The Property Management Show - podcast cover

The Property Management Show

The Property Management Showfourandhalf.com
The goal of the Property Management Show podcast is to deconstruct business success into its key components and invite subject matter experts to help you improve every facet of your property management business. The topics covered here range from property management marketing, industry innovations, success stories, all the way to general best practices on how to run a successful business enterprise. The podcast creators are Brittany Jones and Marie Liamzon-Tepman from Fourandhalf, Inc – a marketing company that works exclusively with fee-based Property Management companies. Fourandhalf Marketing Agency was established in 2012 and has the best and longest track record for helping property management companies grow. They help with both marketing strategy as well as implementation. Their services include property management website design and SEO, content creation to attract and nurture leads, reputation management, online ads, you name it. Visit fourandhalf.com to learn more.
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Episodes

The Practice of Property Management Profitability

Summary: You may recognize today’s guest on The Property Management Show podcast. Steve Crossland is joining us, and he gave a speech at PM Grow Summit 2021 about the ABCs of property selection and portfolio selection. (by the way – if you’d like to watch that talk, and the rest of the recorded content from […] The post The Practice of Property Management Profitability appeared first on Fourandhalf Marketing Agency for Property Managers ....

Mar 18, 202141 min

Property Management During Moratorium Madness

Summary: During this time of moratorium madness, it’s becoming more and more difficult to enforce leases and do your job as a property manager. Our guests, Tracy Minick and Katherine Swanberg from Real Estate Gladiators know your pain. In this episode of The Property Management Show, we’ll discuss the way property management’s role has changed […] The post Property Management During Moratorium Madness appeared first on Fourandhalf Marketing Agency for Property Managers ....

Mar 04, 202126 min

Why Your Realtor Referral Program Isn’t Working (& How to Make it Work)

Summary: We’re talking about Realtor referral programs on The Property Management Show today, specifically, why they fail and what is required to make them successful. Vitaliy Merkulov from Renter, Inc. has joined us to share what he’s learned about referral programs and how to ensure property managers are making the most of these tools. Key […] The post Why Your Realtor Referral Program Isn’t Working (& How to Make it Work) appeared first on Fourandhalf Marketing Agency for Property Manager...

Feb 25, 202146 min

Property Management Marketing | Part 3 | How Owner Marketing Has Changed

Summary: In Part 1 and Part 2 of our Property Management Marketing series, we discussed various aspects of property management tenant marketing. Today, we’ve invited our own John Bykowski, CEO at Fourandhalf to discuss some of the big changes he’s seen in owner marketing. We’re talking about how property management companies can keep up with […] The post Property Management Marketing | Part 3 | How Owner Marketing Has Changed appeared first on Fourandhalf Marketing Agency for Property Managers ....

Feb 04, 202140 min

HOA vs. Property Management Banking

Summary: On today’s episode of The Property Management Show, we’ve asked the experts in property management and HOA banking to join us. Allison DiSarro and Ken Carteron from Enterprise Bank and Trust, formerly Seacoast Commerce Bank, are on the podcast to talk about the differences in banking for property managers and banking for HOAs. Whether […] The post HOA vs. Property Management Banking appeared first on Fourandhalf Marketing Agency for Property Managers ....

Jan 14, 202138 min

Why Property Managers Should Know About Nacha

Summary: Jordan Bennett is from the National Automated Clearinghouse Association, which is most easily identifiable to us as ACH. We’re talking about the role of the association and why it’s necessary to follow the carefully curated best practices that they’ve put together. Property management companies are often third-party senders, since you collect rent and pay […] The post Why Property Managers Should Know About Nacha appeared first on Fourandhalf Marketing Agency for Property Managers ....

Dec 10, 202027 min

Property Management Marketing | Part 2 | Building Waitlists & Pre-Marketing

Summary: Jeremy Tallman is the President and Managing Broker for T&H Realty Services in Indianapolis. He is talking with us on The Property Management Show today about pre-marketing and the success he’s had in building waitlists for properties that are soon to be available in his portfolio of rental homes. While this isn’t a […] The post Property Management Marketing | Part 2 | Building Waitlists & Pre-Marketing appeared first on Fourandhalf Marketing Agency for Property Managers ....

Dec 03, 202043 min

Property Management Marketing | Part 1 | The Rise of Zumper & Facebook Marketing

Summary: Advertising your vacant rental units online has changed, and that’s due to some acquisitions and partnerships that we’re discussing today with James Barrett, CEO and Director of Business Development at Tenant Turner. On this episode of The Property Management Show, we’re taking a look at property management marketing and how the online marketplace has […] The post Property Management Marketing | Part 1 | The Rise of Zumper & Facebook Marketing appeared first on Fourandhalf Marketing...

Nov 19, 202034 min

PM Grow Summit 2021: A Whole New (Virtual) World

Today’s guest speaks Danish, is an adventurous wine-drinker, and has 29 years of experience within the tradeshow industry. He also happens to be the CEO of Fourandhalf and PM Grow Summit. That’s right, it’s our very own John Bykowski! John joins Marie and Brittany today on the Property Management Show podcast to discuss PM […] The post PM Grow Summit 2021: A Whole New (Virtual) World appeared first on Fourandhalf Marketing Agency for Property Managers ....

Nov 12, 202034 min

Introducing the NARPM Women’s Leadership Council

Summary: Over the last few months, there’s been a new development at the National Association of Residential Property Managers (NARPM). The Women’s Leadership Council has been formed, and it’s growing. This group is still new and a work in progress, but their first event is coming up, and we asked Kellie Tollifson (NARPM President) and […] The post Introducing the NARPM Women’s Leadership Council appeared first on Fourandhalf Marketing Agency for Property Managers ....

Nov 05, 202029 min

The State of the Rental Property Market

Summary: Dave Spooner from Innago joins The Property Management Show to talk about rent payments, whether delinquencies are as bad as we expected them to be in a time of COVID, and what the pandemic has meant for the rental property market and accelerating the embrace of property management technology. Key Takeaways: The number of […] The post The State of the Rental Property Market appeared first on Fourandhalf Marketing Agency for Property Managers ....

Oct 08, 202030 minEp. 100

Understanding Artificial Intelligence in Property Management

Summary: In this week’s episode of “The Property Management Show,” Marie and Brittany sit down with Faizan Ali Khan, the CEO and Founder of LetHub, to learn more about what artificial intelligence (AI) really is, and what property managers should know about its applications in their industry. Key Takeaways: Artificial Intelligence can automate communication between […] The post Understanding Artificial Intelligence in Property Management appeared first on Fourandhalf Marketing Agency for Propert...

Sep 10, 202030 min

Building & Maintaining Successful Referral Relationships in Property Management

How do you build successful referral relationships in property management? Your property management company depends on relationships, and on today’s episode of The Property Management Show, we’ve asked Paul Boudier and Terri Alcala to join us. They have a unique professional relationship in place, and they’ve been referring business to each other for years. Today, […] The post Building & Maintaining Successful Referral Relationships in Property Management appeared first on Fourandhalf Market...

Jul 30, 202041 min

Website Accessibility 101 for Property Managers with Attorney Kris Rivenburgh

If you saw our recent blog post and video on ADA compliance myths, you know that ‘website accessibility’ is a big buzzword these days. But, what is it and how you can you prevent one of those lawsuits aimed at your property management company, accusing your website of not being accessible? Kris Rivenburgh is an […] The post Website Accessibility 101 for Property Managers with Attorney Kris Rivenburgh appeared first on Fourandhalf Marketing Agency for Property Managers ....

Jul 16, 20201 hr 5 min

How Property Managers Sell Before Saying a Word

What if we told you that the property management sales process starts long before you make a pitch? And what if we told you that you’re already selling even before you realize that you’re doing it? This revelation is why we’ve titled today’s episode “How We Sell…” instead of “How To Sell…”. Today on The […] The post How Property Managers Sell Before Saying a Word appeared first on Fourandhalf Marketing Agency for Property Managers ....

Jun 11, 202055 min

How to Keep a Virtual Property Management Team Accountable and Productive

Bob Abbott from Alarca Realty in North Carolina used to be a work-from-home skeptic. Now, he’s an advocate, and we asked him to join The Property Management Show to talk about how to establish a virtual property management team and what you can do to keep your team members productive and accountable. We asked him […] The post How to Keep a Virtual Property Management Team Accountable and Productive appeared first on Fourandhalf Marketing Agency for Property Managers ....

May 21, 202052 min

Using Data to Guide Property Owners Through Delinquency & Economic Uncertainty

As a property manager, you are likely communicating with owners and real estate investors more than usual, and your clients are probably more than a little nervous during this time of economic uncertainty. How should you guide owners through rent delinquency? To answer this question, we’ve asked Anna Myers, the Vice President and Asset Manager […] The post Using Data to Guide Property Owners Through Delinquency & Economic Uncertainty appeared first on Fourandhalf Marketing Agency for Propert...

May 07, 202052 min

Handling Property Management Maintenance During and After a Crisis

On this week’s episode of The Property Management Show, we have invited the co-founder and CEO of Property Meld to talk to us about the subject everyone’s talking about – COVID-19. Ray Hespen is specifically discussing what’s happening with property management maintenance right now and what we can expect and prepare for once this pandemic […] The post Handling Property Management Maintenance During and After a Crisis appeared first on Fourandhalf Marketing Agency for Property Managers ....

Apr 23, 202043 min

Good vs. Bad Property Management Leads: Where to Draw the Line

What’s your definition of “good” property management owner leads? How do you determine which leads are “bad” ones? And if everyone has a slightly different definitions, then are we just comparing apples to oranges? Jeremy Pound is the CEO and founder of RentScale. He’s joining us on The Property Management Show to talk about the […] The post Good vs. Bad Property Management Leads: Where to Draw the Line appeared first on Fourandhalf Marketing Agency for Property Managers ....

Apr 16, 20201 hr 3 min

Managing Hits to Your Property Management Cashflow During the COVID-19 Pandemic

Feeling anxious about how to manage your property management cashflow during COVID19? We got you. Hopefully you’re safe and at home during these crazy times. If you own a property management company and you’re worried about your cash flow and your business operations during this unprecedented pandemic, this episode of The Property Management Show is […] The post Managing Hits to Your Property Management Cashflow During the COVID-19 Pandemic appeared first on Fourandhalf Marketing Agency for Prop...

Apr 02, 20201 hr 5 min

Branching Out From Traditional Property Management Services

Ever thought about what it would take to expand your property management services? Our guest on The Property Management Show today is from our own backyard. Based in Oakland, we’re talking to Carlos Veliz, the CEO of Vision Property Management. Carlos shares how to branch out from your traditional property management services to create new […] The post Branching Out From Traditional Property Management Services appeared first on Fourandhalf Marketing Agency for Property Managers ....

Mar 26, 202055 minEp. 89

Part 2: Reimagining How Standardization is Implemented in Property Management Companies

The last time we were together on The Property Management Show, you learned why having standardized systems and processes is so important to your property management company. This week, we’re digging a little deeper into that: we’re talking about how to implement standardized systems and what to do first. This can really be transformative for […] The post Part 2: Reimagining How Standardization is Implemented in Property Management Companies appeared first on Fourandhalf Marketing Agency for Pro...

Mar 12, 202056 minEp. 89

Part 1: The Power of Standardized Systems in Property Management Companies

Our next big topic on The Property Management Show is the importance of standardized systems when you’re starting, growing, or even preparing an exit strategy for your property management company. This is such an essential topic that we’re breaking it into two parts. Today is Part I, and we’ve asked Dave Gorham to join us […] The post Part 1: The Power of Standardized Systems in Property Management Companies appeared first on Fourandhalf Marketing Agency for Property Managers ....

Feb 27, 202042 min

An Overview of AB 1482 with Guest Keith Becker

Looking for an summary of AB 1482? Look no further. If you’re managing properties in California, it’s hard to avoid discussing AB 1482. This new law has probably taken center stage as you help the landlords and investors you’re working with comply with it’s requirements. We asked Keith Becker (DRE License #01201067) of DeDe’s Rentals […] The post An Overview of AB 1482 with Guest Keith Becker appeared first on Fourandhalf Marketing Agency for Property Managers ....

Feb 06, 202043 min

Property Management Market Trends with Jeff Hacker

Our topic on The Property Management Show podcast today is something that’s really interesting, especially if you own a property management company. Today, we’re diving into property management market trends. The guest who’s joining us is Jeff Hacker, owner of Bayside Property Management. He’s finding that a lot of the investors he works with are […] The post Property Management Market Trends with Jeff Hacker appeared first on Fourandhalf Marketing Agency for Property Managers ....

Jan 23, 202048 min

Risk Management Mistakes That Keep Property Managers up at Night with Guest Kathleen Richards

Risk management isn’t a sexy topic, but it’s something that you need to think about as the owner of a property management company. Making mistakes while managing – or not managing – your risk will keep you up at night. It could also result in lawsuits, huge fines, and even the loss of your business. […] The post Risk Management Mistakes That Keep Property Managers up at Night with Guest Kathleen Richards appeared first on Fourandhalf Marketing Agency for Property Managers ....

Jan 09, 20201 hr 10 min

Property Management Banking and Trust Accounts (Explained by a Banker)

UPDATE: As of November 2020, Seacoast Commerce Bank has merged with Enterprise Bank & Trust. Allison DiSarro and her property management banking team from Seacoast remain intact and run the whole property management banking division within Enterprise Bank & Trust. If you would like to learn more about the merger, watch this recent episode of […] The post Property Management Banking and Trust Accounts (Explained by a Banker) appeared first on Fourandhalf Marketing Agency for Property Mana...

Dec 12, 20191 hr 3 min

How 1031 Exchanges Can Grow a Property Management Business (Even if You Don’t Do Real Estate Sales)

Today we’re joined by Eric P. Hoglund, Broker (DRE #01420325) with Estey Real Estate & Property Management. He explains the benefit of understanding 1031 exchanges for property management companies, even if your company doesn’t do real estate. After doing a lot of traveling with the Navy, Eric decided he wanted to be closer to home […] The post How 1031 Exchanges Can Grow a Property Management Business (Even if You Don’t Do Real Estate Sales) appeared first on Fourandhalf Marketing Agency fo...

Nov 14, 20191 hr 2 min

Bottlenecks to Profitability Part 4: Maintenance Limbo

On The Property Management Show today, we’re talking to John Bykowski, CEO at Fourandhalf as well as Matt Simons, general manager of Abodea. Our topic is maintenance for property management companies. How can maintenance be a bottleneck to profitability, and what can property management company owners do to mitigate that risk? By the way — […] The post Bottlenecks to Profitability Part 4: Maintenance Limbo appeared first on Fourandhalf Marketing Agency for Property Managers ....

Oct 31, 201941 min
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