The Profitable Nutritionist - podcast cover

The Profitable Nutritionist

The Profitable Nutritionist® is a podcast for holistic nutritionists and health coaches who are ready to make more money and help more people...WITHOUT relying on social media.

That's right: You'll learn simple, effective, evergreen marketing and sales strategies and tools to grow your health and wellness business organically so you can impact more people without sacrificing your own health and sanity along the way.

After almost 20 years as a successful full-time entrepreneur in 3 different industries, Functional Nutritional Therapy Practitioner and certified Life Coach Andrea Nordling is sharing her proprietary Repeatable Revenue Process for building a consistently profitable health and wellness practice online that you won't learn anywhere else.

Make sure you subscribe so you don't miss your weekly dose of business and money mindset insights, coaching tools and resources, and step by step actions you can take for attracting more of your dream clients without ever trying another "engagement strategy" or algorithm hack ever again.

Hit subscribe and let's begin.

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Episodes

123. Should You Offer Payment Plans?

Has this happened to you? A potential client who would be perfect for your process says.... "I would be ready start IF you offered ______ payment plan." If it has happened to you, there was a moment of freeze-up where you quickly considered if you could/should/would offer that payment plan. Regardless of what you decided, that person probably didn't become a client, anyway. BUT WHY??? That's what we're getting to the bottom of in this episode, my friend. Specifically: My philosophy on payment pl...

Feb 06, 202432 minEp. 123

122. Answering 3 Big Pricing Questions

What?!?! Andrea doing Ask Me Anything VIDEOS?! It's true. I think impromptu videos are fun to create and 2024 is all about FUN here at Team TPN. Once a month I'll be sending out requests for your questions via email, and the short video responses to those "Ask Me Anything" Q's get sent out monthly via email. (Make sure to subscribe to the AMA emails on the show notes page .) The Q's with longer answers needed will get turned into podcast episodes like this week's about PRICING DRAMA: I'm struggl...

Jan 30, 202435 minEp. 122

121. Current Tech Stack (What Broke in 2023 and How We Fixed It)

2023: The year of Technology Disasters We lost hundreds of thousands of dollars and almost 6 months of productivity recovering from some big technology issues last year. I'm sharing all the ins and outs of that experience so you don't have the same issues in your business. 2024: The growth on the other side of all the Tech Nightmares It feels like waking up in a clean house with all the closets organized to be starting this year having every software and system actually working. Huge sigh of rel...

Jan 23, 202457 minEp. 121

120. 8 Big Wellness Website Mistakes with Stephani Halderman

Is your website a money making asset or an embarrassing black hole where visitors disappear, never to be seen or heard from again? Let's hope it's an asset consistently churning out ideal paying clients on your calendar. If not, it could be because of one of the 8 common wellness website mistakes my guest Stephani Halderman sees all the time. Stephani is a Nutritional Therapy Practitioner and web designer that specializes in holistic nutrition and wellness business websites, and believe me when ...

Jan 16, 20241 hr 13 minEp. 120

119. Losing Weight and Making Millions with Laura Conley

Think you're not healthy enough or skinny enough or _____ enough to go all-in on promoting your health and wellness business? Think again. On this episode of the podcast you'll meet Laura Conley, weight loss coach extraordinaire and founder of The Yummy Mummy, who has helped hundreds of women lose weight for the last time. Most interestingly, Laura struggled as a yoga teacher and wellness coach until she lose weight for the last time and got her own health really dialed in. Now her business is s...

Jan 09, 20241 hr 6 minEp. 119

118. Time Audit: 3 Step Process For Actually Taking Fridays Off

I've been lying to my team for over a year and it cost me a lot of money in 2023. To be fair, it wasn't intentional, but you're probably unintentionally lying to yourself or your team about the same thing and wasting lots of money in your business so we've got to talk about it. The big lie was about how much time I was spending on one particular weekly task in my business that I thought wasn't really a big deal. Turns out I was spending 3-4 hours a week on this one thing that someone on my team ...

Jan 02, 202449 minEp. 118

117. Awe of 2023

Humility check - how do you show up if you aren't hitting your goals or your plan isn't working out? Even better question - how do you celebrate when you ARE hitting your goals and your plan IS working out? In this episode I'm sharing my 3 step process for evaluating the previous year to know what to double down on for the following year. It's called The Results Created List, and making one for yourself will completely transform your business. Even better yet? Bringing your clients through this ...

Dec 26, 202356 minEp. 117

116. You Can't Do It All: How to Do Less and Make More with Laura McLennan

Can you grow a substantial nutrition business without doing what everyone else is doing? Absolutely. The Profitable Nutritionist® student Laura McLennan is a great example of exactly that. On this podcast episode, Laura graciously shares how, over the last year, she has: Created a hybrid business of in-person and virtual clients Repeatedly exceeded $10K/month in revenue Filled a live workshop with over 50 attendees (without her own marketing) Tested her unique client processes Used two specific ...

Dec 19, 20231 hr 3 minEp. 116

115. 3 Big Marketing Mistakes That Keep Most Holistic Nutritionists Broke

There are 3 big marketing mistakes I see holistic nutritionists and health coaches make in their businesses that keep them broke. And I do mean broke - it's such a dismal statistic that industry-wide less than 10% of practitioners have a successful business. (Not in The Profitable Nutritionist® Program, though! We are changing the entire industry because being broke is truly not an option.) You need to avoid these mistakes in your business so you're making your dream income and dream impact simu...

Dec 12, 202359 minEp. 115

114. Pros and Cons of Creating a Passive Income Nutrition Program with Stephanie Killen

From private chef to corporate beer salesperson then nutritional therapy practitioner....within a year. In today's episode I'm joined by TPN student Stephanie Killen to hear all about her whirlwind business saga and the evolution of her nutrition practice from in-person to virtual, including how and why she incorporated lab testing into her practice. Stephanie shares so much on this episode, including: 4 BIG things she wished she had known when first starting out How to know if a passive digital...

Dec 05, 202356 minEp. 114

113. Growing a Business Through Health Setbacks with Kari Hochachka

Want to hear a success story of a holistic nutritionist growing their business while going through health challenges? I knew you would. On this episode I'm joined by The Profitable Nutritionist® student Kari Hochachka to talk about the evolution of her business, including how she has navigated chronic illness while starting from scratch. Kari shares so much on this episode, including: How network marketing prepared her for holistic business ownership The exact opposite approach she uses with her...

Nov 28, 20231 hr 11 minEp. 113

112. *Updated* $1.5M+ Working <20 Hours A Week

Last November I gave you my biggest 7 figure productivity secret so you can copy it for yourself. This ONE change I made to my business in early 2021 has since resulted in nearly $2M in revenue with me working 20 hours or less each week. Any guess what this big secret is? I've amended it a little bit for 2023 which might surprise you. Let's dive in. Connect with Andrea Nordling: 👉 LinkedIn Work with Andrea Nordling: 👉 Start The Free Course 👉 Learn About The Program 👉 Apply For The Mastermind...

Nov 21, 202350 minEp. 112

111. Finding 5 Pockets of Profit Hiding in Your Business Right Now

Get your paper and pen out for this episode. We're doing a 5 minute profitability assessment of your current offer and where you can make more money NOW. These are the 5 pockets of profit you're auditing: Traffic and lead generation Follow up and nurture Sales and conversions Fulfillment Retention, reactivation and upsells Don't underestimate the power of simple. This exercise is so simple but so powerful. Enjoy! Connect with Andrea Nordling: 👉 LinkedIn Work with Andrea Nordling: 👉 Start The F...

Nov 14, 202331 minEp. 111

110. *Flashback* The #1 Reason High Achievers Get Stuck In Business

HAGRS. High Achiever Goal Recalculation Syndrome. It's a new diagnosis. Support groups will be popping up soon. Listen to this week's episode of The Profitable Nutritionist® podcast to learn the full list of remedies, including: 3 strategies I have employed for taking the pressure off of myself this year while I work towards two new goals Why high achievers use goals against themselves and how to support your high achieving clients to slow down so they can actually speed up (it's very #meta) The...

Nov 07, 20231 hr 2 minEp. 110

109. Would You Get Your Money's Worth in a Paid Mastermind?

Big revelation on this episode, my friend. You're going to hear about the ONE thing I did in my business in late 2020 that has resulted in making over a million dollars and working literally half the time I used to.... Because I want that for you, too. Most wellness business owners think time and money freedom it is SO FAR AWAY in the future because they're used to being scrappy and wearing all the hats. There comes a point, usually around the $50k-100k a year level, when you realize that scrapp...

Oct 31, 20231 hr 8 minEp. 109

108. Evaluating and Troubleshooting a Failed Launch

Think it's always rainbows and daisies and perfectly executed promotions over here at ANHQ? Think again. In fact, we recently had a launch that did not perform as expected at all and I want to share with you the evaluation process we've gone through afterwards to troubleshoot and better prepare for the next one. In this MEATY episode, we're going to dive deep on: How we prepared for the launch What metrics we were looking at to know it wasn't working How we iterated and exactly what we pivoted m...

Oct 24, 20231 hr 9 minEp. 108

107. Surpassing Her Corporate Salary in Year 1 with Mandy Rother

She got married, got laid off from her corporate training job, started her functional nutrition practice, and had TWINS in the same year. In her first year in business she made more money in her nutrition practice than she had in corporate and took a 4 month maternity leave. Yes, you want to hear this story. On this week's The Profitable Nutritionist Podcast episode, you're meeting Mastermind student, Mandy Rother, and she's going to share exactly how she got her ultra successful nutrition pract...

Oct 17, 20231 hr 3 minEp. 107

106. Transitioning from 1:1 Clients To A Group Program with Katie Larson

Is your overly-full client calendar preventing you from creating a group program? Because WHEN are you supposed to be able to carve out the time and bandwidth to create and plan that group when your calendar doesn't have a bit of whitespace on it? On this week's The Profitable Nutritionist Podcast episode, you're getting the answer to that hypothetical-but-not-hypothetical question from TPN and Mastermind student, Katie Larson. Since joining The Mastermind in April, Katie has worked towards laun...

Oct 10, 202343 minEp. 106

105. Recovering from Perfectionism with Lindsay Little

What happens when your perfect, type-A vision of your wellness business doesn't turn out as planned? When working harder makes you sicker instead of more successful? That's exactly what happened to today's guest, Lindsay Little. The tried-and-true tactics that had always served her to do more, be better, get the gold star, ace the test and finish on top were actually preventing her business from taking off while keeping her health jeopardy. Sound familiar? Me, too. She openly shares: Her busines...

Oct 03, 202351 minEp. 105

104. How to Explain Niche Changes or If You've Been MIA

Down and dirty episode for you today answering the very common question of whether or not you should explain your absence or a recent pivot in your business. There's a very straightforward answer for you on this, so it's a short episode. In addition to answering how you should proceed in your messaging around any changes or absences in your business, we address why you're having indecision on this in the first place: Overwhelm Confusion Fear of being seen as inconsistent Fear of repelling too ma...

Sep 26, 202318 minEp. 104

103. Less Social Media, More Clients with Sam Lebicz

Think you need to be constantly churning out social media content to expand your reach and get more clients? Think again. On this week's podcast episode, The Profitable Nutritionist program student Sam Lebicz is sharing exactly how she went from full-time teacher trying to grow her nutrition side hustle on social media to a profitable full-time nutritional therapy practitioner whose clients don't come from social media. *Gasp* Then where do they come from? And how can she be fully booked with 20...

Sep 19, 202354 minEp. 103

102. What's New In The Profitable Nutritionist® Program

A LOT has changed inside The Profitable Nutritionist® Program over the last few months.... ....In fact, the program just keeps getting better and better. In this episode, Andrea is sharing those updates, along with the nuts and bolts of what we do in the program and how to know if joining now would be the next best step for your business. You'll hear: 3 simple skills you need to learn to make $100K or more per year in your wellness biz Why most gurus want to make this way more complicated than i...

Sep 12, 202356 minEp. 102

101. Growing A Big Nutrition Side Hustle with Molly Sellers

Can you grow a substantial nutrition business while still working your demanding 9-5? Absolutely. The Profitable Nutritionist® student Molly Sellers is a great example of exactly that. On this week's podcast episode, Molly graciously shares how, over the last year, she has: Successfully grown her client base immediately after graduating as a certified nutritional therapy practitioner Figured out her unique client processes Exceeded her $3K/month income goal Created and enforced time boundaries w...

Sep 05, 202357 minEp. 101

100. 3 Lessons Learned From Recording 100 Podcast Episodes

It's episode 100 of The Profitable Nutritionist® podcast! This milestone is very exciting to share. I am really proud of recording 100 episodes, and based on everything I've learned over these first 100, the next 100 are going to be even more valuable for you. For the monumental 100th episode I thought it would be fitting to share with you the 3 biggest lessons I've learned after publishing 100 podcast episodes. ..and to celebrate 100 episodes, we created a really juicy bonus so you can get even...

Aug 29, 202334 minEp. 100

99. [LinkedIn Part 2] Securing Referral Partners and Ideal Clients On LinkedIn with Olivia Vizachero

When it comes to marketing, anything works if you work it. Translation: If you don't quit, you'll be successful. So pick your focus and go all-in. Here at The Profitable Nutritionist® we're going all-in on LinkedIn marketing for Q3 and Q4 and beyond. (I shared why in Part 1 of this series last week.) I didn't want to leave you hanging on HOW you can go all-in, too.... ....so for this epic Part 2 LinkedIn strategy episode, I recruited my dear friend Olivia Vizachero, who has grown her business to...

Aug 22, 20231 hr 16 minEp. 99

98. [LinkedIn Part 1] How & Why To Optimize Your LinkedIn Profile

In early 2021 I deleted my LinkedIn profile along with all personal and business social media accounts... ...and have made well over $1M without social media or any 3rd party platforms like LinkedIn since then. Now it's mid-2023 and I am back on LinkedIn. On this episode I'm explaining why and sharing the step by step tactics we have employed to optimize my new personal LinkedIn profile and The Profitable Nutritionist business page so we can: Increase organic traffic to the new website from Link...

Aug 15, 202344 minEp. 98

97. 4 Steps To Simplify Your Email Writing Process

It used to take me 3-4 hours to write an email broadcast. Now it's 20-30 minutes. What changed? I implemented a simple 4 step process for cutting my content creation time in half. And I'm teaching you each of the 4 steps so you can streamline your email production as well. Enjoy! Connect with Andrea Nordling: 👉 LinkedIn Work with Andrea Nordling: 👉 Start The Free Course 👉 Learn About The Program 👉 Apply For The Mastermind Full Show Notes &amp; Transcription Hi, I’m Andrea Nordling – Nutritio...

Aug 08, 202344 minEp. 97

96. Visiting Dave Ramsey and Racking Up Time Debt

Time Debt vs Monetary Debt...which is more expensive for you right now? Yes, it's getting controversial in here with today's topic. Either you're going to love this conversation or you're going to have a visceral negative response. I recently visited Dave Ramsey's headquarters and realized some of the teachings that have saved me a lot of money personally DO NOT apply to businesses, especially in a recession, and could end up costing you hundreds of thousands of dollars over the next few years. ...

Aug 01, 202330 minEp. 96

95. How to Start a Health Coaching Business: Step by Step

We're tackling this meaty, step by step framework for setting up your holistic nutrition or health coaching business so you can have all the how-to in one place. I have done separate podcast episodes about most of these already, but if your brain is anything like mine, you also need the big picture overview of how they all fit together and in what order. In this very comprehensive episode, we deep-dive into these 5 simple steps for starting a health coaching business of any type: Step 1 The choi...

Jul 25, 202351 minEp. 95

94. You're Not New At This

Stop lying to people and telling them you're still new in business. You're not. It's also costing you money and costing them the results they desperately want to think of yourself as a beginner. Listen to this short and sweet episode to get the 3 ways to change your "I'm new" belief into a much more profitable and confident "I'm the best person to help you right now" belief. Enjoy! Connect with Andrea Nordling: 👉 LinkedIn Work with Andrea Nordling: 👉 Start The Free Course 👉 Learn About The Pr...

Jul 18, 202320 minEp. 94
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