Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste - podcast episode cover

Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste

May 04, 202026 minSeason 1Ep. 3
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Episode description

Oatly founder Bjorn Oste is launching a new functional beverage, Good Idea Drinks. Bjorn and I discuss what he learned about building an authentic brand at Oatly, and how that is shaping strategy for Good Idea. 

Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste | The Startup CPG Podcast - Listen or read transcript on Metacast