The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving - podcast cover

The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving

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CEOs and business leaders, management consulting senior partners, ground-breaking professors, thought-provoking writers and journalists, record-setting athletes and coaches, and award-winning actors and celebrities discuss the key issues facing the business world and broader society. Get free access to our newsletter, Monday Morning at 8 am, along with sample episodes from our training programs on www.strategytraining.com. Go to https://www.firmsconsulting.com/promo.
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Episodes

544: Senior Editor at Harvard Business Review on the Strategic Genius of Taylor Swift

Welcome to Strategy Skills episode 544, an interview with the author of There's Nothing Like This: The Strategic Genius of Taylor Swift , Kevin Evers. In this episode, Kevin shares insights from his new book on Taylor Swift, noting her strategic decision-making and marketing tactics that led her to where she is today. He stresses the value of trust and consistency in building a brand, citing Taylor Swift's $2 billion Eras Tour and her 2% market share in 2024. Kevin also underscores how Taylor tr...

Apr 21, 2025•50 min