Stop The Random Acts of Marketing
Episode description
If you’re chasing every single lead even if they *may not* be a good fit for your business, you’re sliding down a slippery slope toward becoming a commoditized service provider (with your only differentiating factor being price – ekkk).
Luckily, I have Patty Dominguez on the show today to help us avoid being “just another” .
Patty is the founder of Positioning to Profit and helps women entrepreneurs establish their Category of One status, *basically* making their competition irrelevant.
Press PLAY to learn how to avoid becoming a *gulp* commodity, how to get rid of the copycat mentality we’re *all* guilty of and the key to demanding higher pricing.
Connect with Patty: https://www.positioningtoprofit.com/
Instagram: https://www.instagram.com/pattydominguez_/
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