Is the Market Really Over Saturated? - podcast episode cover

Is the Market Really Over Saturated?

Feb 19, 20236 minEp. 172
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“The market is over saturated.”  I’ve heard that excuse time and time again.  But what does it really mean?

People have told me this for network marketing, for nutritional supplements, for weight loss products, and now for online marketing and content creation.

I’ll put it plainly.  There’s no such thing as over saturation (at least not how most people use that excuse for)

With content creation and growing an online audience, there isn’t any “competition” because your message and story are unique to you.  And I t’s a simple matter of sharing your story and your message consistently enough for a long enough time for your audience to find you.

Because they’re looking.  But they’ll never find you if you’ve convinced yourself not to try just because of “over-crowding” in the online space.

You see, that excuse comes because people even try.  But my reasoning is, how would know the market is over saturated if you haven’t even tried?

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I’m going to bust through all the misconceptions surrounding content creation and influencers so that we can then re:DEFINE things I terms that could, if you choose, absolutely transform your life.

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