The Proffitt Podcast - podcast cover

The Proffitt Podcast

Krystal Proffittwww.krystalproffitt.com

Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! 

Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. 

Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."

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Episodes

9 Podcast Guest Booking Red Flags to Immediately Watch For

Send Krystal a Text Message. Booking the right guest can make or break your podcast episode. In this episode, we're diving into the red flags every podcaster should watch for when inviting guests onto their show. From no-shows to hard-sellers, knowing how to spot the warning signs can save you from awkward interviews and protect the trust you've built with your audience. Whether you're just starting your podcasting journey or a seasoned host, this episode will give you actionable tips to ensure ...

Dec 17, 202436 minSeason 1Ep. 487

From Audio to Visual: Expanding Your Podcast's Reach in 4 Simple Steps

Send Krystal a Text Message. What if your podcast could reach new heights by adding a visual element? This episode unpacks just that, offering you the tools and insights needed to expand your audio content into the vibrant world of YouTube. We promise you'll discover how to begin this transformation with minimal resources, even if you only have your phone. Join us as we thank Kay'aleya from the Herbal Womb Wisdom podcast for sparking this conversation and learn how to overcome the initial hurdle...

Dec 10, 202436 minSeason 1Ep. 486

Mastering Podcast Swaps and Guesting: Strategies for Authentic Connections and Success

Send Krystal a Text Message. Want to learn the secrets to elevating your podcast game? We promise you'll walk away with a toolbox full of strategies for podcast swaps and guesting. Join our chat with guest, Sam Brake-Guia from Podwritten, as we reveal the art of connecting with like-minded hosts and crafting pitches that resonate. Together, we reflect on our podcasting journeys, sharing amusing tales of mismatched pitches and the triumphs of finding the perfect podcast fit. We explore the transf...

Dec 03, 202453 minSeason 1Ep. 485

Content Launch Success: A Break Down of the Three Common Mistakes

Send Krystal a Text Message. Unlock the secrets to crafting a launch strategy that resonates and achieves results. What if you could transform your content releases from haphazard experiments into well-oiled, strategic operations? This episode promises to guide you through the maze of strategic content planning, drawing from my own experiences and insights, including those sparked by listener Hannah Gill's query about launching a podcast or service successfully. Join me as we dissect the critica...

Nov 26, 202437 minSeason 1Ep. 484

Why Your Content Isn't Working (And How to Fix Your Marketing Strategy)

Send Krystal a Text Message. Experience the journey of transforming your marketing approach with insights from Tayler, a seasoned marketing consultant with an innovative mind behind Enji. Discover how her nearly decade-long expertise revolutionizes how small business owners and entrepreneurs manage their marketing campaigns quickly and confidently. Our serendipitous meeting at the Craft and Commerce conference sparked a conversation on the power of networking. It highlighted how Enji's tools hav...

Nov 19, 20241 hrSeason 1Ep. 483

Inside Our Strategy Debate: New BRAND or Separate? Lessons for Entrepreneurial Couples

Send Krystal a Text Message. What if you could seamlessly blend two successful brands into one powerhouse venture? This episode of The Proffitt Podcast tackles the intricate decision of creating a unified brand for Jessica and her husband’s joint podcast, "Married to the Hustle," or keeping their established individual brands separate. We unpack this process using the "BRAND" acronym, exploring the dynamics of audience synergy, benefits, and potential pitfalls of brand fusion. Through personal a...

Nov 12, 202437 minSeason 1Ep. 482

The NEW Guide to Mastering Business Data

Send Krystal a Text Message. Unlock the secrets of business success with Kari Poppleton, the insightful CEO and founder of Kari Poppleton Consulting. Have you ever wondered how data can transform your entrepreneurial journey? Discover how even accidental entrepreneurs can leverage audience feedback and organic traffic strategies to boost decision-making and efficiency. Kari shares her compelling story, revealing how she harnessed her love for numbers to turn her passion projects into thriving ve...

Nov 05, 202454 minSeason 1Ep. 481

I Added My Podcast RSS Feed to YouTube and This Happened (the First 60'ish Days)

Send Krystal a Text Message. Have you seen the feature to integrate your podcast RSS feed on YouTube? Ever wondered if this move is necessary for content creators like you? In today's episode, we're covering insights from my personal journey of uploading The Proffitt Podcast content (400+ episodes) to YouTube. I break down the technical steps, share the lessons learned, and reveal the key metrics tracked over the first 60 days. Using my partnership with Buzzsprout as a lens, we uncover the intri...

Oct 29, 202437 minSeason 1Ep. 480

Secrets to Video Podcasting Success: Behind the Lens

Send Krystal a Text Message. Emmy award-winning filmmaker Mariana Henninger takes center stage as she shares her insights into the business world through the lens of video storytelling. We talk about the secrets of creating brand videos that not only capture attention but also forge powerful emotional connections and build trust with new audiences. Mariana shares her fascinating journey from Brazil to bustling New York City and how this vibrant backdrop shaped her career in brand storytelling, u...

Oct 22, 20241 hr 2 minSeason 1Ep. 479

Affiliate Marketing for Content Creators: 5 Proven Strategies to Maximize Your Revenue

Send Krystal a Text Message. "How do you share links for affiliate products?" Let's explore the strategies for successful affiliate marketing and transform your content into a revenue-generating powerhouse. We'll discuss the nuances of placing affiliate links across platforms like YouTube, podcasts, emails, and websites without sacrificing your brand's integrity. Drawing from my personal journey, including lessons learned from my early Amazon affiliate days, discover how to recommend products th...

Oct 15, 202438 minSeason 1Ep. 478

Overcoming Burnout: Balancing Creativity and Self-Care

Send Krystal a Text Message. Sydnea Lewis , renowned creative strategist, and yoga teacher, joins us in unraveling the mysteries of burnout and learning how to triumph over it with grace. She shares her transformative yoga journey and how it became a cornerstone for redefining success beyond the relentless hustle culture. Get ready to discover how embracing curiosity and unexpected conversations can lead to enlightening insights and a healthier mindset. This episode is your guide to balancing pr...

Oct 08, 202453 minSeason 1Ep. 477

Content Creation Strategies for Steady Income

Send Krystal a Text Message. Want to transform your content into a revenue-generating machine? This episode is packed with tried-and-true monetization strategies for content creators at every level. I walk you through everything from affiliate marketing and sponsorships to meticulously planning your promotional calendar. With personal anecdotes and real-world examples, you'll clearly understand how to set up a 12-month strategy that maximizes your earning potential without overwhelming your audi...

Oct 01, 202435 minSeason 1Ep. 476

Unlocking the Power of Customer Testimonials

Send Krystal a Text Message. Can marketing indeed be ethical and still drive results? Discover how Danielle, a certified StoryBrand guide, has been transforming businesses for over a decade by focusing on genuine, customer-first marketing strategies. Inspired by Donald Miller's "Building a Story Brand," Danielle shares her journey from public relations to becoming an advocate for ethical marketing practices. Her insights on clarity in business communication and maintaining integrity while tellin...

Sep 24, 202448 minSeason 1Ep. 475

Podcast Promotion: How to Get Podcast in Front of More People

Send Krystal a Text Message. Have you ever felt like marketing your podcast makes you seem pushy or inauthentic? Let's discuss how to overcome these obstacles while boosting your confidence with actionable strategies that don't feel salesy. In this episode, I share creative tips for marketing your podcast effectively, addressing common challenges, and turning mistakes into valuable learning opportunities. We'll explore the importance of embracing experimentation and the flexibility of content cr...

Sep 17, 202437 minSeason 1Ep. 474

Utilizing AI for Effective Course Creation and Marketing

Send Krystal a Text Message. Ready to supercharge your copywriting skills and maximize your content's impact? Join us for an enlightening conversation with Monica Badu, a seasoned conversion copywriter and marketing guru with over 25,000 hours of experience. Monica takes us through her remarkable journey, from creating SEO content to mastering sales copywriting. Learn how understanding your audience's pain points and focusing on their benefits can drastically improve your engagement and conversi...

Sep 10, 202458 minSeason 1Ep. 473

BONUS: Turning Passion into Profit with Digital Courses | Real Stories and Practical Tips

Send Krystal a Text Message. Can turning your passion into profit feel genuine and sustainable? Discover the answer as we share our personal journey of breaking through the discomfort of monetization by embracing the world of digital courses and products. Influenced by the phenomenal Amy Porterfield, we introduce an exclusive episode from her, rich with practical advice and inspiring success stories. Whether you're just starting out or a seasoned creator struggling with sales, this episode is pa...

Sep 04, 202432 min

How to Repurpose Podcast Content for Maximum Engagement and Efficiency

Send Krystal a Text Message. What if you could turn one piece of content into a treasure trove of engaging material across multiple platforms? On this episode of the Profit Podcast, we promise you'll unlock the secrets to repurposing your podcast content for maximum impact. Join me as I share my personal journey and tips for creatively reutilizing your content, saving you time and effort while enhancing its quality and reach. Whether you're a novice or a seasoned creator, you'll find actionable ...

Sep 03, 202429 minSeason 1Ep. 472

Why I Choose Outsourcing Over Doing it All Myself

Send Krystal a Text Message. Unlock the secrets to transforming your business mindset with our special guest, Ed, the founding partner of Virtual Support Wizards. In this episode, we tackle the age-old debate of outsourcing versus doing it yourself, presenting compelling arguments for how virtual assistants can revolutionize your productivity and free up precious time for strategic growth. Listen to firsthand accounts and success stories that illustrate the life-changing impact of delegating tas...

Aug 27, 202448 minSeason 1Ep. 471

The TRUTH About Video Podcasting - Listen Before You Start a Video Podcast

Send Krystal a Text Message. Ever wonder if you could transform your humble podcast setup into a professional-grade studio, even if you're just starting out? Join me as we unveil the secrets behind video podcasting, from choosing the proper recording formats to picking essential equipment that perfectly suits your needs. Special thanks to Joe from Arkansas, whose insightful Fan Mail question about managing video and audio podcasts led to today's episode, which is filled with practical advice and...

Aug 20, 202435 minSeason 1Ep. 470

Innovative Writing Tools and Techniques

Send Krystal a Text Message. What if you could transform your career and break into the writing industry? Join my chat with Barbara Richter, a seasoned expert in the writing and publishing world who turned her passion for storytelling into a thriving career. Barbara takes us on her journey from being a French teacher to becoming a sought-after ghostwriter, sharing the highs and lows of her path. We delve into her ventures, including the creation of In Ink Ghostwriting and her innovative platform...

Aug 13, 202450 minSeason 1Ep. 469

How I Made $10,000 from Digital Products - and you can too!

Send Krystal a Text Message. Ever wondered how to turn your passion for content creation into a profitable business? On today's episode, I share the blueprint that helped me earn over $10,000 from digital products in the past year. Starting with one-on-one coaching, I uncovered invaluable insights that shaped my future offerings and allowed me to understand my audience's needs on a deeper level. You'll gain actionable tips and a practical roadmap, beginning with personalized coaching sessions an...

Aug 06, 202424 minSeason 1Ep. 468

Podcasting Made Easy and Modern Media Strategies

Send Krystal a Text Message. Curious about how ancient Roman strategies can revolutionize your modern marketing techniques? We sit down with Jeremy Ryan Slate, co-founder of Command Your Brand and host of the Jeremy Ryan Slate Show, to uncover the secrets behind commanding your brand's visibility. Jeremy combines insights from his academic adventures at Oxford University with his expertise in leveraging podcasts for unparalleled exposure. He also adds a personal touch with stories about raising ...

Jul 30, 202451 minSeason 1Ep. 467

Navigating Entrepreneurship: Two Decades in the Making

Send Krystal a Text Message. Have you ever wondered what it takes to experience a "pinch me" moment with one of your mentors? Join me for a chat with one of my mentors, Marie Forleo. If you had told me in the humble beginnings of my online business in 2018 that I'd interview Marie not once, not twice, but three times in one year...I would've called BS! Tune in to hear about the dynamic setup of our latest Instagram live chat; you'll get more insight into the BTS of our conversation. Marie shares...

Jul 23, 202433 minSeason 1Ep. 466

How to Make Money with a Podcast

Send Krystal a Text Message. Ever wondered when’s the best time to start seeking podcast sponsors or how to differentiate between ads and sponsorships? In today's episode, we unravel the essentials of monetizing your podcast with our community member Leslie, who just launched her show and has burning questions. We break down the basics of sponsorships and get straight into self-sponsored content. Discover how promoting your products or services can be a robust form of self-sponsorship, setting y...

Jul 16, 202422 minSeason 1Ep. 465

Unleashing Creator Potential through Genuine Partnerships

Send Krystal a Text Message. What if a single conversation could revolutionize your approach to sponsorships? Join me and Justin Moore, my sponsorship coach, as he shares a groundbreaking announcement—the launch of his Sponsorship Strategies Summit. This unforgettable episode was recorded at ConvertKit's breathtaking new podcast studio. (Stay tuned for the YouTube version of our convo!) Together, we unpack the transformative power of sponsorships for creators and discuss Justin's visionary plan ...

Jul 09, 202426 minSeason 1Ep. 464

The Power of Patience and Collaboration in Content Creation

Send Krystal a Text Message. Unlock the secrets to resilience and growth in content creation as we recap day two of Craft and Commerce 2024! Hear from Susie Bullock of "Hey Grill, Hey," who candidly contrasts the millennial dream with harsh realities, sharing invaluable practices like mindset shifts, gratitude, journaling, and meditation that have helped her persevere through challenges. Susie's journey is a beacon of hope for content creators struggling to maintain their passion amidst adversit...

Jul 02, 202435 minSeason 1Ep. 463

ConvertKit Rebrands to Kit and the Future of Content Creation

Send Krystal a Text Message. Ever wonder what happens when you gather the brightest minds in content creation under one roof? Join me as I recap part one of the magic of my second annual experience of ConvertKit's Craft and Commerce event, a gathering that inspired and transformed me. From the major announcement of ConvertKit's rebranding to 'Kit' to my journey rebranding as a 'content therapist,' this episode bursts with exhilarating moments and invaluable insights. (Plus, I spill the beans on ...

Jun 25, 202428 minSeason 1Ep. 462

Unlocking Podcast Monetization and Engagement: Insights and Success Stories

Send Krystal a Text Message. Unlock the secrets to successful podcast monetization and audience engagement with insights from Traci DeForge, a trailblazer in the podcasting industry with a stellar background in broadcast radio and executive management. Traci's journey from managing radio stations to founding Produce Your Podcast, a top-tier consulting and production agency, offers invaluable lessons for anyone interested in leveraging podcasting for business growth. Learn how her extensive exper...

Jun 18, 202455 minSeason 1Ep. 461

Boosting Your Content with Strategic Tracking Techniques

Send Krystal a Text Message. Ever wonder how Regina George from Mean Girls would handle being a content creator? This episode is your ultimate guide to transforming the not-so-glamorous task of tracking numbers into a powerhouse strategy for content creation. We'll sprinkle in some nostalgia with references from early 2000s movies like The Devil Wears Prada and Old School , making this informative session much more entertaining. Discover how paying attention to your stats can revolutionize your ...

Jun 11, 202437 minSeason 1Ep. 460

Mastering Podcast Production and Marketing with AI Tools

Send Krystal a Text Message. Unlock the secrets to revolutionize your content production with AI as we sit down with Cody Schneider, the mastermind behind Draft Horse AI and Swell AI. Ever wondered how to transform traditional brands into digital juggernauts? Cody shares his journey from e-commerce to B2B marketing, revealing how his expertise in scaling startups led to the creation of Swell AI. Discover the game-changing ways AI is reshaping content workflows, making what once took a village no...

Jun 04, 202449 minSeason 1Ep. 459
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