I recorded this podcast after getting off a call with Rachel and I asked her my #1 question... On this episode Russell talks about a call he had with Rachel Hollis and asking her how she sold 4.3 million copies of her book without paid ads. Here are some other awesome things to look for in today's episode: Find out the difference between a war time and peace time general. Find out how Dean Graziosi changed his ads and products to go better with the world we're experiencing now. And find out Rach...
Apr 27, 2020•9 min•Ep. 305
What we're seeing in real time, that's allowing us to gather our people for under a dollar. On this episode Russell talks about the opportunity that has presented itself during the Coronavirus and why you should try to take advantage of it. Here are some of the informative things you'll hear in today's episode: Find out why the prices for advertising on Facebook have gone down. Find out the record number of people that opted in for a webinar Russell did this week. And find out why Russell his jo...
Apr 20, 2020•11 min•Ep. 303
I've done over 50 interviews to promote the book, but this one was one of my favorites, I hope you love it! On this episode Russell is interviewed by fellow entrepreneur, Pete Vargas about how to get traffic. Here are some of the awesome things to listen for in this special episode: Find out the difference between buying traffic, and working for traffic. See how getting people to your product or service works the same way Hollywood gets you to watch movies. See why figuring out your dream 100 is...
Apr 15, 2020•42 min•Ep. 302
Did your business get demolished because of the Corona slap? If so, here are the new rules of how to play and how to win. On this episode Russell talks about the game of being an entrepreneur and how part of playing is adapting to when the rules change. Here are some of the awesome tips you will hear in today's episode: Find out why in the 18 years Russell has been involved in online marketing, he has had to change the way he plays the game so many times. And see why if you do not adapt to the c...
Apr 13, 2020•10 min•Ep. 301
I just launched the new Traffic Secrets podcast. If you want a sneak peek, check out today's episode! You can subscribe to my new Traffic Secrets podcast here! On this episode, Russell walks you through the introduction of his new Traffic Secrets book where you'll learn... The 2 reasons that Russell's business survived previous market crashes. Why evergreen traffic strategies are so important... especially right now. And listen until the end to find out where you can get 4 FREE FunnelFlix videos...
Apr 08, 2020•25 min•Ep. 300
An interesting question that'll change how you get traffic into your funnels. On this episode Russell talks about what you need to do besides publishing every single day. Here are some of the things you will hear about on today's episode: Find out why you also need to be working your way into getting more traffic. Hear some of the things that Russell is doing that has contributed to at least 1/3 of his book sales. And listen to a story to help illustrate how often you need to be doing things in ...
Apr 06, 2020•13 min•Ep. 299
I hope you're watching what I'm doing and not just reading about how I'm doing it. On this episode Russell talks about how he practices what he preaches when it comes to traffic when marketing his Traffic Secrets book. Here are some of the awesome tidbits you will hear today: Find out what the three types of traffic are. Find out how Russell uses each of the types of traffic to sell more copies of his book. And find out what Russell would do if he decided to start a new business from scratch tod...
Apr 01, 2020•9 min•Ep. 298
Fireside chat with the ClickFunnels / Funnel Hacker community. Learn more about your ad choices. Visit megaphone.fm/adchoices
Mar 30, 2020•1 hr•Ep. 297
With the economic shift, we have to shift how we're marketing or we are going to lose our customers and potentially our businesses. On this episode Russell talks about how when uncertainty in the world happens you need to make a shift in the way you market and offer your customers a life preserver. Here are some of the amazing things to listen for in this episode: Find out what kind of shift you have to make to sell to a market consumed with fear and uncertainty. See why Dean Graziosi was the la...
Mar 25, 2020•10 min•Ep. 296
What you should be doing now... On this episode Russell talks about what the manana principle is and how you can use it to your advantage during this unprecedented times. Here are some of the awesome things to look for in this episode: Find out how Russell relates the movie, Forest Gump with the times of uncertainty that we are currently living in. Find out what the manana principle is, and while it's usually a bad thing, you can use it to help you. And find out how planting seeds today will hel...
Mar 23, 2020•10 min•Ep. 295
On this special episode with Russell's first ever guest interview, we hear from Joe Marfoglio about the best things to do to grow your YouTube channel. Here are some of the informative things you'll hear in this episode: Find out why thumbnails are so important to how many people watch your videos. Hear why Russell's long intro on Funnel Hacker TV cost him views. And find out what tool you can use to not only track your own videos, but also the videos of your competitors. So listen here to find ...
Mar 18, 2020•17 min•Ep. 294
On this episode Russell gives us a behind the scenes glimpse of what is going into the Traffic Secrets book launch. Here are some of the awesome things to listen for in today's episode: Find out how long this launch has been in progress and what the steps have been. Hear about the different phases of launching something, and see what phase Russell is in now with Traffic Secrets. And find out when the book will actually launch, and what comes next. So listen here to find out all you need to know ...
Mar 16, 2020•10 min•Ep. 293
Russell's PSA on the Corona Virus and how to protect your company during the storm. Learn more about your ad choices. Visit megaphone.fm/adchoices
Mar 14, 2020•43 min
On this episode I answer a really cool question from Rachel Pedersen about what I would do over the next 10 years if I were to start over. On this episode Russell talks about now that he's 40, what he would do differently if he was still 30. Here are some of the awesome things to listen for in this episode: Find out why Russell compares the journey of a funnel to the journey of parenthood. See what Russell's favorite thing to do in his business is, and why he says he wishes it worked more like a...
Mar 11, 2020•16 min•Ep. 292
An interesting thought that I got from some awesome person in Puerto Rico. On today's episode Russell talks about ideas and why it's okay if you happen to let some of them go. Here are some of the insightful things Russell has to say in this episode: Why finding out that if you miss a big idea someone else will execute on it should motivate you to actually execute on it yourself. Why you shouldn't beat yourself up if you don't execute on every idea you have. And why you should use your ideas to ...
Mar 09, 2020•10 min•Ep. 291
Behind the scenes of the Mastermind.com launch and how it's going from good to great. On this episode Russell talks about why the difference between good and great is being able to iterate quickly. Here are some of the awesome things to listen for in this episode: Find out what Dean Graziosi did when the recent mastermind.com launch didn't go as well as they had hoped. See what Russell means when he says that these guys aren't better at launching than you, they are just better at tweaking and ch...
Mar 04, 2020•8 min•Ep. 290
Did you watch the Launch event that has over 460k people registered!?! Here was my small contribution. On this special episode you will hear Russell at the Mastermind.com launch talking about what it's like to be called to serve, and the reasons why maybe you're scared to take the step to accept your calling. Here are some of the awesome things you will hear in today's episode: Why being afraid to get started is okay, but you've got to do it anyway. Why being a "chapter ahead" is a good way to s...
Mar 02, 2020•20 min•Ep. 289
Why complexity is killing your funnels, and your business, and your life. On today's episode Russell talks about how complexity halts the work, and the solution is to simplify. Here are some of the awesome things you will learn in this episode: Why Garrett White took his business away from Clickfunnels Actionetics, and why Russell convinced him it wasn't the answer. Hear an example of Russell and his team trying to make something more complex and why it didn't go anywhere for a long time because...
Feb 26, 2020•11 min•Ep. 288
Have you ever noticed that the years get faster and faster? Here's the secret to extend your years and extend the happiness of your life. On this episode Russell talks about a presentation he saw with Craig Clemens of Golden Hippo while they were in Puerto Rico and how he taught him something that is the opposite of what he believed. Here are some of the awesome things you will learn in this episode: Why Craig Clemens believes that routine is the death of memory, and how that makes sense even th...
Feb 24, 2020•14 min•Ep. 287
One small tweak that most people miss, that's the difference between teaching your framework and selling your framework. On this episode Russell talks about how he sells a framework and how it is different than teaching a framework. Here are some of the informative things you will hear on this episode: Why you sell frameworks almost the same as teaching them. What step is missing when you are selling. So listen here to find out the framework Russell uses for selling frameworks. Transcript - http...
Feb 19, 2020•8 min•Ep. 286
Now that you have developed your own frameworks, this episode will show you how to teach a framework so that people will understand it and are able to actually implement and use it. On this episode Russell teaches how to teach a framework. Here are the three steps that you need to follow: Tell the story of how you learned or earned your concept. Tell the strategy. Tell the tactics. So listen here for Russell's explanation of these three steps of how to teach a framework. Transcript - https://mar...
Feb 17, 2020•9 min•Ep. 285
Highlights from my keynote presentation at FHL 2020. Showing the 5 steps of how to find your voice, including how to find, develop and create your own frameworks. On this special episode Russell shares part of his keynote presentation from Funnel Hacking Live 2020 in which he speaks about finding your voice using a framework. Here are some of the super interesting things to listen for in this amazing episode taken from FHL: Find out what Russell means when he says everything is a framework withi...
Feb 12, 2020•52 min•Ep. 284
You are an entrepreneur by birth, but you are a funnel hacker by choice... On this episode during Russell's first presentation at Funnel Hacking Live, he talks about what it means to be a funnel hacker. Here are some of the awesome things in this episode: Find out what the difference is between a regular entrepreneur and a Funnel Hacker. Hear an emotional story about how entrepreneurs can change people's lives when they are super passionate about their art.. And find out what mantra Russell and ...
Feb 10, 2020•23 min•Ep. 283
A recap of my favorite moments from the last six funnel hacking live events. On this episode Russell recaps his favorite parts of all six past Funnel Hacking Live events, and gives a quick recap of this year's event. Here are some of the awesome things you will hear in this episode: Find out why Russell didn't want to do another Funnel Hacking Live after year three. Hear which year was Russell's personal favorite and why. And see how he thinks this year's event went, and where it falls on his li...
Feb 05, 2020•28 min•Ep. 282
If you want to be worthy and ready for the mission that God wants to give you, it's time to follow this one simple principle. I'm a little busy at FunnelHacking Live 2020, so here is a special "throwback" episode to keep you busy until things calm down a bit! Transcript - https://marketingsecrets.com/blog/281-do-hard-things-revisited Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 03, 2020•11 min•Ep. 281
When all is said and done, I think we'll be shocked at how similar all of our problems in this life really were. On today's episode Russell talks about an epiphany that he had in Kenya. Here are some of his awesome thoughts from this episode: Why seeing people fighting for food in Kenya helped Russell gain a new perspective on trials. Why he believes that everyone's trials, while different, are the same in magnitude. And why you should serve your customers with empathy, because you don't know wh...
Jan 27, 2020•8 min•Ep. 279
The three step framework to move people through your upsells, as well as your value ladder. On this episode Russell gives a brief description of how the value ladder works in very simple terms. Here are some of the awesome things to listen for on this episode: Hear about the three tiers that are in the value ladder in simple terms. And Hear how Peng Joon uses in his three tiers. So listen here to hear this awesome, simple explanation of the value ladder. Transcript - https://marketingsecrets.com...
Jan 22, 2020•7 min•Ep. 278
One of the keys of success, is breaking the pattern of frustration and rebuilding a pattern of curiosity. On this episode Russell talks about realizing that he sees things differently than other people. Instead of getting frustrated with a situation he gets curious as to why it is that way and figures out a way to fix it. Here are some of the awesome things you will hear in this episode: Find out what experience Russell had that helped him forego frustration and jump straight to curiosity and be...
Jan 20, 2020•10 min•Ep. 277
Behind the scenes look at how I create 8 presentations in less than two weeks. On this episode Russell shares how he prepares for Funnel Hacking Live, and what kind of work goes into each presentation, including: How he organizes each presentation inside Google Drive. How he makes each slide, and who makes it look so pretty. And how he gets it all done in just 2 weeks time. So listen now to find out all that goes into each of the 8 FHL presentations that Russell will be doing this year. Transcri...
Jan 15, 2020•15 min•Ep. 276
How your message can impact more people than you ever thought possible. On this episode Russell talks about doing a live training and how many views were consumed in just 3 days, and that it equaled out to about 5 years worth of time. Here are some of the awesome things to listen for in this episode: How the math of views equals out to be 5 years. And how this type of training differs from traditional schooling, or even the teachings of Aristotle. So listen here to Russell talk about how amazing...
Jan 13, 2020•9 min•Ep. 275
