The Smart Gets Paid Podcast - podcast cover

The Smart Gets Paid Podcast

Leah Neaderthalwww.smartgetspaid.com
Join renowned sales coach for women running consulting businesses, Leah Neaderthal, for a behind-the-scenes look as she helps women solve their biggest sales challenges and start landing higher-paying clients. From her background in marketing -- “definitely not a salesperson” -- she taught herself how to sell and developed a selling methodology that feels comfortable and works. Now she shares that with other women in their consulting businesses. From clearly communicating your value, to comfortably leading a sales process, to pricing your work, getting in front of your ideal business clients, and even confidence and mindset, you’ll listen in on the real, honest conversations with women just like you who are facing, and solving, these challenges. Along the way, you’ll discover that even if you’ve never been a salesperson, you can learn how to land consulting clients, comfortably and confidently, without being salesy. Learn more at smartgetspaid.com.
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Episodes

EP 29: What would I even write about on LinkedIn?

How many times have you thought, "I know I should post on LinkedIn, but what would I even say?" Once? Twice? Every day? If you've had that thought before, you're not alone. Continuing the conversation from Episode 28, in this episode Leah invites her clients to share their advice on how to turn off the voices that say "What would I even say?" and start showing up online. Resource: → Get Higher-Paying Consulting Clients: If you’re a woman running a B2B consulting business, learn how you can get p...

Dec 05, 202115 minSeason 1Ep. 29

EP 28: The confidence to show up

Showing up online as a business owner and sharing your opinions - it can be one of the most nerve-wracking things you do in your business. Listen in as Leah talks through it with a woman who's feeling nervous about starting to show up and be seen on LinkedIn. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your profile. Learn the 7 steps to turn your LinkedIn profile into a powerful tool to get your ideal consulting cl...

Nov 21, 202133 minEp. 28

EP 27: SOLO: What to do after you’ve sent a proposal

What do you do after you've sent a proposal and you're waiting for a response? In this episode, Leah shares three simple things you can do. Resource: → Get Higher-Paying Consulting Clients: If you’re a woman running a B2B consulting business, learn how you can get paid more for your consulting contracts and attract more of the right kinds of clients at smartgetspaid.com.

Nov 07, 202121 minSeason 1Ep. 27

EP 26: Getting better at the close

"The close" - it can be one of the most fraught parts of a sales process. And when clients haven't been saying yes, it can feel like the problem must be "the close". But in the call you'll hear in this episode, getting better at closing has very little to do with the end of the sales process at all. And that can spell good news for your own sales process and win rate. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with you...

Oct 17, 202132 minSeason 1Ep. 26

EP 25: If your clients can’t pay higher rates

In this episode, Leah steps back and invites some of her clients to respond to a woman who's convinced that her clients won't be able to pay higher fees than she's currently. Join us for this look into the "after" of the sales transformation, and how your mindset around pricing changes after you've learned how to get the clients you want. Resource: → Get Higher-Paying Consulting Clients: If you’re a woman running a B2B consulting business, learn how you can get paid more for your consulting cont...

Oct 03, 202125 minSeason 1Ep. 25

EP 24: Going Gray as a Business Owner

Going gray. Every woman business owner will experience it, but no one was talking about going gray when you're the face of your business. After intentionally going gray in the pandemic, Leah invited her community to chat about what it means to go gray when you're a business owner. Whether you're nowhere near going gray, in the process, or have already gone gray, listen in on this lively discussion about how it affects each of us. Resources: → Free LinkedIn Guide for Consultants: If you’re focusi...

Sep 20, 202157 minSeason 1Ep. 24

EP 23: How much can you share with clients?

How much of our lives can we share with our clients? That's the question in today's episode. Listen in as Leah coaches a woman who's about to make a big departure in her life, and she's wondering whether she can share it publicly. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your profile. Learn the 7 steps to turn your LinkedIn profile into a powerful tool to get your ideal consulting clients coming to you - get you...

Sep 06, 202129 minSeason 1Ep. 23

EP 22: Update + Behind the scenes

Listen in as Leah shares a change in direction for the podcast, and shows behind the scenes in her business. Resource: → Get Higher-Paying Consulting Clients: If you’re a woman running a B2B consulting business, learn how you can get paid more for your consulting contracts and attract more of the right kinds of clients at smartgetspaid.com.

Aug 23, 202112 minSeason 1Ep. 22

EP 21: Getting ahead of clients ”drying up”

When you get clients through word of mouth, is that necessarily a bad thing? Not if you're intentional about it. In this conversation, Leah coaches a woman who has only gotten clients through word of mouth, and who's afraid of it "drying up". Topics covered: selling, messaging, value. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your profile. Learn the 7 steps to turn your LinkedIn profile into a powerful tool to ge...

Aug 16, 202125 minSeason 1Ep. 21

EP 20: Friends don’t let friends undercharge for their work

When you're struggling with something, the best advice comes from women who have been there too and figured it out. In this episode, go behind the scenes into a call with graduates of Leah's SIGNED program to hear them help a fellow graduate tackle a pricing mindset issue. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your profile. Learn the 7 steps to turn your LinkedIn profile into a powerful tool to get your ideal...

Aug 09, 202118 minSeason 1Ep. 20

EP 19: After The Episode: The corporate hangover

We bring our corporate experience into our businesses, but we also bring some residual feelings and memories about working in corporate... and not all of those are positive. In this episode, listen in as Leah speaks to a woman who wants to go from offering her services B2C, to selling B2B, but something is holding her back. When she can confront what's holding her back, she can move forward with ease. Learn more about Smart Gets Paid programs and coaching at smartgetspaid.com

Aug 05, 202114 minSeason 1Ep. 19

EP 18: The corporate hangover

We bring our corporate experience into our businesses, but we also bring some residual feelings and memories about working in corporate... and not all of those are positive. In this episode, listen in as Leah speaks to a woman who wants to go from offering her services B2C, to selling B2B, but something is holding her back. When she can confront what's holding her back, she can move forward with ease. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consu...

Aug 02, 202126 minSeason 1Ep. 18

EP 17: After The Episode: Too many sales challenges to count

We kick off Season 2 by listening in on call that touches on so many of the struggles that women face in their B2B consulting, coaching, and service-based businesses. So many, in fact, that it's hard to pick what this call is about - it's about everything. Listen in as Leah talks a client through her client's numerous challenges and brings clarity and path forward. To learn more about Smart Gets Paid programs and coaching, visit smartgetspaid.com

Jul 29, 202112 minSeason 1Ep. 17

EP 16: Too many sales challenges to count

We kick off Season 2 by listening in on call that touches on so many of the struggles that women face in their B2B consulting, coaching, and service-based businesses. So many, in fact, that it's hard to pick what this call is about - it's about everything. Listen in as Leah talks a client through her client's numerous challenges and brings clarity and path forward. Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your p...

Jul 26, 202131 minSeason 1Ep. 16

EP 15: Season 2 Trailer

Get a sneak peek of what you're going to hear in Season Two. To find out as soon as the new season launches, and to be notified when we release tools and resources to help you land higher-paying clients, go to smartgetspaid.com/future and sign up for our newsletter. Visit Smart Gets Paid at smartgetspaid.com and follow Leah on LinkedIn at https://www.linkedin.com/in/leahtn/ If you know someone who would benefit from listening to this podcast, share it with her! Thanks!...

Jul 19, 20212 minEp. 15

EP 14: Bonus episode: Leah gets coached

In this episode, Leah turns the mic on herself, and you'll listen in on a call where Leah gets coached through a major mental block. Topics covered: mindset, showing up, overthinking Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or coaching business, get your copy of the One-Page Sales Strategy, and create a customized, focused strategy for your business, today: onepagesalesstrategy.com → Get Higher-Pa...

May 31, 202114 minSeason 1Ep. 14

EP 13: When you want to be unique

When you're in a crowded industry, how do you stand out as unique? The answer may surprise you. Listen in as Leah coaches a leadership consultant whose previous career chasing "the next big story" is working against her now, and learn how to think about how to be unique and innovative in your own industry. Topics covered: LinkedIn, positioning, services Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or ...

May 24, 202114 minSeason 1Ep. 13

EP 12: The two most important questions

How to talk about your work, and how to start selling it... it's the foundation of being able to get clients into any consulting, coaching, or service-based business. But even though it sounds simple, it can be hard to figure it out. Join Leah as she tackles these questions with a leadership consultant who needs to build her business back up after Covid-related client changes. Topics covered: Positioning, LinkedIn, selling Resources: → Free Sales Strategy Guide for Consultants: If you’re looking...

May 17, 202145 minSeason 1Ep. 12

EP 11: How to stop clients from ghosting you

Whether it's dating or selling, ghosting is the worst because it leaves you wondering what you did wrong. But as Leah shares in this episode, even if you've been ghosted by clients in the past, you can turn things around with a few smart questions. Topics covered: Ghosting, sales process, sales conversations Website mentioned in this episode: smartgetspaid.com/linkedin-accel Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts w...

May 10, 202118 minSeason 1Ep. 11

EP 10: How to truly connect with your clients

Leah chats with a woman who's trying to get in front of her ideal clients on LinkedIn, but she's finding it hard to connect with them. Listen in and learn why sometimes, the reason we're not connecting with our audience, might be different than you think. To learn more about the Pack Your Pipeline Accelerator starting on June 14th, and save $100 with the special code for podcast listeners that Leah shares in this episode, go to smartgetspaid.com/linkedin-accel. Topics covered: LinkedIn, posting ...

May 03, 202119 minSeason 1Ep. 10

EP 9: When to talk price with your clients

"The price conversation" - it can be the scariest part of the sales process. But without it, you're going into a proposal blind. In this episode, Leah talks to a client who's on the verge of making that mistake, but as you'll hear, it's not too late to fix it. Topics covered: Pricing, proposals, sales conversations Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business, it starts with your profile. Learn the 7 steps to turn your LinkedIn pro...

Apr 26, 202116 minSeason 1Ep. 9

EP 8: Am I sending too much email?

Why are we so good at doing for our clients... and it's so hard to do the same things in our own businesses? That's the question I'm tackling with a marketing consultant for nonprofits who's worried about sending too much email. But as we'll discuss, these are all fundamentals that she can already apply to her business. Topics covered: LinkedIn, nurturing client relationships, marketing Resources: → Free LinkedIn Guide for Consultants: If you’re focusing on LinkedIn for your consulting business,...

Apr 19, 202118 minSeason 1Ep. 8

EP 7: Selling into complex companies

Go behind the scenes with Leah as she coaches co-founders who have sent out a lot of proposals, but haven't gotten a lot of "yesses". You'll hear why selling into business is more complex, and how you can use that knowledge to successfully land new contracts. Topics covered: B2B selling, selling into a complex organization. Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or coaching business, get your co...

Apr 12, 202119 minSeason 1Ep. 7

EP 6: Your clients want to feel understood, too

You know you can't serve *everyone*, but it's hard to focus on who you truly want to work with, then position your work for those clients. In this episode, listen in on a session with a leadership consultant who's struggling with her positioning, but she needs to make a decision first. Topics covered: Value-based messaging, ideal clients, positioning Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or coa...

Apr 05, 202126 minSeason 1Ep. 6

EP 5: The fastest path to revenue for consultants

Listen in on Leah coach a woman who's leaving a long career in corporate finance to start her own business, and she wants to make sure she can do the work she loves, not the grunt work she hates. In this call, Leah shares the fastest route to revenue for consultants, and how to decide how to deliver your services. Topics covered: structuring a consulting business, positioning your business, and turning your work into a scaled offering. Resources: → Free Sales Strategy Guide for Consultants: If y...

Mar 29, 202128 minSeason 1Ep. 5

EP 4: When you just... feel... depleted

"How can I muster the energy to try and get new clients when I'm feeling so depleted?" With the pandemic, social unrest, and a shaky democracy, a lot of women are asking themselves this question. Thankfully, one of Leah's clients also asked HER this question, and in this episode, you'll hear Leah's recommendation for what to do when you're feeling simply depleted. Topics covered: Selling, working with the clients you want, talking about your beliefs, self care Resources: → Free Sales Strategy Gu...

Mar 22, 202132 minSeason 1Ep. 4

EP 3: On being an ”expert”

When you run your own business, you want to be seen as an expert... but it feels weird to CALL yourself an expert. In this episode, listen in as Leah tackles this topic with one of her clients, and helps her figure out where her real value lies. Topics covered: LinkedIn, putting yourself out there, and showing up. Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or coaching business, get your copy of the ...

Mar 15, 202122 minSeason 1Ep. 3

EP 2: Stop Planning, Start Doing

Listen in as Leah coaches a woman who's a self-proclaimed perfectionist, who has to figure out how to get new consulting clients for the first time since starting her business eight years ago. Topics covered: positioning your business, using LinkedIn to get clients, and getting out of your own way. Resources: → Free Sales Strategy Guide for Consultants: If you’re looking for a clear, easy-to-follow sales strategy for your B2B consulting or coaching business, get your copy of the One-Page Sales S...

Mar 08, 202126 minSeason 1Ep. 2

EP 1: Welcome to Smart Gets Paid

Join renowned B2B sales coach for women running consulting and coaching businesses, Leah Neaderthal, for a behind-the-scenes look as she helps women solve their biggest sales challenges and start landing higher-paying clients. From her background in marketing -- “definitely not a salesperson” -- she taught herself how to sell and developed a selling methodology that feels comfortable and works. Now she shares that with other women in their consulting and coaching businesses. From clearly communi...

Mar 05, 20215 minSeason 1Ep. 1
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