I love it when we have reoccurring guests on the show, but even more so when they have something really big to celebrate, I'm so excited because today I'm sitting down with my good friend, Amy Connell, and we're talking about the recent launch of her book, your worthy body. We're going to really talk about how her podcast played a really big role in her creating this book, what inspired her to write this book
right now. And we're also going to go into some little marketing nerdiness and all the things when it comes to being a writer being a podcaster. And just creating content that you feel really passionate about. So I hope that you enjoy my conversation with Amy Connell. Welcome to the profit podcast where we teach entrepreneurs how to start launch and market their podcast. I'm your host, Krystal, Proffitt, and I'm so excited that you're here. Thanks for hanging out with me today.
Because if you've been trying to figure out the world of podcasting, think of this show as the time saving shortcut you've been looking for. So let's get right to it, shall we? Alright, Propffitt Podcast listeners, I'm so excited to welcome back one of our favorite guest, Amy Connell, thank you so much for being here today, Amy.
I'm thrilled. It's always so fun to see your face. Even if it's over the screen and chat with you, Krystal, I'm super excited to be here.
Well, we are celebrating something really big today. Because when we are recording this, your book has just launched your book is officially out into the world and we are going to talk about it. But I have to ask, How does it feel? How does it feel to have your book out there it's published.
It feels good. I am practicing the concept of celebrating and receiving congratulations. But no, it feels really good. And really surreal. It's funny, I have gotten like, three screenshots from three separate people who have gone into Amazon and it has automatically populated so they'll put in like you're worthy. And then it'll auto populate body Amy canal. And like three or four people have like, this is so cool. So that's kind of fun to see like, Okay, I'm
actually alive. And my book is alive, according to Amazon. So these are these are good.
Good thing. Well, if there's somebody that's listening today, and they haven't listened to your previous interviews that you've done here on the profit podcast, can you give us just a quick snapshot of who you are, what your podcast journey has looked like. And just a little bit about your background?
Absolutely. My name, like we said is Amy canal, I like to tell people that I'm a personal trainer who wants you to take a day off, and a nutrition coach who wants you to enjoy dessert. So everything that I do is a little countercultural to what we have heard in diet culture, and the health and fitness industry. I've been a fitness professional for about 16 years. And really, I have just this burning passion for helping women helping equip women with simple and
Grace filled ways to take care of themselves. My community is women who are just doing the best that they can. And I think a lot of us feel this way. But when we're doing that, and then we, you know, we have a bad day, or something doesn't go as planned, or we look around and we're like, Ah, it's just not measuring up. And there's a lot of health and fitness. I'm going to use this in quotes, rules that people feel like they need to
abide by. So my book takes 22 of those rules, and breaks them using exercise science, tissue, nutrition science, and it's all done through a lens of faith. So I'm also host of the grace health podcast and you and your show Krystal have really helped guide me in a lot of the things that I have done. And we really explore just simple and
gracefield ways of taking care of ourselves. And we really do all of we cover mental health, spiritual health, physical health, and just really kind of dig into a lot of different conversations about that with the overarching theme of grace and then it doesn't have to be perfect.
Yes, this is so good. And I'm it just it makes my heart so happy because I can think back to so Amy and I have known each other for a while now. I mean it's like is it been two years has it been I mean, it's just it I feel like it's been forever at this point because we've exchanged so many different like voice messages and emails and we've we've had lunch in person we've gone to a conference together like we have
just been so involved in each other's journey. And I'm just, I feel like this is such a big moment for you. So I love that you said you're trying to celebrate this book happening. Because I remember when you said, I don't know exactly where my podcast is gonna go or where it's gonna take me. But I know I want to write a book, that was something that you declared like you put it out into the world. And now here we are like, you have
a book, and you've published it. So I just want to just again, say congratulations, because I think
it's so amazing. But for someone that's listening right now, and they're like, Oh, that's my dream, like Amy's living my dream, I want to have a book published, I want to create this thing, like, what were some of the things that you have done along your journey that have really gotten you to have the self confidence to take all your experience your different stories that you have as a health professional, and turn that into a book?
Oh, boy, that's a loaded question. And a really good one. I think as far as the confidence things goes, it has just been a process of recognizing that. You know, as, as someone who reads her Bible, there's this, there's a scripture that says, you know, there's nothing new under the sun. So there's, there's like, there's all kinds of different things. But we all have our own way
of saying it. And we all have our own voice, whether or not our it's our voice through our ears with our podcast, or if it's our voice in our writing. And I think just really leaning into saying, You know what, what I'm saying is not, it's not earth shattering. It's not like rocket science, but it's something that is has been my journey, because the whole the whole impetus of this book were rules that I've been trying to live
by. And, or that I have in the past, and just recognizing that as I was having conversations with people, as I was writing, I used to blog, more, really, I don't really bog anymore, but not that there's anything wrong with that I just don't, I spent my time doing podcasting. But as I've, you know, have had these interactions with my community, I've realized that there's something in the way that I'm saying it resonates with them.
And that was really, that's really kind of what gives me the confidence to just take the next step and to, you know, maybe say something that I'm not like, I don't know if this is going to go over well, and I don't know how people are going to respond to this, but just knowing that it's authentic to who I am, and putting it out there. And for the most part, it's, you know, It's received well, there'll be a day that I get canceled buy something for someone, wow, whatever.
But, but in general, I think just being authentic to who I am, helps connect me with my community. And that gives me the confidence that okay, like, Okay, this has been received. So it's something that I should I should lean into.
Yeah. Now, this is so good. So did you Have you always had this desire, like ever since you started blogging? Was it before that, that you said, I want to be an author one day, like, where did that come from?
Well, there's a small snippet in time when I was like, in middle school, and I remember telling, like, my youth pastor, I want to write a book. And of course, I had no idea about what I don't know. And then if that life happened, I forgot about it. When I started blogging, it was just, it felt like a real calling on my life. Because it was, I was heading, I was perfectly content in the season that I was in, which was I
was a stay at home mom. And I think you and I have had a little bit of a conversation about this, I was perfectly fine in that. And then I just really felt like I needed to get out I needed to help women give themselves grace. I need to give them easy, you know, simple ways of doing that. And I knew at one point that I would be writing a book, honestly, when I felt like I would be doing this. This was about six years ago, then I was like,
Okay, this is this is the time to do that. And I knew that I wanted to start blogging, I knew that one day, I wanted to do a book, I didn't know when I didn't know what it was about. And quite honestly, I remember thinking in my head, maybe I'll do like the time between 40 and 50. Because I was 40 at the time, and I thought maybe I'll just I'll like track, you know, through this blogging experience, what my journey has been in my health
between 40 and 50. Because we have a lot of changes going on in this decade, and write a book about that. But about two years ago, so shortly after I started this podcast, Krystal and shortly after I met you, I had this fuzzy idea of well, maybe what about like these rules that we all think that we have to abide by and writing a book
breaking those. I went to a speaker conference and sat down with an acquisitions agent and you know I'm sure there were other people there who had like spent months preparing a 15 minute pitch, and I just sat down, I was like, I have this idea was so casual. It's so not probably what she got, but honestly, and I said, does it have legs? And she said, yeah, it does, you know, put together a proposal, send it to me. And I ended up going the self publishing route. But that's really, what
jumped me into that. But no, I never really I didn't really know what I wanted to do. Back when I kind of started this phase three of my life. Seven years ago.
Yeah, yeah. Well, I think it's important for people to know that because a lot of people come to me and ask, did you know you always wanted to write a book? Did you know you'll? And I'm like, Well, I mean, much like you, like, I think I had this vision of like, I would see people's names, you know, printed go to Barnes and Noble with my mom, because my mom was always a big
reader. And anytime we went, I would just look at all of the books and think, wow, like, this is really cool that someone has done this with their life. And I think that, you know, as a kid, you see that and you're just like, man, that would be so cool to do that one day. But then also, like you said, it's like, but how does that? How does that actually work? Like, where does that fit into the rest of my life? And so I love that you just kind of committed to, I'm just going to make this
happen. Was there any specific reason? Like, did something happen on the podcast, where you're like, you know what, I think that this is time because I would imagine you put yourself in this position to talk to this, you know, book agent or literary agent, and then you're like, oh, you know, maybe maybe I should like, pitch this idea. I've been thinking about it, was there something that like, really triggered that for you to say, go for it, like, go talk to that person?
Well, I am always coming up with ideas, like just ideas of things, I have learned that I am a visionary. Now, executing things is a totally different story. But I can visualize things. So I just had had that vision. And I was in, you know, so I just thought, Well, I'm here. And this is someone who's in the industry, she gets it, she knows. And so let me just ask her and just kind of obviously kept it really casual.
Well, that was in November of 2019. So I kind of start tinkering around and maybe writing a little, you know, a little bit here, a little bit there. And then COVID hit. And that was really the time that I just felt like, Okay, this is time to dig in. And yes, things were crazy. I was super fortunate because my boys at the time were? Well, at that time, they were eighth grade in 10th grade. So they're now sophomores and seniors, but
they were more self sufficient. Like, I didn't have three elementary kids at home, like you did. And so, you know, after a little too hard there, you laughed a little too hard, like, you knew you understood, because my heart hurt for you guys. I mean, that was a lot that was so much. And I did not have that. So I want to be very, very clear that I was able to do this and jump in and really commit to writing this because I did not have the kinds of stress and pressures and obligations that
a lot of people did. So it was it would you know, shut down, and quarantine impacted people on a lot of different ways. And that doesn't mean I didn't I wouldn't hit my own way. But in terms of my time management, I was not impacted. I was very privileged in that way. Because my boys were older and, you know, all of that kind of stuff. But yeah, I would say that it really when COVID hit was when I just was like, Okay, we're jumping in and we're doing this.
Yeah, yeah, this is so awesome. And I think that, you know, and in learning from different people, and how they kind of approach creativity, too, because I would imagine that you would sit around and say, Oh, write a book one day, I'll write a book one day, and then it's all of a sudden, you're like, hey, here, you have this opportunity. And you just, you just took it and
you ran with it. And I mean, and here you are, I mean, what 12 months later, and you have your book published, like I think that it's, it's so fantastic. And I I really want to get into the the tactical acts aspects of writing your book. So, you know, we've kind of talked back and forth, like I said, behind the scenes about book writing, and being an author and you know, should you go
this route? Or should you go that route? And the question that I have is like, why would you recommend someone embark on something that is the spoken word rather than written word whenever their ultimate goal is to really get a book out? Like that's, that's something that's really interesting to me.
Yeah, it's totally counterintuitive. For sure. For sure. I think there are a lot of different ways that you can approach that. I mean, one of them is I think, the more you diversify the ways that you get put yourself out there you the greater chances you are figuring out what works and what connects with people. So if you have this little fuzzy idea of a book in your head, you can Get on a podcast and, and talk through it. Yes,
you can do that on a blog as well. And I will say I don't think that there's any time saving in one versus the other. They both just take a lot of time when you kind of go through all of the steps. But it really did help filter out what I was
passionate about. And one thing that I learned as I love the education, I never realized that until I kind of got into the podcasting, because it's a lot easier for me to talk through some of the educational aspects than it is for me to write even though I love writing, and I love finding the right words. The other thing too, I mean, you know, I know you I know you love nitty gritty stuff, Krystal, but and you've talked a lot about platform building. And you've talked a lot about
building that email list. I mean, how many episodes have you talked about why the importance of your email list? Well, your podcast will reach people in a way that blogs might not some people like to read their content. And some people like to listen to content. The whole point, or the whole reason I even started a podcast in the first place was I would get these blogs. And I know, I know how much time goes into those blogs. But I would get them and I'd be like, Oh, I love what
they have to say this person is so great. And then I would delete it because I didn't want to take the time to read it. I did though, love connecting with people in my ears. So it was just a different avenue of connecting. Just like some people like to go to Twitter, some people like to go to Instagram, some people like to go to Facebook, this was just a different avenue in which I could connect to, to potential readers and to people who, you know, were interested in the kinds of
things that I that I had to say. And really to, I think that there's something about the spoken word that can help connect you in a deeper way did get the tone of the voice, they get the inflections,
Yeah, exactly. Well, I want to like jump like straight from that, because I do see some of the benefits in having both types of formats down because I mean, for me, it was so they get it when you are saying something really angrily or really softly. And that's a lot harder funny, because you know, Amy and I, we've talked about this before, but I have a blogging to do in the written word, you can absolutely do it. But I just feel I just felt like the
background as well. But whenever I found myself going to a Google Doc and turning on the podcasting was a nice complement to the writing process. It didn't necessarily replace it. But I dictation, so I could voice type my blog post. I'm like, this kind of feels like a podcast, why wouldn't I just start a podcast? Like this is so
strange to me. But I can absolutely see like, think it was kind of a congruent way of building the community and building a platform in addition there's a benefits that overlap podcasting and book writing. So like, like, let's talk about some to my monthly newsletters, in addition to like all the things that we've talked about, right and of those.
Yeah, well, first of all, you taught me about the Google Voice type. And that was the sending out I mean, I send out an email every time I have a new episode, while long form Episode Come biggest game changer that I now tell people. I mean, that's one thing that I would do during out, I have two different ones. But you know, it's just it's a nice complement to that even though it COVID is always take my laptop out, pull up Google Docs, on Chrome, stick my earbuds. I'm just like
is counter. It's it's kind of it doesn't make sense, right? counterintuitive like, well, if you walking around outside just look like I'm talking to the air. I don't know. But yeah, that would wanted to write a book, why would you start a podcast? that was huge. And I got so excited about the Google Voice talk that I forgot the question. I'm so sorry. Can you repeat it?
No, that's fine. That's fine. Just what are some of the benefits that you've experienced on the journey from podcasting to now having a published book?
Yeah, well, one of the things that I have loved about podcasting, and I wish I could do even more is meeting other people. And, you know, interviewing them. So if I want to talk about a topic, I can go research it and I can, I can offer what I have researched, I can also bring on an expert and that's, you know, mutually beneficial, oftentimes. And so I didn't even it this didn't
even occur to me when I was doing this. But I started reaching out and really making connections and finding my people who thought like I did, and you know, what those people were really great for is they ended up I had a handful of them endorsed the book. So I was able to develop you know working friendships online friendships, I don't know what you want to call it. But you know, I was able to develop these relationships with with these people. And then when it was time, I said,
Hey, I've got this thing. Is there any way that you can read it and if If you feel, you know, if you would like to provide an endorsement, so when you are thinking about writing a book, this endorsements are super helpful. Whether or not you are self publishing or traditional publishing, because a traditional publishing and a book proposal, you're going to need to write out some of your potential endorsers. And that is a great way to say, Look, I am in this game, I'm not doing
this alone in my own little silo. And, and I have connections, because that can also I mean, all of the different people that you make connections with those are potential people to help you promote the book when you're when you're done. And then I think so anyway, that would probably might be my biggest one is, is making those connections for endorsements. Another thing with my with podcast is because you can see the download
numbers. And again, you can see this with blog posts, too, and fairer disclosure to all of the bloggers out there. But you and I are both on Buzzsprout. And so I can get on best route, and I can see exactly what's important to my community. One of the things I had learned through through the two years that I've been doing this is my community loves episodes on mental health. Well,
guess what, I'm not an expert in mental health. So I bring in a lot of counselors, a lot of social workers, that kind of stuff to talk about our mental health, as it relates to a lot of different
ways. But seeing those numbers can really help you identify what might be something that you can explore in a book, and I'm speaking more more to nonfiction writers than fiction writers, but even at that, you know, if in that case, if you were wanting to write a fiction novel, you could have a character who's really maybe struggling with their mental health and dig into that and, you know, really developed some richness into that. So I think to that really helps you identify what is
important to the people you're serving. And that can that can really push it in. And then also for me, I have been able to focus in on what my what my niche is, and my my niche is not Nish, whatever tomato tomato, but mine is not coming in saying this is absolutely how you need to do it. And this is the best way. But it's like, Here are some ways. And let's think about this and figure out what's best for you. And I think that that's something that my community really appreciates.
And that's something that I was, I threaded throughout the entire book, because the whole book encourages us to do some critical thinking about, well, why why do we think we need to look a certain way? Why do I feel like I need to have this kind of body? Why do I need to work feel like I need to work out a full hour? Or why do I think carbs are the enemy. And so we delve into that. But those are all things that having the podcast was really helpful in, in, you know, just kind of identifying?
Yeah, yeah, this is this is so good. And you bring up some really awesome points when it comes to, you know, how you can use content in one place to help you realize what's important to your community. And that can help you really hone in on like, they really want this kind of information. Like let's tackle that. Because I think that it's I call it like just paying attention to the breadcrumbs of success, like okay, like I thought this one episode was going to
be really impactful. But oh, I'm surprised like people actually want this type of information. So I think that in looking at those numbers and understanding what's really going on, you can just keep delivering that awesome content. But I have a question. And this might seem a little weird, but I was just thinking, you know, you're talking about networking, and talking to other people that
you bring onto your own platform. But now that you have your book and it's released, do you think if you were to be a guest on someone else's show, it would be easier for you to do that and talk about this product that you have, because now you have a book, like you could just say, hey, you know, I'm an author, I've created that because I get pitches all the time, all the time from authors, and
sometimes it's a good fit for the show. And other times it isn't but for you as someone who would, you know, potentially go out and promote your book, do you have a different confidence than you did before your book was actually available? Does that make sense?
That makes total sense. I have had a lot of conversations with people about this and it's a great question. And the answer is yes to both I mean yes I have more confidence and yes, I think it will I hope replace that word think i My hope is that it does it does give my message authority because I now have something that is
tangible. Like for example I actually I did get a blog I do we get newsletters and that kind of stuff and I do read them so I don't want to make it sound I mean you know I read yours you can see it in my stat and your stats I'm sure so I but um Um, you know, I actually just today, there was someone who just has had threading of conversations about body image stuff. And I definitely talk about body image, in addition to,
you know, fitness and nutrition stuff. And I sent an email and I just said, Hey, I love what you're doing to dah, dah, dah, dah, may I send you a book, I don't want anything return. I don't even I have to be honest. Like, I don't even know she has a podcast. But I would like to send that to her. And, you know, if it will just see where that goes. There are definitely some podcasters out there who are quite frankly, they're big. And I am, I'm not a super small show. I'm a very
established show, but I'm not huge. And that might be, that might be what I need to get my foot into the door to make those connections. Now, let's check back in about six months and see if that actually, if that actually did pan out. But I think to having something in my hand, I'm going to grab my little author's copy here. I mean, having something in my hand to be like, This is what it is. And hey, if you don't have time, these are the chapters that I think it would be really
interesting for you to read. And, you know, maybe, I mean, my hope my hope is, yeah, I mean, I don't I don't know, because this is so new. But what you're thinking is the same thing, the thought process that I've have going on, and I hope that it does pan out. I love podcasting, and I love being on podcast and making new connections. So we'll just see, that's a TBD. But my hope is yes.
Yeah, yeah. Well, it's just it's something that I have gotten questions like from other people, or I will get pitches from people and they lead with they are an author of such and such book. But then I'm like, well, this doesn't, that I'm so happy that you published your book.
However, that doesn't align with my audience. So I think that, you know, for anybody that's listening, you really like you can't just say I'm a published author, now anybody is going to accept me onto their podcast, I think it really goes back to alignment and how, you know, is Amy's message going to align with my audience and vice versa? And I think that you definitely still have to look at that. But I mean, I just I think that it's such a cool thing, the for sure for you to say you're a
podcaster. And you're an author, like you're, you're just like you're packing a lot, girl, you're doing amazing things. And I'm just I'm so excited for you, because it's just so fun. So I want to go because I've published my own books. I know what this feeling feels like. And I want you to take all of us to the moment when you got your very first printed copy, even if it's just your author copy. What was that? Like when you opened up your very first one?
Oh, it's funny, you say that I you know, there is a lot that goes on, in inside internally, right. And I got the box a couple days before Amazon said it would would be here and I remember getting it and I I actually recorded it. And but I thought I just am not sure that I want to do like an official unboxing on social media like that might just that just feels a little too broad for me. And I, I'm not a huge crier, like I cry at Hallmark commercials. But like on real
things. I don't really cry. So I did I open that up. And, you know, was like talking to the camera, which I wasn't even talking with anyone. And I definitely got emotional. And then I was actually able to I FaceTime my mom, which she kind of
dropped everything that she was doing. And we had a really, really special moment with both of us just booing and tears and because it just to have it in your hand, I had seen the layout I had, I mean, I had gone through months, literally months since February months of editing, I but to have it in my hand was very surreal, very surreal.
And that's why I wanted to ask you about it, because I've experienced it. And it's different for everybody. And I just wanted I wanted those of you that are listening, and you're thinking about writing a book to just know, it's worth it. Number one, get smart thing because if you're in the thick of it right now, or you're just getting started, you're just like, oh my gosh, there's a million reasons why I shouldn't do
this. We definitely have those in the process. But I think that hearing someone else explain what it's really like because I mean, it is hard work. It is really hard work, especially when you're not sure like I don't know how this is going to go over but I'm doing this you know for for all the right reasons and to help your audience and I think that that's what's so special about what you
do. Amy is you have it in your heart to serve other people and help them have the confidence and be healthy and like your message is, it's just so rich. And so I just yeah, it's it's really cool. I thank you for sharing that moment.
Yeah, well, thank you for asking. And if I may make a little analogy, because this is what I do. You know, even though my kids hate it. So you know, in our health, whenever we're taking care of our bodies, and taking care of ourselves, everything matters. And I'm not saying it all has to be perfect. But when you drink that cup of water, before you have your coffee, that makes a difference, when you have add that little extra, you know, two or three slices of cucumbers, that
makes a difference. I mean, like, all of these little things really do make a difference in how your body feels, how it functions, and what you're able to do. And I would say the same thing is with if you are wanting to write a book, there's nothing that is not worth it. And so podcasting takes a lot of time, and it's a lot of work, but it absolutely enhances and enriches the, the
process and the journey of writing a book. And it you know, even though it is, you know, hearing, and one of them is reading it, it's not wasted effort. And I don't think I when I started all of this, I didn't even think to put it all together, but it really has made me a better communicator, overall, whether you know, whether it's writing or speaking or anything else.
Yeah, that's, and I hear that a lot. And I'm glad that you brought that up. Because I do think I've seen the, I've seen the journey of my own ability to listen to other people, and to be a better interviewer and just
have better conversations. And I think that podcasting and writing or creating content of any sort, whether it's on video, or you're recording yourself unboxing a video like, you know, and you're just like, I have my books, and like all the things like I'm sure, you know, all the things that you have done in the past two years have really led up to you feeling a lot more comfortable doing those types of things. And but I do want to go to did you use your podcast to help
you promote your book? Was that something that you knew from the beginning that you wanted to use those two kind of hand in hand?
Well, I have this really great mentor who has a podcast called The the Prophet podcast. And I have learned a lot from her. So I actually did go back. And I actually went back and looked at what were your episode titles when you were releasing how to start a binge worthy podcast. And so I took a lot of things from you, um, I released, I launched my book on Thursday, November 4 of 2021. So on Tuesday, November 2 2021, I
talked to talk some about the book. And then I read the introduction, just you know, which I actually got that idea from you. One of the things that I have in the book is a resource that goes along with I think all but maybe four chapters. So depending on what I'm trying to communicate, I have different things, I have recipes, I have, warmups I have, you know, if I'm telling you, you don't need to work out a full hour, I give you a 20 minute hit workout that you can do. And there's
all kinds of different things. So one of the chapters is walking isn't a real workout, which remember is a rule to break. And the resource resource to dad is a playlist called your worthy body walks on Spotify. So I took one of my podcast episodes and just picked like 10 songs that were meaningful to me, like, you know, the songs Krystal like you're driving along, you're like, Oh, I love this one. Or it takes you back to a time in college or it takes you back to something
in high school or, or reminds you of a friend. And so I just wanted to bring my readers and my listeners in to why these are meaningful to me. So I used I definitely use that. Just this past week. I in just one portion of one chapter I talked about how I fiercely guard my Sunday night family dinner ritual like this. I say no, like no to
friends. No to School projects, because you had all weekend to do it and you wasted your time like you No, no, no, no, no, no. But yes to like we sit down, like we sit down and we have a dinner together. So I used I read just like two or three paragraphs. And then I said, well, here if you don't have a family dinner ritual, here's ways here's some things to consider. Not like a how to but like things, you know, things to think about.
So I'm definitely weaving that. And I do have to be honest, like from a content from a content creation standpoint. Boy, it's really nice to be able to take something I've already created. I know you're all about repurposing, and I'm learning about this. But you can take something you've already created and really flesh that out that maybe wouldn't have worked in, in in the book. So like, that was just a couple paragraphs. And the whole point like if I had gone into that
it wouldn't have made sense in that chapter. but it makes sense for me to pull it out and reference it, and people can go listen to it. So I'm definitely using it, I will probably use that strategy several more times in the next few months. And, yeah, I mean this. But I, and I'm walking that line too, because I don't want and I know you've talked about this Krystal, but like, I don't want people to get tired of me, because I'm
a little tired of myself right now. I was, I was telling you before we got on, like, I am in social media hang over right now. And I'm tired of posting things, and I'm having a hard time doing it. So I don't like I don't want people to get tired of me and are more tired of me than they already are. So I'm trying to balance that. And we'll just, you know, sometimes you just got to, you just kind of go for it and see if it works or not?
Well, I mean, and I'm so glad that you brought this up, because you did mention that before we started recording. And I was like, Oh, we have to like we can't forget to talk about
this. Because I have to tell you from my own experience, and launching things like from a marketing standpoint, when you hit that wall of all my gosh, if I have to write one more email, if I have to do one more post one more recording one more interview, that's usually the point that your listeners and your audience are just now aware that you're doing anything. And that's so frustrating as marketers, because we're like, Oh, my God, I've said it 50 million times, like what,
and people are just not hearing it. But the truth is, is that not everyone will see all of your Instagram posts, not everyone will see every single one of your emails, not everyone will hear all of your podcast episodes. So when you're doing a big launch like that, I mean, first of all, like that, you have to understand that in and of itself, launching anything is a big deal. It is a
big deal to push something out into the world. So I think that you're just now hitting the point of like you said, your I love the social media hangover. What a great analogy. Because that's what it is when you're done launching. But from a marketing standpoint, like I think that that just means you did it right, you should be so sick of saying the same thing over and over again, I think that's the way to do it. Now going into the next year, it's going to be different and how you
mentioned it and talk about it. But I love that you said you could take a snippet of it and go deeper, like tell another story tell a different story than what you did in the book. But it also allows you to keep plugging your book so people aren't going to get sick of it. They're gonna say, oh, my gosh, I've already read Amy's book, but now she's going deeper with it. So I think that there's a lot of potential to still keep creating new, new pieces of content that are just slightly
different. But here I am, I felt like I just went into like a full blown, I put on my coaching session.
No, that's good. You know, what's funny Krystal is I actually had this idea of doing like honorable mention, like chapter honorable mentions. And I'd been, I have a list of probably 10 to 20, like things that I wish I could have included in the book. But I didn't. And I lost that list, because I'm terrible at organizing all of my stuff. And so I'm just sick that I don't have it anymore. So I need to I wish I could find
it or probably restart it. But yeah, do some of those two, and those I think will be helpful on on social media. But you know, there I think I don't. There's just there. I always feel like there's so much I should be doing. And then I have to realize, okay, but what am I actually capable of doing and what makes sense for me? And that's different for other people. But you're right, you're right. Yeah, I mean, I know it's what is it like 3% of your Instagram followers were actually
see your post. And I think it's probably even less than that on a Facebook page now. And it's just, you know, so yeah, you just got to keep doing it. But man, I'm tired of myself.
Well, the good news is, is that I mean, when we're recording this, like you are fresh off of your lunch, like it happened a week ago. So we get it like I totally get it, I understand. But also, I'm just so proud of you. So I want to make sure that everyone knows the title of your book. So tell I know, you've said it a few times kind of in passing, but tell everybody the name of your book.
Yes, thank you for that it is called your worthy body. And the subtitle is find freedom in health by breaking all the rules. So again, it just takes all of these things that we have heard from social media or the morning shows or those stupid BuzzFeed articles that come across your Apple news. And you know that like you have to do it this way. And this is the way to do it and and it breaks a lot of those using exercise science using nutrition science and then it's all done
through a lens of faith. The which is kind of woven in or in and out. And then it also really delves into, you know, a lot of body image stuff and encourages people to think like, Why do I think I need to look a certain way and why do I think that this is the quote, ideal body and helps helps the reader embrace their uniquely created bodies and that spoiler alert, that we take care of our bodies So we can do what we're called to do not so it'll look a certain way.
That's great. That's great. Well, I told Amy, I was like, you know, you've been a recurring, a recurring guest. I mean, I think it's this is at least your third time to be on the show. And I said, we're gonna do the rapid fire questions. And I said, I want to change them up a little bit. She was like, Well, I don't even know if I remember what they are. And I said, well, good, then we're just going to do them and see if you say the same thing that you in your
previous episodes. But I am I'm going to ask you some rapid fire questions, and I'm going to tweak them slightly. But are you up for those?
Sure thing? Sure thing? I can't guarantee what I'll answer with But absolutely. Oh, I'll do anything.
Okay, well, the first question is, what piece of advice would you give to a brand new podcaster? But I'm going to change it to what piece of advice would you give to someone who's thinking about writing a book?
Well, just if they are thinking about writing a book, the number one thing that you must do, if you want to write a book, is you need to write. And you've got to take the time to get your thoughts down. One of my writing mentors is a woman by the name of Kathy lip. And she has a great podcast called Writing at the Red House, if you don't mind, if I plug that one. And one thing
I learned from her is write 500 words a day. And if you have something on your heart, if you get those earbuds in and turn on your Google type, you can get 500 words in in about 20 minutes is not like sitting down. And they are crap words. They are terrible words, but you can go back and edit later. They don't need to be they don't need to be perfection, you just need to get you just need to get everything out. So that's what I would say if you're someone's wanting to write a book. I don't
remember what the statistic is. But it's something like 80 something percent of people say like, yeah, I want to write a book. And everyone has the capability of doing it. And everyone has a story. But the people who have a book actually sat down in wrote and went through that process.
Yeah, this is so good. That's, that's great advice. The second question I have is a two part question. And it is what is the dream podcast you would love to be on? And who is your dream podcast? Guest?
Okay, I do remember this one. Okay, who I would love to be on, you know, I have been listening to two podcasts that I think would be really fun to be on. No pun intended. One of them is that sounds fun with Annie F downs. And and then the other one is the happy hour with Jamie IV. I just think that those I love you know, what I really love Krystal is conversations where we
can really dig in. And one of the things that I have really grown into as I've gotten older is just this concept of being curious and asking questions and learning and maybe we don't agree with about everything, but I like to know your perspective. And so I think that they have pretty thoughtful podcasts and, and I would definitely like to do that. Okay, who would I like to have on? I should have put a little bit more thought to
that. I mean, I'll say, you know, I would love to have either one of them on honestly, I mean, they're they're fun people. Oh, you know, who I would love to have on?
You're whole demeanor just changed. You just totally changed.
Okay. So this is depending on the age of your listeners, this is gonna be a blast from the past. And you might be just young enough that you miss this person. But do you know who Cathy Smith is?
I don't know who that okay.
She is one of the pioneers in the fitness industry. And I think she is between 65 and 70 years old. She is She figured out how to take care of your body in a balanced way before that was a thing. Like she was like Well, I'd like to doing this and it would choose like the aerobics like Song leotard three inch stretchy, you know, like picturing
Jane Fonda right now like 100%. Yes.
Same concept, same concept, those little bronze tights, like all yes, that was. But she's so smart. And I think she has a show that she hasn't been updated I think since April of 2019, if I remember correctly, but I would love to get on and talk with her and talk about aging because, you know, as someone who's 47 years old, like I'm, you know, learning about my body and I just think that why not learn from the best and why not learn from someone who's been teaching
this kind of stuff forever. So she would be she would be a lot she would be pretty cool to have on.
That's awesome. Oh my gosh, that's great. And Annie F downs and Jamie Ivey like those out We're gonna link to those in the show notes because they they do and they both have, like, really amazing voices like not just in their message, but their actual voices. Like I could listen to ATF downs like, all day, there's just something about her. She's just she's so sweet and so fun. So yeah. Okay, the last question I have is, do you consider yourself a perfectionist?
No. And I remember you asking me that last time. And I said the same thing. No, I used to think I was perfectionist, and I am not period. I just honestly, but I will say, I will say I do tend to overthink things, because I will want to work it all out in my head, and then try and make it as good as possible. So I definitely get that
analysis or paralysis by analysis. But once I actually get in and execute remember the conversation at the beginning, I'm like, I'm more of a visionary and not much of an you know, someone who executes when I do get to the XC I mean, I miss things I have to thank God for editors. I, I just I wish you could see the rest of my desk right now. I mean, it's just a total
pit. And like, I just am, I'm not. And I have really adopted a principle in all aspects of my life, including my health and my eating in my movement, but 80% like, let's just get 80% there and the rest of the 20% like, whatever, like it will, it'll, we're mostly there. And so that's okay. 80% is going to get us across the finish line.
Oh, this is so so good. I love hearing that. And I think it's such a such a good life motto to adopt. I mean, Amy, we I just have so much fun. Whenever I chat with you. Like I said, we have our little voice memos that we do back and forth. And we'll have little messages that pop up. And I'm just, I'm so happy that your book is out into the world. Y'all go grab it on Amazon and go connect with Amy, where's the best place that people could connect with you online?
Online, I tend to hang out the most on Instagram and my handle there is graced health gra C, D health. And then if they want the book, probably I would just say I've got a link in my in my bio and Instagram or just go up to Amazon and type in your where the body Amy canal. It's two Ns two L's and it'll pop up there.
All right. Well, thank you so much for coming on the show today, Amy and sharing all about your book experience. Thank
you for having me. And honestly, I really hope that this helps encourage someone else to include that podcasting as part of the journey to writing a book because it really did enhance it. And I I highly recommend it. So thank you for all that you do, Krystal.
Isn't she the best? Oh man, we had such a great conversation before we hit record. And then we talked for several minutes after we were done because I just love Amy's company so much. And I am so proud of the journey that she's gone on. And I just can't wait to see where she goes from here. The sky is legitimately the limit whenever you are passionate about the message that you have to
share. And I just want you to go and grab her book, your worthy body, whether it's something you want to read for yourself, or you want to gift it to someone for the holiday season. Please go grab it, you're gonna find more information. In the show notes, go to Krystal proffitt.com, forward slash episode 308. To go grab Amy's book, but to also start following her on social media. I love the things that she shares. Go check out her podcast grazed health is just such a cool brand.
And I love the story behind it. And I encourage you to go listen to the other podcast episodes that I've done with Amy. I'm also going to link to those in the show notes because I want you to go hear them. Her journey has just been so incredible to watch it all unfold. And I just feel honored that I get to be a small part of it. And I can call her a friend that is actually local here in
Houston. We didn't talk about it too much. But Amy and I were lucky enough to get together for a brunch a few weeks ago and to be able to talk about her book before it was actually out into the world. And to see all of it come to fruition. It's just it's such a treat. So congrats again, Amy, I'm so proud of you. Y'all go grab her book right now. Again, the show notes are Krystal proffitt.com forward slash episode 308. But that's
all I have for you today. So if this is your first time tuning in, make sure you hit the subscribe or follow button wherever you're listening to this podcast and as always remember, keep it up. We all have to start somewhere.
