How Does Podcast Advertising Really Work?
Episode description
The world of podcast advertising has been a mystery to me from the beginning of my journey. I had so many questions when I was just getting started.
Does it work like blogging advertising?
Do listeners or downloads matter more?
Does a company approach me?
Do I seek out brands I want to work with?
How does all of it really work together?
And I know you've had them too because I see these same questions pop up all the time in podcast communities. So I thought I'd introduce you to my new friend and Podcast Ad Reps Co-Founder, Anthony Savelli.
In this interview, we break down the mechanical pieces of podcast advertising and talk about what you, as the podcaster, should focus on in order to work with brands and companies. We're breaking down the common misconception that the only way to monetize your show is to have millions of downloads!
So get ready to take some notes and learn more about podcast advertising.
Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)
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