The Property Management Show returns with Part 3 of Marie Tepman’s discussion with Todd Ortscheid, which builds off the earlier discussions of fee-maxing and choosing the right revenue model. In the conclusion of this series, we focus on the importance of education when it comes to property management marketing, and how to use AI […] The post Maximize Property Management Revenue Part 3: Educating Owners and the Misuse of AI appeared first on Fourandhalf Marketing Agency for Property Managers ....
Jun 26, 2025•19 min
Most property-management owners focus on adding new doors, or, they’re just concerned with reputation management and they don’t feel like they need to grow their business. But, they ignore the cause of lost revenue and lower customer lifetime values: annual churn that quietly erodes 20–25 % of portfolios. You probably don’t realize just how big your […] The post Maximize Property Management Revenue Part 2: Churn, Lifetime Value, and Legislation appeared first on Fourandhalf Marketing Agency for ...
Jun 12, 2025•25 min
Welcome back to The Property Management Show! Today kicks off a special three-part discussion on fee-maxing with Todd Ortscheid. In Part One of this important conversation, we will take a look at what responsible fee-maxing looks like, how it can double your revenue, improve your services, and ultimately increase customer lifetime value. When done right, […] The post Maximize Property Management Revenue Part 1: The Truth Behind Fee-Maxing appeared first on Fourandhalf Marketing Agency for Proper...
May 28, 2025•20 min
Ray Hespen, who is a frequent flier on The Property Management Show, joined us again to discuss maintenance metrics and how measurement improves resident satisfaction and owner NOI. The last time he was on the podcast, in late 2023, his team was just beginning to establish this concept of maintenance analytics. He was investigating what […] The post Residential Property Maintenance Metrics and Improving NOI (with Ray Hespen) appeared first on Fourandhalf Marketing Agency for Property Managers ....
Jan 22, 2025•48 min
Fourandhalf’s Marie Tepman, Interviewed by Marc Cunningham on the PM Build Property Management Business Podcast Marc Cunningham, from Grace Property Management and PM Build, invited Marie onto his podcast to talk about artificial intelligence (AI) and its role in property management marketing. Specifically, the discussion revolved around getting more owner leads for property managers. In […] The post AI’s Role in Attracting Owner Leads for Property Managers appeared first on Fourandhalf Marketin...
Jan 16, 2025•51 min
Can vendor bidding solutions like RoDevia Brigham’s Proposabid create more transparency and detect fraud? That’s where we left off during Part 1 of this discussion on The Property Management Show. Let’s pick up the conversation about how the bidding process is broken, and how property managers can avoid wasting time and money. Here’s Part […] The post PART 2: Why the Vendor Bidding Process Is Broken (and What It’s Costing Property Managers) appeared first on Fourandhalf Marketing Agency for Prop...
Dec 31, 2024•26 min
It’s been a long time since we put out an episode of The Property Management Show and today we’re excited to talk with RoDevia Brigham, the founder and CEO of Proposabid. The vendor bidding process is an entire industry on its own, and this is a topic we have not covered before on the podcast. […] The post PART 1: Why the Vendor Bidding Process Is Broken (and What It’s Costing Property Managers) appeared first on Fourandhalf Marketing Agency for Property Managers ....
Dec 19, 2024•31 min
Welcome back to The Property Management Show. On today’s episode, we’re talking to an expert on mergers and acquisitions, who has specific experience in property management. We’re talking to Scott Duke, of OpnRoad. He’s talking about the things that make a difference in the sale of a property management company. Your buyer and your profit […] The post Preparing Your Property Management Company for a Profitable Sale with Scott Duke of OpnRoad appeared first on Fourandhalf Marketing Agency for Pro...
May 02, 2024•44 min
Amy Harrison is a sales and marketing copywriter from the U.K. and an expert in storytelling. After hearing her speak at a marketing conference and finding the information invaluable, we invited her onto The Property Management Show to talk about the evolution of marketing content and copywriting and how AI can help with persuasive […] The post Persuasive Copywriting in the Age of AI appeared first on Fourandhalf Marketing Agency for Property Managers ....
Apr 18, 2024•48 min
PJ Clay, the Director of Client and Partner Services at Rental Beast, joins us on The Property Management Show to discuss the company’s role as the rental MLS, and how they provide back-end technology to MLS associations across the United States and Canada. We also discussed whether this type of technology can help or hurt […] The post Rental MLS: A Threat or a Tool to Help Property Managers? appeared first on Fourandhalf Marketing Agency for Property Managers ....
Apr 04, 2024•34 min
Two guests are joining The Property Management Show today, and they are Scott Brady and Garrett Brady from Progressive Property Management in southern California. Scott has been on the show before, and tends to talk about forward-looking topics that involve challenging the status quo. Garrett is his son, and a big part of the company’s […] The post Legacy Planning for a Property Management Business appeared first on Fourandhalf Marketing Agency for Property Managers ....
Mar 21, 2024•47 min
Marc Cunningham is a property management consultant and he’s also the President of Grace Property Management in Colorado. He’s joining The Property Management Show today not only because he’s a prominent figure in property management, but also because he’s one of the first property management professionals who embraced video marketing. Marc is still promoting video […] The post The Power of Action Versus Perfectionism in Video Marketing appeared first on Fourandhalf Marketing Agency for Property...
Mar 07, 2024•57 min
Welcome back to The Property Management Show. In our previous episode, we spoke with SEO and marketing guru Rand Fishkin about the shifting tides in digital marketing and the sources of influence that are important today. On the second part of our podcast with this guest, we’re talking about money keywords, vanity metrics, and generative […] The post Shifting Tides in Digital Marketing with Rand Fishkin Part 2 appeared first on Fourandhalf Marketing Agency for Property Managers ....
Feb 22, 2024•24 min
Marie Tepman and Brittany Jones are on The Property Management Show, interviewing Rand Fishkin, co-founder of Moz and founder of SparkToro, about the changing landscape of digital marketing. This is only Part 1 of our discussion, which includes a look at the shift from SEO-centric strategies to a more diverse approach, the distinction between platforms […] The post Shifting Tides in Digital Marketing with Rand Fishkin appeared first on Fourandhalf Marketing Agency for Property Managers ....
Feb 08, 2024•39 min
Welcome back to The Property Management Show podcast, your go-to source for all things property management, entrepreneurship, and marketing. This podcast is proudly brought to you by Fourandhalf, a leading digital marketing agency specializing in property management. Fourandhalf has been instrumental in helping residential property managers generate more leads and attract quality property owners since […] The post Property Management Business Owner’s Ticket To Freedom appeared first on Fourandha...
Jan 25, 2024•35 min
Hello and welcome to The Property Management Show podcast, your go-to destination for exploring the dynamic world of property management, entrepreneurship, and marketing. Brought to you by Fourandhalf Marketing Agency, a leader in the industry since 2012. Fourandhalf helps residential property managers get more owner leads and improve their online presence through website design and […] The post Mid-Term Rentals Part 2: Strategies for Success in Managing Furnished Properties appeared first on Fo...
Jan 11, 2024•36 min
Welcome to The Property Management Show podcast, where we delve into the ever-evolving landscape of property management, entrepreneurship, and marketing. This show is presented by Fourandhalf Marketing Agency. Since 2012, Fourandhalf has been helping residential property managers get more owner leads by helping with their website, SEO, online reputation, video and blog content, social […] The post Maximizing Profits with Mid-Term Rentals: Property Management Blue Ocean Strategy – Part 1 appeared...
Dec 28, 2023•25 min
Welcome back to ‘The Property Management Show,’ where we deep-dive into the world of property management, marketing, and entrepreneurship. Your hosts are Marie Tepman and Brittany Jones from Fourandhalf Marketing Agency. Since 2012, Fourandhalf has helped hundreds of property managers get more owner leads through digital marketing. Whether you need help with your website, SEO, […] The post Understanding ACH Fees and Payment Fraud with Jordan Bennett from Nacha appeared first on Fourandhalf Marke...
Dec 14, 2023•36 min
Welcome to the latest episode of the Property Management Show, presented by Fourandhalf Marketing Agency. Since 2012, Fourandhalf has been helping residential property managers get more owner leads by helping with their website, SEO, online reputation, video and blog content, social media, and paid ads. In this episode, we’re excited to host Jennifer Merritt, […] The post Mastering Owner Lead Generation in Property Management with Jennifer Merritt of RentScale appeared first on Fourandhalf Marke...
Nov 30, 2023•43 min
In typical fashion, we ended up covering so much ground with Ray Hespen of Property Meld that we had to split our full conversation into two episodes. In Part 1, we discussed what maintenance analytics is, why it’s important, and what it can do for a property management business. This is Part 2 of […] The post How Property Managers Can Deal with Rising Costs and Labor Shortages in Maintenance with Ray Hespen – Part 2 appeared first on Fourandhalf Marketing Agency for Property Managers ....
Nov 16, 2023•26 min
On The Property Management Show, we recently had a conversation with Ray Hespen, the CEO and co-founder of Property Meld. We always find ourselves talking to him a lot – and about a lot. This episode is no different. We covered so much ground that we split the interview into two episodes. Here’s part […] The post Maintenance Analytics with Ray Hespen – Part 1 appeared first on Fourandhalf Marketing Agency for Property Managers ....
Nov 09, 2023•35 min
Byron Thompson from Monument Real Estate Management is joining The Property Management Show to talk about a subject we’ve never addressed on this podcast: urban real estate markets. Byron has been a listener for a long time, and we’re happy to have him in the guest seat today to talk about the unique challenges […] The post Investing and Managing in the Urban Real Estate Market with Byron Thompson appeared first on Fourandhalf Marketing Agency for Property Managers ....
Oct 26, 2023•25 min
During Part One of our conversation with Heather Nicely, we talked about the pros and cons of adding short term rental (STR) properties to an established portfolio of long term rentals. Today, we’re getting more into the state of the STR market and how you can set yourself apart and serve owners better. Market Saturation […] The post Current State of the Short Term Rental Market with Heather Nicely – Part 2 appeared first on Fourandhalf Marketing Agency for Property Managers ....
Oct 12, 2023•37 min
Heather Nicely is a Realtor, broker, and loan officer, and also the president of the Arizona chapter of NARPM. She’s been on all sides of property management and today, she’s joining us to talk about short term rentals and how managing those properties are different from managing long term rentals. Heather’s Journey to the Short […] The post Pros and Cons of Adding Short Term Rentals to a Long Term Rental Management Business with Heather Nicely – Part 1 appeared first on Fourandhalf Marketing Ag...
Sep 28, 2023•29 min
Hello to all our loyal listeners and property management enthusiasts! You must be wondering about what’s going on with The Property Management Show podcast. We’re here to give you the scoop! We’ve been busy with pre-production for our upcoming season. After a brief hiatus, Brittany is back with a bang! Yes, that’s right! Our beloved […] The post State of the Podcast Address by Marie and Brittany appeared first on Fourandhalf Marketing Agency for Property Managers ....
Aug 15, 2023•4 min
Our guest on The Property Management Show today is the legendary Deb Newell, of Real Time Consulting Services. She has a lot of experience as a consultant and a property management business owner, so we wanted to get her thoughts on the state of the industry and what property management companies need to do to […] The post Building a Rock Solid Property Management Company: Advice from Business Consultant Deb Newell appeared first on Fourandhalf Marketing Agency for Property Managers ....
May 11, 2023•29 min•Ep. 144
The Property Management Show is pleased to welcome Matthew Kaddatz onto the podcast. He’s the senior director of product at Appfolio, and before joining Appfolio, he co-founded a property management company in 2006, right before a major recession. We’ve been talking to property management experts about how they moved through that recession and what […] The post What Matthew Kaddatz Learned Running a Property Management Company Through the ’08 Recession appeared first on Fourandhalf Marketing Age...
May 04, 2023•18 min
We’re talking to one of our long-time clients, Jeff Hacker, who runs Bayside Management and Leasing. He was on The Property Management Show three years ago, and we love talking with him because he’s been in the property management industry for 20 years. He was with Bayside during the great financial meltdown between 2007 […] The post 2024 Property Management Outlook with Jeff Hacker appeared first on Fourandhalf Marketing Agency for Property Managers ....
Apr 27, 2023•30 min
We’re welcoming MaryAnn Hoffman and Andrew Dougill back on The Property Management Show. They are the couple behind Hoffman Realty in Tampa, Florida, and they were with us on a previous podcast, where they discussed how they got started in the property management industry as a husband and wife team. One of the things they […] The post Entrepreneurial Lessons from the ’08 Recession with MaryAnn Hoffman & Andrew Dougill appeared first on Fourandhalf Marketing Agency for Property Managers ....
Apr 20, 2023•25 min
Kathleen Richards recently interviewed Marie for her PM Tribe coaching group. They talked about the importance of marketing for property management companies, when it makes sense to seek professional help, and the current trends in the property management industry. There was lots of good information during that interview, and we want to share it […] The post How to Market a Property Management Company with Marie Tepman appeared first on Fourandhalf Marketing Agency for Property Managers ....
Apr 13, 2023•45 min
