Nityda Gessel took a yoga class while finishing her Bachelor's degree in Psychology, and it forever changed how she looked at mental health. She now integrates Yoga into her private practice and it has helped her define a niche in an otherwise crowded market. The post TTE 77: How Yoga Changed the Way Nityda Gessel Looked at Mental Health appeared first on BrighterVision.com ....
In a 3 week period, Irene Schreiner went from renting a little room in an office to renting a 3 room suite in a different building. She did this by making numerous, calculated business decisions that enabled her to build a thriving private practice in a matter of weeks. One of the primary driving factors that enabled her to do this is by doing detailed demographic research into where she would open her private practice. Listen to the episode to discover all of the details. The post TTE 76: How D...
This is Episode 2 of The Therapist Experience Mini-Series on Falling Into Cash, an entire month dedicated to giveaways, promotions and invaluable content to help you and your private practice fall into more cash this fall season. The post Fall Into Cash 2: Building a 6 Figure Private Practice with Jennifer Sneeden appeared first on BrighterVision.com .
This is Episode 1 of The Therapist Experience Mini-Series on Falling Into Cash, an entire month dedicated to giveaways, promotions and invaluable content to help you and your private practice fall into more cash this fall season. The post Fall Into Cash 1: Why Investing in Your Private Practice Will Increase Your Bottom Line appeared first on BrighterVision.com .
When Nate Wagner began his practice, he began as more of a generalist. Over the last year, he began focusing more on suicide loss and sibling loss. Based off of his own personal experiences, he knows that sibling loss is often neglected and that there is a big need for it. As he began understanding his specialty more, the copywriting for his website came naturally. Once he realized how much this specialty resonated with him, and resonated with his potential clients who were finding him for any e...
Who are the people out there who need to make referrals to therapists as a part of their daily business? Dan Schacht wanted to be the answer to those people's needs so that he's solving the problem they have. The post TTE 72: Being Your Most Authentic Self is the Best Marketing You Can Do appeared first on BrighterVision.com .
Dr. Kat once had a comfortable, high five figure job. But during her employment, she realized all of the constraints of the modern medical system and she wasn't able to provide her patients with the help and level of care they needed. It was then that she realized she needed to go into private practice. The post TTE 71: Dr. Kat’s Passion & Intensity Led Her to Know How & What to Do In Private Practice appeared first on BrighterVision.com ....
Rachel Fintzy’s journey has been a convoluted one. She intimidated herself that she had to be so clear about her niche, that she put off actually having one for too long. Listen to hear Rachel’s Therapist Experience. The post TTE 70: Having the Courage to Clarify a Niche & Be Willing to Have Zero Clients appeared first on BrighterVision.com .
BethAnn Schacht’s journey didn’t go the way she thought it would, or the pace she thought it would go. But she persevered through the challenges, including having a mass exodus of 5 clinicians leaving at once, to grow a sustainable, thriving group practice. The post TTE 69: Going from The Bridal Coach to a Group Practice & The Roller Coaster of Entrepreneurship appeared first on BrighterVision.com ....
A few months ago, Callan Olive’s private practice was not thriving. She knew she had to make a change or her business would fail and she’d be stuck working for another private practice with a commute she would dread. So, what did she do? She learned that she could be her authentic self. That she doesn’t have to be what you think a therapist should be, but instead she could be true to who she was with her clients. Learn more by listening to Callan Olive’s Therapist Experience. The post TTE 68: I ...
Sheila Darling had been in private practice for 4 years. During that time, she was more of a generalist and found herself wasting a lot of money on marketing without any real ROI. One month before recording this podcast, Sheila began focusing on a niche. All of a sudden, her private practice began to flourish. Listen to this week's Therapist Experience Podcast to hear how a niche made Sheila a more effective therapist and business owner. The post TTE 67: How Having a Niche Made Sheila a More Eff...
Kevin Petersen started a private practice in April 2014, seeing clients one day a week. That day got filled in a month. He then opened up another afternoon and evening, and those got filled in a month. In June 2014, 2 months after opening his private practice, Kevin walked into his boss’s office and quit. The post TTE 66: How a Career in Sales Helped Kevin Petersen Build a Full Private Practice in 2 Months appeared first on BrighterVision.com ....
Carol opened her private practice 4 weeks after she was licensed and it has been growing like gangbusters ever since. Here is how Carol got her first 15 clients in only 10 days, and then how she sustained and continued growing without looking back. The post TTE 65: 15 Clients in Her First 10 days: How Carol Adkisson’s Practice Blew Up appeared first on BrighterVision.com ....
While Chrissy Follis was still just an intern, she did a dating workshop for singles at her local church. That workshop had 50-70 people attend. Now, she does dating workshops in a number of churches at least twice per year and it has been one of her most effective, long-term marketing strategies. The post TTE 64: Leveraging Your Time to Gain Clients Through Workshops at Local Churches appeared first on BrighterVision.com ....
Laura Long's first clients were only seeing her because she showed up on PsychToday, not because of Laura being Laura. They wanted therapy and she was charging next to nothing. So while she filled her practice, she started getting many no-shows, late cancellations, and clients that weren't in a position to dedicate themselves to therapy. What then made her successful? You'll have to listen to this episode to find out! The post TTE 63: Charging Bargain Prices and Surprised to Get Bargain Clients ...
Rachael Norman and I met each other at ACA 2017 and I knew right away we needed to get her on the show. Rachael is the CEO & Founder of Better, a company that allows your clients to get reimbursed more from the insurance companies. It's something every therapist should be recommending to their clients, especially if you're private pay. What Better does is it allows patients to submit bills when they see a provider that does not take their health insurance, and Better does all the hard work o...
By doing something different, Clay Cockrell's private practice stood out from hundreds of others in Manhattan. And all of a sudden, he's walking with JuJu Chang through Central Park on Good Morning America. You'll never believe what happens next. HINT: The title tells it all. If you want to learn what the greatest benefit of being in the press was for Clay, you'll have to listen to this episode. The post TTE 61: People Don’t Pick Their Therapists From the Press w/ Clay Cockrell appeared first on...
As a parent of a child with autism, Janeen found there was a lot of help for her son, but not as much help for her and for her husband. She had a counselor who was wonderful, but could not really understand her perspective. From both this recognition & her experience of raising a child on the spectrum, Janeen was afforded the unique perspective and inspiration to help families worldwide adjust to the unique needs of living with autism. The post TTE 60: It Found Me: Janeen Herskovitz’s Journe...
Anabelle Bugatti understands the importance of investing in yourself to come up with a unique brand and story. By owning her brand, Anabelle was able to leverage a variety of online marketing strategies to build a thriving private practice. The post TTE 59: The Importance of Branding & Owning Your Brand with Anabelle Bugatti appeared first on BrighterVision.com .
Are you able to recognize business opportunities when they present themselves? Opportunities that will allow you to pursue your passion while simultaneously building a thriving private practice? Dr. Jeremy Sharp is. Dr. Jeremy Sharp likes to say he has had two lives in private practice. For 2 years, he had a generalist practice. But after two years, he shifted to solely providing testing & evaluations and his practice exploded to 5 other clinicians. Here is Jeremy's Therapist Experience. The...
Crickets. The dreaded (but familiar) sound new business owners hear when they put their shingle up. And that's exactly what happened to Jann. But as she began advertising in her community, she noticed an unserved niche market in her community: providing speech-language therapy to children between the ages of birth to 3. Jann double-downed all her marketing efforts and started sponsoring tee-ball teams for 3-4 year olds, joined women's social groups and more. And now her solely cash pay business ...
6 Figures. It's a phrase and a financial goal that has a lot of emotional weight. In the final episode of our mini-series on Becoming a Cash Pay Private Practice, we interview Jo Muirhead on how you can make a 6 figure income off of a cash-pay private practice. We discuss why making 6 figures is easier in private pay, specific strategies you should employ, and what kind of roadmap you should outline to accomplish the significant goal of making a 6 figure income in private practice. The post Priv...
I love working with BLANK who BLANK. That's a specialty, or a niche. And when you have a niche, you are able to speak to the heart of the person you're trying to help. Miranda Palmer of ZynnyMe helps therapists create a work/life balance in private practice and she's our amazing guest today. Our topic: A deep dive into the importance of a specialty in a cash-based private practice. The post Private Pay 6: Should You Choose a Specialty in a Cash-Based Private Practice with Miranda Palmer appeared...
"People find money for that which is important to them." - Dr. Deb Legge Can you clarify who you are, what you do, why you do it, how you do it, and that you're the best person for the job? Do you know the desires, needs, and biggest problems of your ideal client? And do you have a message that speaks your ideal clients' language? That speaks to their benefit? Once you do, you can begin strategizing and being smart about marketing your private pay practice so that clients come to you. In this ep...
"Go towards the top end," Julie says, as we're discussing how a clinician should set fees. "Why? "The value of perceived value," she replied, without skipping a beat. So true. This is Episode 4 of The Therapist Experience Mini-Series on becoming a cash based practice. Each episode is an interview with an industry leader and chock-full of advice and guidance on how to transition to a cash-based private practice. The post Private Pay 4: Money Conversations: Setting Boundaries and Fees in Your Priv...
This is Episode 3 of The Therapist Experience Mini-Series on becoming a cash-based practice. Each episode is an interview with an industry leader and chock-full of advice and guidance on how to transition to a cash-based private practice. The post Private Pay 3: How to Drop an Insurance Panel with Kelly Higdon from ZynnyMe appeared first on BrighterVision.com .
This is Episode 2 of The Therapist Experience Mini-Series on becoming a cash based practice. Each episode is an interview with an industry leader and chock-full of advice and guidance on how to transition to a cash-based private practice. The post Private Pay 2: Joe Sanok’s Experience with Transitioning to a Fee-Based Service appeared first on BrighterVision.com .
This is Episode 1 of The Therapist Experience Mini-Series on becoming a cash based practice. We are SO super excited for this and the immense amount of value you're going to get out of it. Each episode is an interview with an industry leader and chock-full of advice and guidance on how to transition to a cash-based private practice. The post Private Pay 1: Growing an Insurance-Based Practice is Not Easier — And You Won’t Make as Much Money appeared first on BrighterVision.com ....
Connor McClenahan remembers the slow days well, the days when his private practice received a slow trickle of clients. But when Connor made a video to introduce himself to prospective clients, and made it the focal point of his website, the number of leads he received each month shot through the roof. The post TTE 49: The Power of Video to Get Clients to Know, Like & Trust You appeared first on BrighterVision.com ....
This is one of the most inspiring Therapist Experience episodes I’ve ever recorded. Lourdes Viado had the book knowledge, but when it came to business knowledge, she knew she had a lot of learning to do. So, one month after making $600 in her private practice, she invested everything she could into masterminds, coaches, and business education. And how did it work out? The post TTE 48: Lourdes Viado: An Entrepreneur Through and through appeared first on BrighterVision.com ....
