Short and Long-Term Strategies For Building a Practice - podcast episode cover

Short and Long-Term Strategies For Building a Practice

Apr 01, 202431 min
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Episode description

This conversation explores short and long-term strategies for practitioners to successfully grow their practice. Setting up a big-picture plan and business goals is so important for being able to form a business that aligns with you and your goals. Short-term strategies include strategic partnerships, promotional offers, paid advertising, and authentic engagement. Long-term strategies focus on organic social media, evergreen content, networking, client retention programs, SEO for websites, and courses for passive income.


Takeaways:

  • Create a big-picture plan and set business goals to guide your practice.
  • Short-term strategies include strategic partnerships, promotional offers, paid advertising, and authentic engagement.
  • Long-term strategies involve organic social media, evergreen content, networking, client retention programs, SEO for websites, and courses for passive income.


Chapters

00:00 Setting Up for Success with a Big Picture Plan

02:10 Short-Term Strategies: Strategic Partnerships

04:06 Short-Term Strategies: Promotional Offers

04:59 Short-Term Strategies: Paid Advertising

06:49 Short-Term Strategies: Conversations and Authentic Engagement

09:15 Long-Term Strategies: Organic Social Media

11:31 Long-Term Strategies: Evergreen Content

13:41 Long-Term Strategies: Networking and Community Involvement

15:32 Long-Term Strategies: Client Retention Programs

20:49 Long-Term Strategies: Setting Business Goals

21:35 Long-Term Strategies: Courses and Passive Income


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