The Proffitt Podcast - podcast cover

The Proffitt Podcast

Krystal Proffittwww.krystalproffitt.com

Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! 

Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. 

Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."

Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Unveiling the Creator Economy: Maximizing Earnings and Unleashing Creativity

Send Krystal a Text Message. Imagine transforming your creative spark into a sustainable livelihood where your passions fuel your income. That's the landscape we're exploring today as we unpack ConvertKit's 2024 State of the Creator Economy report, revealing the shifts and trends redefining content creation. You'll get a dose of inspiration and practical advice that could change how you approach your craft and, potentially, your earning potential. The financial landscape of the creator economy i...

May 29, 202450 min

Let's Talk "Strategic Podcast Marketing" with Buzzsprout's Head of Marketing

Send Krystal a Text Message. Want to hear about the latest Buzzsprout features directly from the source? Get ready to geek out on podcasting and marketing with the return of Alban Brooke, Buzzsprout's Head of Marketing. Alban, a voice familiar to the pod, gifts us a download of Buzzsprout's latest gizmos. Picture this: a mobile app and fan mail functions so innovative they'll have you rethinking your podcast strategy. As I walk down memory lane, sharing how Buzzsprout's clever feature rollouts h...

May 28, 202456 minSeason 1Ep. 458

Mastering the Art of Marketing Your Creative Work: Insider Tips

Send Krystal a Text Message. Have you ever poured your heart into creating something incredible, only to realize you've neglected to shout about it from the rooftops? I'll be the first to admit that I've fallen into this trap. Today, I'm laying it out on the table, providing a candid confession and a blueprint for ensuring your marketing efforts match your creative ideas. We're breaking down the house of content creation, focusing on the foundation—marketing—so you're not left with a masterpiece...

May 21, 202431 minSeason 1Ep. 457

Podcasting for the Sports Curious to the Enthusiastic

Send Krystal a Text Message. Do you listen to sports podcasts regularly? If I know my audience like I think I do, you likely said, "No, not regularly." But after today's episode, I bet you're at least a little more curious about sports and podcasting. Buckle up for a fun conversation with Amy Buchan Siegfried, half of the creative duo behind the Sports Curious podcast. As we navigate the twists and turns of Amy's transition from the corporate jungle into the bustling world of podcasting alongsid...

May 14, 202452 minSeason 1Ep. 456

How to Use ChatGPT for Solo Content Creation

Send Krystal a Text Message. Have you ever felt like you're talking to a wall when practicing your podcasting skills? Well, I decided to swap out the wall for ChatGPT in my latest chat, and the result was nothing short of a quirky, insightful twist on content creation and the art of the interview. With the help of my AI companion, we unpack the often-overlooked role of authenticity in storytelling and examine how embracing our perfectly imperfect selves can captivate and connect us to our listen...

May 07, 202421 minSeason 1Ep. 455

Exploring Podcasting Tech with Buzzsprout's Latest App Innovations

Send Krystal a Text Message. Have you ever wondered what it's like to peek behind the curtain of app development and get your hands on features no one else has seen? Join me as I guide you through the beta testing and recount my adventures with the brand-new Buzzsprout mobile app. I'm sharing my firsthand experience of these new capabilities, and you'll hear the pure joy in my voice, knowing that this community's needs are shaping the future of podcasting tools! Do you feel like a content creati...

Apr 30, 202425 minSeason 1Ep. 454

Turning Adversity Into Hope: The Story of a Podcast Born from Resilience and Optimism

Send Krystal a Text Message. When life throws you a curveball, how do you catch it and throw it back? Teisha, founder of "Hurdle to Hope," joins us to share her powerful story of facing multiple sclerosis and stage four breast cancer with unwavering optimism. Her journey is one of remarkable resilience, not just in coping with her diagnosis but in turning her struggles into a platform for encouraging others. We dive into the emotions and strategies behind starting her podcast "Wellbeing Interrup...

Apr 23, 202456 minSeason 1Ep. 453

Charting the Evolution of Content Creation: Strategies, Fears, and the Journey

Send Krystal a Text Message. "I feel so self-conscious. How do I get over my fear of listening or watching to myself?" Have you asked that question, too? Join me on this chat about the evolution of content creation. I'll reflect on my own journey from the consistent efforts of 2018 to the content overload of 2021. Along the way, I'll share the valuable lessons I've learned on strategy, SEO, and nurturing an audience. By looking back at my earlier perspectives and how they've transformed over the...

Apr 16, 202427 minSeason 1Ep. 452

Harnessing Digital Tools for Online Success with ToolTester Founder

Send Krystal a Text Message. Unlock the secrets to a thriving online business presence with Robert Brandl, the insightful founder of ToolTester. Our conversation is an eye-opener for anyone from budding entrepreneurs to seasoned business owners looking to harness the power of digital tools. Robert narrates his transformative journey from searching for a simple website builder to creating a robust platform—ToolTester—that guides users in choosing the ideal digital assets. His experiences illumina...

Apr 09, 202437 minSeason 1Ep. 451

Keeping Your Audience Engaged Through Personal Hurdles and Content Gaps

Send Krystal a Text Message. Have you ever dreamed of a break from your content but are terrified of losing touch with your audience? Well, my friends, you're not alone. Today, let's tackle the intricate dance of content creation with a side of life's little hiccups. Through the lens of a listener's daunting experience with illness-induced hiatus, we share the realities of falling podcast downloads and the critical need for strategic marketing. Join me as I reflect on my New York adventure, a te...

Apr 02, 202421 minSeason 1Ep. 450

Navigating Podcast Breaks for Maximum Listener Retention

Send Krystal a Text Message. Have you ever wondered, "What's the secret sauce to podcasting success?" Get ready to uncover the magic behind structuring podcast seasons and effectively communicating with your audience—especially when taking those much-needed breathers. In a revealing session with our Proffitt Podcasting students, we share invaluable wisdom from the trenches of content creation, guiding you through the decision-making puzzles of podcast continuity—be it a single, ongoing narrative...

Mar 26, 202425 minSeason 1Ep. 449

Optimizing Your Content Journey with My Personal Tech Stack Guide

Send Krystal a Text Message. Ever feel like you're juggling too many tools in your content creation process, barely keeping them all in the air? Join me as I lay out my personal content tech stack and walk you through the PREP'M method—an approach designed to streamline your planning, recording, editing, publishing, and marketing workflow. I'm sharing my favorite tools, like Asana for project management and Calendly, which can simplify scheduling to keep you organized and accountable. I'll also ...

Mar 19, 202432 minSeason 1Ep. 448

Financial Savvy for Business Growth with Expert Advice

Send Krystal a Text Message. Unlock financial mastery and entrepreneurial empowerment with the guidance of Danielle Hayden, CEO of Kickstart Accounting, in our latest episode. We peel back the layers of budgeting bliss and financial finesse, inviting you to a candid discussion on the journey to monetary freedom. Danielle, a reformed CFO with a heart for coaching female entrepreneurs, shares her insights on the interplay between mindset and money, emphasizing the value of consistency and the libe...

Mar 12, 202452 minSeason 1Ep. 447

Amplify Your Brand with the Power of Customer Stories

Send Krystal a Text Message. Unlock the secrets to turning customer praise into your most powerful marketing tool. Imagine having an ever-growing vault of testimonials that effortlessly champions your work while you focus on what you do best. That's the reality I'll help you achieve in today's episode as we dissect strategic timing, the art of asking the right questions, and my four-step method for cultivating an enviable collection of endorsements. We're not just gathering testimonials; we're b...

Mar 05, 202429 minSeason 1Ep. 446

SEO Secrets for Podcast Growth from an Industry Expert

Send Krystal a Text Message. "But how does SEO work? I've been trying to understand (for years!), and I still don't get it," said every frustrated creator who wants to see organic growth for their podcast. And I get it. I've been there and have firsthand exasperation when it comes to SEO. This is why I wanted to bring on the expertise of e-commerce wizard Carrie Saunders. As she dissects the complexities of search engine optimization on her podcast "eCommerce Made Easy," Carrie joins us to share...

Feb 27, 202454 minSeason 1Ep. 445

Embracing Change: A Podcast Host & Health Coach's Path

Send Krystal a Text Message. Have you ever felt the magnetic pull of a dream so strong that you couldn't ignore it? That's precisely what Molly experienced when she traded the certainty of corporate finance for the rollercoaster of entrepreneurship. This week's episode takes you through her remarkable transformation, a tale that echoes with the voices of coaches she now leads, empowering women to strike that elusive work-life balance. Our conversation traverses the often bumpy road of career tra...

Feb 20, 202443 minSeason 1Ep. 444

Revolutionizing Entrepreneurship with Marie Forleo

Send Krystal a Text Message. "I can't believe this is happening." That was my first thought as I waited for today's guest to join me on Instagram Live. As a fledgling entrepreneur back in 2017, I learned the hard way that building a brand requires grit and tenacity. Fast forward to today, and my perseverance has paid rich dividends; one is the wisdom imparted by Marie Forleo, a trailblazer in the online business and marketing world. Together, we explore her treasure trove of insights, from the i...

Feb 13, 202431 minSeason 1Ep. 443

Mastering Content for Business Success: Strategies to Captivate and Convert your Audience

Send Krystal a Text Message. Unlock the secrets to leveraging content for business triumph with our seven game-changing strategies. This episode is a goldmine for entrepreneurs and content creators looking to make a mark in the digital world. Let me guide you through the nuances of using content as your digital introduction, shaping how your audience perceives you from the get-go. We dissect the impact of a solid content-driven presence in building credibility and authority, which is crucial for...

Feb 06, 202435 minSeason 1Ep. 442

Embracing Authenticity and Media Savvy to Skyrocket Your Podcast Audience

Send Krystal a Text Message. Ever find yourself inspired by those who've pivoted their lives to follow a true calling? Susie Moore's journey from tech dynamo to life coach and media sensation is nothing short of inspiring. She joins us to chat about the leap of faith into full-time side hustling, penning bestsellers, and her unique philosophy: "Let it be easy." Our conversation is full of wisdom for those seeking to connect with their audience through the power of storytelling and authenticity. ...

Jan 30, 202449 minSeason 1Ep. 441

Successful Podcast Launch and Monetization Strategies: Coaching Wisdom

Send Krystal a Text Message. Let's do some podcast coaching in today's episode! From creating a palpable buzz 90 days out to dropping a captivating trailer that hooks your future fanbase, we're spilling the beans on everything you need to ignite your podcasting journey. Whether you're new to the scene or seeking to rekindle the spark in your established show, the wisdom shared here is your ticket to content and business triumph. We delve into the art of anticipation and the strategic play of ear...

Jan 23, 202429 minSeason 1Ep. 440

How to Be More Productive in Content: 5 Simple Ways

Send Krystal a Text Message. Ever find yourself staring at the screen, the cursor blinking back at you mockingly as you struggle to push out your next piece of content? Let's shift gears and enter a realm where procrastination is a distant memory and content creation feels like a well-oiled machine. I'm opening up about my transformation from a master procrastinator to a productivity powerhouse. I promise that by the end of our time together, you'll have a toolkit brimming with strategies to ele...

Jan 16, 202438 minSeason 1Ep. 439

Podcast Automation and the Future of Podcasting

Send Krystal a Text Message. Prepare to revolutionize your podcasting game as I sit down with Joe Casabona, a wizard in the realm of podcast automation. In our thought-provoking conversation, we lift the veil on cutting-edge tools like Riverside and Make.com, exposing their potential to transform your content creation process. If you're a podcaster craving efficiency and innovation, this episode is your treasure map to streamlining your workflow and enhancing the quality of your work without sac...

Jan 09, 20241 hrSeason 1Ep. 438

How to Start a Podcast in 2024: Blueprint for Podcast Success

Send Krystal a Text Message. Are you wanting to start a podcast? Or maybe revamp one that's not creatively fulfilling? Today, we're diving deep into the art of content creation. Whether you're a budding podcaster, a blogger, a YouTuber, or mastering the craft of email newsletters, strategic planning is your golden ticket to success. In this episode, I'll introduce you to my signature PREP'M Method, the cornerstone of content creation encompassing planning, recording, editing, publishing, and mar...

Jan 02, 202433 minSeason 1Ep. 437

Year in Review: A Look Back at Podcasting in 2023 and Hopes for 2024

Send Krystal a Text Message. I invite you to take a memorable stroll down the memory lane of 2023 with me and then catapult ourselves into the thrills of what 2024 has in store! Remember the adrenaline rush at Podcast Movement Evolutions in Vegas? We connected with fantastic people and learned so much. Let's pause and honor the exceptional community members who sprinkled magic onto our year - you all are phenomenal! Now, think forward. Can you imagine the staggering potential of AI tools that wi...

Dec 26, 202336 minSeason 1Ep. 436

Strategic Content Planning: A Detailed Guide for Greater Productivity

Send Krystal a Text Message. Ready to organize your content creation in 2024 with efficiency and strategic precision? Promise yourself a productive year ahead as we navigate the essential aspects of planning your calendar, from setting your personal non-negotiables to aligning your content with your promotional strategy. More than just a New Year's resolution, this is about taking command of your content production in a structured and effective way. Let's discuss successful launches and why time...

Dec 19, 202334 minSeason 1Ep. 435

Behind the Scenes: The Birth and Success of 'Business After Baby'

Send Krystal a Text Message. Strap yourselves in for a candid conversation with the creative geniuses, Zafira Rajan and Kirstie Fanton, the brilliant minds behind the "Business After Baby" podcast. We dive deep into their journey of juggling motherhood and entrepreneurship and how this unique experience sparked their decision to launch a limited series podcast. From the project's inception to the creation of the title, cover art and format, we're taking you backstage to embrace the nitty-gritty ...

Dec 12, 202352 minSeason 1Ep. 434

How to Avoid Podcast Scams: The Dark Side of Podcasting

Send Krystal a Text Message. Have you ever wondered about the darker side of podcasting? Well, brace yourself for an eye-opening journey as I pull back the curtain on the six most prevalent scams playing out in this industry. From paying for downloads to dubious promotion predators, unethical practices not only risk your reputation but can also create lasting damage with potential advertisers. My personal run-ins with these pitfalls have taught me valuable lessons I'm eager to share. It's a wild...

Dec 05, 202327 minSeason 1Ep. 433

Podcast Production 101: Practical Tips from an Expert Audio Engineer

Send Krystal a Text Message. What if you could elevate your podcast production professionally...without breaking the bank? This is exactly what we explored in today's conversation with our guest, award-winning singer, and sought-after voiceover artist Cami Galles, who is also the CEO of 3V Productions. With a unique blend of experience from her time as an advertising executive at Google and AOL, Cami shares some incredible, practical insights on taking your podcast to the next level. Cami pulls ...

Nov 28, 202351 minSeason 1Ep. 432

How to Plan a Content Photoshoot

Send Krystal a Text Message. Have you ever wondered how creators and influencers get just the right angle of their face or the background image for their brand? Yup, today we're talking about brand photoshoots and digging into all the details. Join me as I share the secrets of finding that perfect match photographer. From my personal journey with five photoshoots since 2018, including two taken by my mom and a friend, we'll unravel the importance of content images and why you don't need to break...

Nov 21, 202335 minSeason 1Ep. 431

The Entrepreneur's Guide to Achieving Goals: Microactions

Send Krystal a Text Message. After listening to today's episode, you'll say, "Wow!" Today's remarkable guest, Bevin, turned adversity into opportunity and embarked on an empowering entrepreneurship journey. From being laid off in 2019 to setting and smashing revenue goals, Bevin's story inspires you to tackle your challenges. We dive into her techniques and strategies that have helped numerous small businesses and entrepreneurs scale their operations, focusing on the power of content creation an...

Nov 14, 202350 minSeason 1Ep. 430
Hosted on Buzzsprout
For the best experience, listen in Metacast app for iOS or Android