In this week's episode of The Terrific Teacherpreneur, I'm talking all about the importance of product lines and how they can be profitable for your TpT store. In this episode, I discuss: What a product line is The types of product lines you can make (I share a big list of ideas!) Why product lines are so impactful for sellers Why product lines are beneficial for buyers Product lines are a great business decision, so definitely give them a shot! Grab my free Pinterest cheat sheet here . - Like w...
Feb 01, 2022•18 min•Season 2Ep. 56
In this week's episode of The Terrific Teacherpreneur, I offer some guidance on Pinterest. In this episode, I discuss: Why I'm still using Pinterest An example of how Pinterest helped one of my products Why Pinterest might not be right for you Things that might be holding you back Whether or not to persevere with Pinterest is a personal decision. Ultimately, the decision is on you, my friend! Check out my Pinterest course here . - Like what you're hearing? Feel free to leave a review for this po...
Jan 25, 2022•22 min•Season 2Ep. 55
In this week's episode of The Terrific Teacherpreneur, I give tips for pricing your products on Teachers Pay Teachers. In this episode, I discuss: Mindset shifts and truths when it comes to pricing The psychology of pricing Tips to avoid overcharging Tips to avoid undercharging Pricing products on TpT is tricky, hopefully these tips help! Feel free to ask for guidance on pricing in my Facebook group here . - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget t...
Jan 18, 2022•26 min•Season 2Ep. 54
In this week's episode of The Terrific Teacherpreneur, I've got an analogy for you. Yep, I compare running a TPT business to growing vegetables! In this episode, I discuss: Why you shouldn't try to 'do it all' in your business How to decide where to spend your time What you should take on as a new seller Advice for balancing everything as a seasoned seller Are you juggling too many things? Perhaps it's time to fix that. Check out my coaching here if you'd like some guidance. Take my short quiz t...
Jan 11, 2022•23 min•Season 2Ep. 53
2022 is here, how exciting! Welcome to season 2 of 'The Terrific Teacherpreneur' podcast. In this week's episode of The Terrific Teacherpreneur, I give 5 tips for growing your TPT store this year. In this episode, I discuss: Impactful product creation that actually brings you money Which of your existing products to optimize Why you should stop marketing Investing time and/or money How to scale your business (tips for seasoned sellers) These 5 tips will be super impactful, are you ready to try t...
Jan 04, 2022•16 min•Season 2Ep. 52
FYI - The Terrific Teacherpreneur podcast will be having a break over December/Christmas! This is the last episode of the year and the next episode will be in January 2022. Have a wonderful Christmas and New Years! - Alex. In this week's episode of The Terrific Teacherpreneur, I talk about setting business goals for the new year. In this episode, I discuss: The importance of setting goals in your business My goal setting journey/process How I stay on track with my goals My goals for 2021 and 202...
Nov 30, 2021•23 min•Season 1Ep. 51
In this week's episode of The Terrific Teacherpreneur, I have a special episode for you! In celebration of 50 episodes of the podcast, I've created a special collaborative episode. I reached out to some amazingly successful teacher authors and asked for their advice on running a TPT business. In this episode, I share their tips about: Getting your resources seen (when they aren't ranking well) The fears that hold us back from our success What you should be focusing on (and what you should avoid)...
Nov 23, 2021•24 min•Season 1Ep. 50
In this week's episode of The Terrific Teacherpreneur, I talk about aesthetics with Eden from An Apple For Eden. In this episode, we discuss: Colors, color palettes, and color schemes The importance of branding on Teachers Pay Teachers Tips for taking and editing top notch Instagram selfies Eden has done an amazing job with her branding, so I hope you feel inspired! Connect with Eden - Follow her on Instagram here . Check out her TPT store here . If you're looking for help with your branding, ch...
Nov 16, 2021•24 min•Season 1Ep. 49
In this week's episode of The Terrific Teacherpreneur, I talk about trademark and copyright in the world of TPT. In this episode, I discuss: What the terms 'trademark' and 'copyright' mean How to make sure you don't get into trouble when creating new products Why being original and unique will help to grow your business The first step to take if someone copies you Why this topic means so much to me and the overall effect it has on Teachers Pay Teachers I'm not a lawyer and this is not legal advi...
Nov 09, 2021•23 min•Season 1Ep. 48
In this week's episode of The Terrific Teacherpreneur, I talk about how to balance parenting and running a business with Arianna Vernier. In this episode, we discuss: 5 tips to make running a business as a parent doable The hardest part of working from home with your kids (and how to overcome it) How to manage the guilt of neglecting your family or business Arianna give lots of amazing productivity tips about schedules and time blocking that are helpful even if you aren't a parent! Connect with ...
Nov 02, 2021•26 min•Season 1Ep. 47
In this week's episode of The Terrific Teacherpreneur, I talk about the power of investing in your business. In this episode, I discuss: The big mistake I made for years and how it stunted my growth Why investing in your business is so crucial A list of what exactly you can invest in (and when it's the right time to invest) Sometimes you gotta spend money to make money. Read the blog post version of this episode here . - Like what you're hearing? Feel free to leave a review for this podcast! - D...
Oct 26, 2021•37 min•Season 1Ep. 46
In this week's episode of The Terrific Teacherpreneur, it's time for some real talk. I discuss why your business is failing (or not growing in the way you imagined). In this episode, I discuss: How taking on too many things is often to blame Why you should be spending your time on the profitable things Spend your time wisely, my friend. Join my supportive Facebook group here . Take my short quiz to find your perfect marketing platform match! - Like what you're hearing? Feel free to leave a revie...
Oct 19, 2021•18 min•Season 1Ep. 45
In this week's episode of The Terrific Teacherpreneur, I give tips for how to get your freebies featured in the weekly Teachers Pay Teachers newsletter. In this episode, I discuss: How to increase your chances of getting in How to make money once you get featured Good luck with your submissions! Sign up for my free Pinterest cheat sheet here . - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! In...
Oct 12, 2021•21 min•Season 1Ep. 44
In this week's episode of The Terrific Teacherpreneur, I talk all about Instagram with Jamie Jasperson. In this episode, we discuss: Creating valuable content and the power of using stories Tips for hashtags and how to write captions The importance of connection and building relationships We also give a pep talk about not chasing followers, so have a listen! Connect with Jamie - Follow her on Instagram here . Join her Facebook group here . Don't forget to: See my Instagram tips here . - Like wha...
Oct 05, 2021•42 min•Season 1Ep. 43
In this week's episode of The Terrific Teacherpreneur, I'm talking all about the power of idea pins on Pinterest. In this episode, I discuss: What an idea pin is Why you should be creating them Time saving tips for making them The importance of diversifying your content If you'd like to know how to actually make and upload idea pins, check out my Pinterest course for TPT sellers. Check out my course Terrific Pinning here . Sign up for my free Pinterest cheat sheet here . - Like what you're heari...
Sep 28, 2021•13 min•Season 1Ep. 42
In this week's episode of The Terrific Teacherpreneur, I talk about the importance of having a narrow niche with Savannah Campbell. In this episode, we discuss: How having a niche helped Savannah quickly grow her store Why having a focused niche helps increase your sales Tips for succeeding on Instagram (having a niche is important here too)! As the saying goes, 'niches get the riches!' I pronounce niche as 'neesh' instead of 'nitch'...but the important thing is that the saying is true! Don't fo...
Sep 21, 2021•48 min•Season 1Ep. 41
In this week's episode of The Terrific Teacherpreneur, I have a special episode for you! In celebration of 40 episodes of the podcast, I've created a special collaborative episode. I reached out to some amazing people on the teachergram and asked them for their secrets to Instagram success! In this episode, I share their tips about: Being YOU, being authentic, and providing value The importance of consistency and using stories The value of aesthetics and branding Why you need to engage and conne...
Sep 14, 2021•30 min•Season 1Ep. 40
In this week's episode of The Terrific Teacherpreneur, I talk about using data to make profitable decisons when it comes to product creation, optimizing existing listings, and marketing resources. In this episode, I discuss: Making data informed decisions about which products to make in future Using data to decide which products and listings to update Deciding where to market and spend your time I know what you're thinking... "Data is boring! I hate numbers! It's overwhelming! I don't have the t...
Sep 07, 2021•27 min•Season 1Ep. 39
In this week's episode of The Terrific Teacherpreneur, I talk about Instagram growth hacks, strategies, and trends with Amanda from Sublime Little Scholars. In this episode, we discuss: Tips for giveaways Whether you should do follow loops and engagement pods Tips for posts, captions, and hashtags The big Instagram story mistake lots of people make There is a lot of pressure on Instagram to hit 10k followers. In a panicked effort to grow our accounts, this causes us to make a lot of mistakes. We...
Aug 31, 2021•47 min•Season 1Ep. 38
In this week's episode of The Terrific Teacherpreneur, I talk about how to write copy in your TPT descriptions, social media captions, blog posts, and emails. In this episode, I discuss: Addressing pain points and solving problems Being personable and telling stories Don't forget to: Check out my coaching here . No, wait. that goes against everything that I just taught you in this episode! How about this instead... Are you struggling to make sales on Teachers Pay Teachers? Do you feel like you’r...
Aug 24, 2021•20 min•Season 1Ep. 37
In this week's episode of The Terrific Teacherpreneur, I discuss the power of previews on TPT when it comes to improving your conversions, increasing your sales, and getting better reviews. In this episode, I discuss: What a preview is and what it should include Why you need great previews How to make a preview How to protect your preview Did you know that, according to TPT, over 60% of buyers won't purchase without seeing a preview? Don't forget to: Read the blog post version here . - Like what...
Aug 17, 2021•25 min•Season 1Ep. 36
In this week's episode of The Terrific Teacherpreneur, I discuss the pricing mistake that I've made in my TPT store. In this episode, I discuss: The pricing mistake (that has cost me a lot of money) Why you should be making higher priced items and bundles Why buyers purchase items at certain prices In order to make $100, wouldn't you rather sell a $50 resource twice, than sell a $1 resource one hundred times? Don't forget to: Ask for support in my facebook group! Join here . - Like what you're h...
Aug 10, 2021•17 min•Season 1Ep. 35
In this week's episode of The Terrific Teacherpreneur, I discuss the mindset traps that we fall into as teacher business owners. In this episode, I discuss: Why we need to stop chasing overnight success The truth about other sellers and their success Why steady growth is actually a good thing Real talk about my struggles as a business owner We beat ourselves up for not achieving unrealistic expectations. It's time to stop! Don't forget to: Follow me on Instagram here . - Like what you're hearing...
Aug 02, 2021•21 min•Season 1Ep. 34
In this week's episode of The Terrific Teacherpreneur, I discuss the massive impact that product updating has. In this episode, I discuss: Why updating your products is so important Which products you should update for the best return on investment The 3 steps to product updating My framework for updating products How to update products and listings to increase your sales Updating your existing TPT products is a great return on investment, so it's important to schedule time to do it. Sign up for...
Jul 27, 2021•27 min•Season 1Ep. 33
In this week's episode of The Terrific Teacherpreneur, I give some quick tips for creating effective TPT covers. In this episode, I discuss: Why covers are so important to your success on TPT Tips for creating appealing covers that lead to sales The marketing misconception that a lot of sellers have Covers are the first impression that a buyer gets of your product and first impressions matter. You can read the blog post version of this episode here . Check out my free course about covers here . ...
Jul 20, 2021•13 min•Season 1Ep. 32
Are you ready for some real talk? In this week's episode of The Terrific Teacherpreneur, things are a little different. I open up publicly for the first time and tell you my story of leaving the classroom. In this episode, I discuss: Why l left the classroom My struggles with mental health My experience being broke and how it now shapes my business How I transitioned into being a full-time TPT seller If you're struggling with teaching, you're not alone. Need someone to talk to? Message me on Ins...
Jul 13, 2021•17 min•Season 1Ep. 31
In this week's episode of The Terrific Teacherpreneur, I talk all about Facebook Groups with Facebook Groups strategist Brittany Verlenich. In this episode, we discuss: The etiquette of being in a Facebook group How to know when you are ready to start your own group The benefit of having a Facebook group as a TPT seller Tips for starting a group and how to grow it Ideas for how to keep people engaged in your group Facebook groups are the hottest thing on Facebook right now, so join the party! Do...
Jul 06, 2021•42 min•Season 1Ep. 30
In this week's episode of The Terrific Teacherpreneur, I discuss email marketing with Sarah Barnett from Simply STEAM. In this episode, we discuss: Why you should start an email list How Sarah grew her list in only one year Lead magnet mistakes to avoid How often you should email your list What to send your list What’s included in Sarah’s welcome sequence Email marketing is a great way to reach your audience and build that 'know, like, trust' factor that leads to sales. So, don't underestimate t...
Jun 29, 2021•53 min•Season 1Ep. 29
In this week's episode of The Terrific Teacherpreneur, I discuss SEO with Tanya Marshall from The Butterfly Teacher. In this episode, we discuss: What is SEO? Why SEO is so important Where to find keywords Types of keywords Blog post tips (formatting and length) SEO helps your audience to see your products. Learn to harness SEO for you business! Don't forget to: Check out Tanya's website here . Check out my website here . Websites we mentioned: Mangools Google Trends - Like what you're hearing? ...
Jun 22, 2021•37 min•Season 1Ep. 28
In this week's episode of The Terrific Teacherpreneur, I discuss the power of video previews with Chloe Tascoff. In this episode, we discuss: Why video is so powerful and how it helps convert to sales Tips for setup and filming Advice for editing a video preview Whether you need music/sound Storage options and apps/programs Video is becoming more and more popular. Are you ready to join the video revolution? We're doing a focus on video previews in the Facebook group, join us here ! Don't forget ...
Jun 15, 2021•37 min•Season 1Ep. 27
