Finding the Voice of the B2B Customer - podcast episode cover

Finding the Voice of the B2B Customer

Apr 16, 202413 minEp. 129
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Nicholas Zeisler, Principal of Zeisler Consulting, joins our host, Camela Thompson, Go-To-Market Thought Leader and B2B Insights Expert, in this episode of the Revenue Marketing Report. Z shares why companies are asking customers the wrong question and what they should be asking their customers instead.

 

Connect with Z on LinkedIn: https://www.linkedin.com/in/zeislerconsulting/ 

 

For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/ 

For the best experience, listen in Metacast app for iOS or Android