec 11, 2024•25 min
What you do today shapes your entire next year. While it’s important to savor the holidays, now is the time to put in the work that will set you up for success and save you from stress later. With just weeks left in the year, it’s your chance to spark the momentum that will fuel your next 365 days. In this Mindset Monday, Tom shares the essential steps to finish strong and start even stronger. Don’t miss this critical message – your future self will thank you!
Dec 09, 2024•2 min
Mike Ferry is a true legend in the real estate world—an innovator who transformed the way agents think, work, and succeed. And for me, he’s more than that—he’s my father. In this special episode of the Tom Ferry Podcast Experience, I’m honored to sit down with my dad, Mike Ferry, to explore the incredible story behind his groundbreaking career. From working alongside the iconic Earl Nightingale to the pivotal decisions that launched him into real estate, Mike shares the strategies and insights t...
Dec 05, 2024•1 hr 17 min
A goal should be something you want so badly that you’re willing to strive for it. Great goals are often the ones that might be just out of reach – as you currently are. Sometimes you need to transform yourself and summon the giant within to achieve the things you really want in life. You need a different version of you. That’s what I’m talking about in this Mindset Monday.
Nov 25, 2024•1 min
Personal brand growth is often misunderstood. Too many agents think it’s about a logo or a type of social media. But at its essence, it’s about your reputation and getting people to trust you at scale. In this insanely powerful episode of the podcast, Tom Ferry talks with national speaker and NYT bestselling author Rory Vaden about the secrets to personal brand growth which will take your market reputation to the next level. You’ll learn exactly what it takes to put your brand on steroids and re...
Nov 21, 2024•38 min
You probably know that reverse engineering is the act of starting at the end and working backwards. What if I told you it was the secret to transforming the way your entire year (and by extension your life) plays out? There is one practice that I’ve been doing for years that has never let me down. It’s something which clarifies my goals and keeps me motivated to take massive action all year long. That’s what I’m talking about on this Mindset Monday.
Nov 18, 2024•2 min
If scaling sales is your goal for 2025, this podcast episode is what you need! Last week, we brought you powerhouse agents sharing strategies to boost revenue. Now, in Revenue Rainmakers Part 2, Tom sits down with six more of the top agents in the industry to discuss their secrets for closing record numbers of transactions year after year. In a series of rapid-fire Q&As, Tom speaks with Jamie McMartin, Alicia Soekawa, Todd Bartusek, Rachel & Dustin Parker, and Derek Caldwell, who each re...
Nov 14, 2024•49 min
What are the best social media strategies for realtors in the coming year? That’s the question every agent is asking right now, because the landscape is changing. There will be a lot more opportunities in the 365 days ahead and those who understand the marketing of the moment will be the ones who win big. For this episode of This Week in Marketing, Jason Pantana shares his segment from our epic recent webinar, “ THE PLAN: Design Your Ultimate 2025 Business Plan ,” in which he shares the best soc...
Nov 13, 2024•17 min
If you’re looking to boost your revenue in the coming year, this is the show for you! On this episode of the Tom Ferry Podcast Experience, I have 8 revenue rainmakers – Lourdes Maestres , Steve Rovithis , Luke Newcomer , Landon Albrick , Riley Smith , Meredith Fogle , Dee Martin , and Blake Davenport – who are spilling their secrets of how they’re making a ton of money right now. In a rapid-fire Q&A, we’re going around the table as they share their best strategies for ensuring a profitable y...
Nov 07, 2024•1 hr 11 min•Ep. 1081
Rich/poor/rich/poor/rich/poor. This is the cycle that happens to most real estate agents. If you look at the trends, you can usually trace it back to the holidays – when agents start slowing down on their marketing and lead generation. Want to give yourself and your loved ones a real gift this holiday season that will keep giving back over time? Work harder. That’s what I’m talking about on this Mindset Monday.
Nov 04, 2024•1 min
Want to make next year your best year in real estate? With time running out, you need a plan to set yourself up for massive success. Tom Ferry has analyzed the strategies of thousands of top agents and the unique market conditions ahead – and he’s narrowed it down to five key moves you need to make. In this episode of the Tom Ferry Podcast Experience, Tom breaks down the five essential steps that will ensure next year is your best year in real estate. From refining your Unique Value Proposition ...
Oct 31, 2024•45 min
The New Rules of Instagram are changing the game – and Sam Reifman-Packett is using them to generate million-dollar deals every single month. In this episode of This Week in Marketing, Sam sits down with Jason Pantana to break down exactly how he leverages the new rules of Instagram to attract high-end listings and buyers – all without spending a dime on ads. You’ll learn the secrets behind the types of content that drive massive engagement, how to read your audience’s interest, and the best tac...
Oct 30, 2024•34 min
