Decoding the Indian consumer and economy
Rama Bijapurkar, one of India's most respected voices on consumer behaviour, talks about what firms continue to get wrong about the Indian consumer and her worries about the Indian economy

Rama Bijapurkar, one of India's most respected voices on consumer behaviour, talks about what firms continue to get wrong about the Indian consumer and her worries about the Indian economy
Maj Gen (retd) Anil Verma from Association for Democratic Reforms, which petitioned the Supreme Court against electoral bonds, explains what the data released about electoral bonds has revealed so far.
Supriya Sule, who has represented the NCP for three terms in Parliament, talks to TOI's Alka Dhupkar about her upcoming Lok Sabha campaign and how she will run it, even if her opponent is Ajit Pawar's wife Sunetra.
Dr Guha Pradeepa from the Madras Diabetes Research Foundation explains the worrying trends for India in a recent Lancet report on obesity and malnutrition.
AS Dulat was R&AW chief and a former advisor to the Prime Minister's office on Kashmir. He talks about his good friend Ajit Doval and what can be done to earn Kashmir's trust after abrogating Article 370.
Could the Mahabharata have taken place at a time before horses were used in India? Author and mythologist Devdutt Pattanaik talks about the unusual problems that arise when you start to link myths with historical dates.
Sadia Hasan's son died when he was eight. She talks to TOI's Ambika Pandit about living with loss, and a chance meeting that resulted in her producing the film 'Yes Papa' which targets child sexual abuse.
Accused of murdering her daughter and out on bail, Indrani Mukerjea is presently the subject of a docu-series. In this interview, she spoke about not seeking to change people's opinions of her and why the high-life wasn't all fun and games.
In light of Zerodha CEO Nithin Kamath's public statement on suffering a stroke, Mumbai-based neurologists - Dr Shirish Hastak and Dr Pawan Ojha - talk about causes, first aid tips and why public figures talking about the condition is a good thing.
Recently, a two-year-old was killed in Delhi by a pack of stray dogs, raising questions about how cities should deal with the issue. Dr Gowri Yale, a veterinarian who works on the issue, spoke with TOI's Alka Dhupkar about how we can deal with stray dogs without resorting to extreme measures.
TOI's Rudroneel Ghosh speaks with Lithuania's foreign minister Gabrielius Landsbergis and Dr. Rajorshi Roy at the Manohar Parrikar Institute for Defence Studies and Analyses to decode where the Russia-Ukraine war is headed and its continuing impacts.
Sreehari Aney, former advocate general of Maharashtra, talks to TOI's Bhavika Jain about the legal challenges the bill to grant a 10% quota for Marathas seems set to face.
India's announcement to fence the border with Myanmar hasn't been met with support from three states. Journalist and author Rajeev Bhattacharya - who has travelled into Myanmar through the open border - explains the situation on the ground and why there's limited support for the decision
Political scientist and author Suhas Palshikar explains the importance of ideology for political parties and why parties ignoring it isn't a good sign for Indian politics.
Sexologist and author Dr Rajan Bhonsle talks about the dangers of 'supplements' that promise to solve sexual problems and the dangers of self-medicating to solve problems.
As a state doubles down on its decision to teach school children parts of the Gita, author and mythologist Devdutt Pattanaik talks about why the holy text may not be for children. He talks about its complexities and also why he believes it shouldn't be viewed outside the context of the Mahabharata.
After Pakistan's national elections throw up a result that defies all pre-poll predictions, academic and author Ayesha Siddiqa explains what this means for Nawaz Sharif, Imran Khan, the Pakistan Army and ties with India.
Mihira Sood, Executive Director of the Centre for Child Rights & Juvenile Justice at the National Law University in Delhi, first decodes how much Uttarakhand's uniform civil code changes things. She also explains why the state's proposal on handling live-in relationships is very problematic. (15:50)
TOI+ columnist and journalist Radhika Ramaseshan talks about Bharat Ratna awardee LK Advani's contribution to the Ram temple cause and his own political fall. Then she decodes the BJP's campaign strategy ahead of the 2024 polls.
TOI Plus's Lata Mishra speaks with doctors and patients about hypersensitivity pneumonitis, why a bird's being blamed for its rise and how to prevent it.
Sanjay Kumar, co-director of Lokniti, talks to Alka Dhupkar about why he wrote off the 2024 national election after Nitish Kumar's departure, what explains the Bihar chief minister's political survival and what the INDIA alliance needs to do quickly.
Sociologist Dr Suryakant Waghmore talks to TOI Plus's Bhavika Jain about how the Maratha demand for a quota changed over decades, what it means for politics in the state and what its latest success means for the community.
A recent report said AI-driven misinformation is the second biggest risk to the world in 2024 and India is at the highest risk. Karen Rebelo, deputy editor at fact-checking organisation Boom Live, decodes how misinformation has evolved over the years in India and why artificial intelligence tools will make it so much harder to detect misinformation.
Former police officer Julio Ribeiro, former editor Rahul Singh and prominent gynaecologist Dr Rustom Soonawala reflect on India's successes over seven decades and where it could have done better.
As the origin story of the dish is contested, food historian and columnist Anoothi Vishal decodes how butter chicken became so popular (not just because of the taste) and the dishes it eclipsed on the way to becoming a global superstar.
Retired ambassador and West Asia geopolitics expert, Talmiz Ahmad talks to Jairaj Singh about the Iran-Pakistan missile strikes, what could spread the conflict in West Asia and what tensions in the region mean for India.
Former Maharashtra CM and senior Congress leader Prithviraj Chavan talks to TOI Plus's Alka Dhupkar about Milind Deora's departure and firming alliances. Then, CPR's Neelanjan Sircar explains what impact Rahul Gandhi's Bharat Jodo Nyay Yatra can have, and what it means for the INDIA alliance.
Sunil Baghel and Bhavika Jain from TOI+ speak with constitutional experts - PDT Achary and former Maharashtra Advocate General Sreehari Aney - to decode what the Maharashtra speaker's verdict in the Shiv Sena split says about India's anti-defection law.
Political scientist and co-director of Lokniti, Suhas Palshikar examines the 'one nation, one election' plan and breaks down why it raises more concerns than solving problems.
One of India's longest-standing insurgent groups ULFA recently signed a memorandum of settlement with the Indian government. Journalist and author of 'ULFA: The Mirage of Dawn', Rajeev Bhattacharyya talks to TOI's Jayanta Kalita about what the latest peace agreement means, and how ULFA rose and then lost influence in Assam