Balancing a business and clients is one thing—but throw in being a mom of twins, and you’ve got a whole new level of time management gymnastics. In this episode, I’m giving you a behind-the-scenes look at how I structure my schedule to make space for my own business growth while fully showing up for my clients (and my kiddos). Here’s what we’re diving into: Why separating CEO time from client work is the secret to sustainable growth—and how I make it work with twins in tow. My weekly schedule bl...
Dec 23, 2024•53 min•Season 1Ep. 373
This year has been one of the most transformative (and challenging) of my life. After 10 years of being a business owner, my identity as “CEO” took a backseat as I stepped into motherhood—and it shook me to my core. In this episode, I’m pulling back the curtain and sharing the real truth about what it’s been like to juggle these two worlds. From questioning if I even wanted to run a business anymore to completely overhauling my business model, this year taught me more than I ever expected about ...
Dec 16, 2024•1 hr 12 min•Season 1Ep. 372
Does your content feel like it’s going to someone with noise cancelling headphones on? You might be missing the domino effect—the power of a clear and aligned message that speaks directly to your ideal clients. In this episode, we’ll unpack how to identify your core message, weave it into your content, and create a ripple effect that turns viewers into followers and followers into clients. Key Takeaways: What is the "domino effect" in messaging, and why does it matter? How to uncover your core m...
Dec 09, 2024•18 min•Season 1Ep. 371
Feeling like you’re blending into the coaching crowd, stuck in a sea of "same old, same old"? You’re not alone—and it’s time to change that. Too many incredible coaches are holding back, afraid to fully own what makes them different. In this episode, we’re getting real about why standing out starts with embracing your one-of-a-kind coaching style. Because when you lean into what makes you you, magic happens: you’ll start attracting the right clients, building confidence, and creating content tha...
Dec 02, 2024•31 min•Season 1Ep. 370
Ever feel like you’re shouting into the void, hoping someone will notice your coaching, even though deep down you know you’re an incredible coach with so much to offer? If you’ve been questioning whether you’re good enough, doubting your expertise, or feeling stuck in the “imposter syndrome spiral,” this episode is for you. In this conversation, we’re breaking down how your unique framework—your distinct approach to coaching—can become your biggest confidence booster. When you tap into it, you d...
Nov 25, 2024•32 min•Season 1Ep. 369
Are you struggling to explain what you *really* do as a coach? You’re not alone! Many coaches fall into the “invisible value trap,” finding it hard to articulate their transformative work. In this episode, we dig into why it feels so challenging to express your value and what you can do to make it clearer for potential clients. In this episode, I’ll cover: - The common mistakes that keep your value hidden from potential clients. - Why listing features, like “6 live calls and 24/7 support,” won’t...
Nov 18, 2024•23 min•Season 1Ep. 368
Do you find yourself creating quick, cash-driven offers just to make ends meet? In today’s episode, we’re unpacking the emotional triggers behind these rushed offers—mainly fear of scarcity—and how it might be costing you long-term stability. Are you truly building a sustainable business, or are you just buying time? We’ll dive into the dangers of panic-driven offers, why they often end up hurting your brand and client relationships, and how to develop a more cohesive and aligned business model....
Nov 11, 2024•23 min•Season 1Ep. 367
In this episode, we’re diving deep into a trap many coaches fall into—playing it safe with their content. It feels like the "smart" move, right? Avoiding controversy, trying to appeal to everyone, and keeping your messaging broad to avoid ruffling any feathers. But is this cautious approach actually sabotaging your success? Spoiler alert: It is! We’ll talk about why trying to please everyone often leads to blending in, and why standing for something bold and specific is the key to building an en...
Nov 04, 2024•30 min•Season 1Ep. 366
In this episode, we dive deep into how you can unlock the hidden power of your unique coaching style! Are you tired of blending in, chasing trends, or feeling like you're stuck following the crowd? It's time to embrace what makes YOU stand out. We’ll go over the 3 most common mistakes that hold coaches back from fully stepping into their power and how you can avoid them. By the end of this episode, you'll have actionable tips on how to tap into your distinct coaching style and use it to attract ...
Oct 28, 2024•25 min•Season 1Ep. 365
In this episode, we’re diving into the power of confidence and how it can help you overcome any odds stacked against you. Whether you're an entrepreneur trying to grow your business, or simply navigating self-doubt in your everyday life, this episode will give you actionable strategies to build unshakeable confidence. Learn how to shift your mindset, embrace challenges, and take action—because when you trust yourself, confidence always wins. What You'll Learn in This Episode: - Why confidence is...
Oct 21, 2024•39 min•Season 1Ep. 364
My twins turned 9 months on Oct 2nd so I felt it appropriate to do a little podcast honoring this experience since it took almost 9 months to cook them! In this episode, I share the 9 invaluable business lessons I learned from my twins since they were born. From the challenges of multitasking to the importance of patience and adaptability, these experiences have reshaped my approach to entrepreneurship. If you're looking to enhance your business acumen and learn how parenting can offer unique in...
Oct 14, 2024•36 min•Season 1Ep. 363
In this podcast, we dive deep into the battle of the social media giants: Instagram vs TikTok. I’m sharing the differences I’ve noticed between each platform since starting a new video series, and include the links to the posts I reference below! →Meg Does Twin Motherhood Account on IG: https://www.instagram.com/megdoestwinmotherhood/ →Meg Does Twin Motherhood TikTok: https://www.tiktok.com/@megdoestwinmotherhood →Follow me on Instagram: https://www.instagram.com/meganyelaney/ Case Study 1: TikT...
Oct 07, 2024•19 min•Season 1Ep. 362
A few weeks ago I started a video series with my @megdoestwinmotherhood brand and it started taking off, bringing in almost all of my new followers. So in today’s episode I’m helping you pick a topic for a video series that will actually bring in ideal client followers. Not only is a video series a great way to boost engagement, but it increases trust and helps your audience really get to know you on a deeper level. And when your ideal clients know you on a deeper level? They trust you. When the...
Sep 30, 2024•17 min•Season 1Ep. 361
In this empowering video, "Bouncing Back in Business: From Tough Times to Success," we explore effective strategies to recover and thrive after challenging periods in your business. Whether you've faced financial setbacks, market changes, or operational hurdles, this guide will equip you with the tools and mindset needed to turn your situation around. Join us as we discuss key topics such as: - Identifying the root causes of your setbacks - Building resilience and a positive mindset - Leveraging...
Sep 23, 2024•23 min•Season 1Ep. 360
Have you ever wondered how some creators go viral overnight? In this video, I share the one game-changing strategy that skyrocketed my content and transformed my online presence in 2024 for my Meg Does Twin Motherhood brand (and it’s probably not what you expect). I also share three other twin specific accounts to exemplify this strategy in action and why it WORKS. If you're ready to take your content to the next level, hit that play button and let’s dive in! Don’t forget to like, share, and sub...
Sep 16, 2024•17 min•Season 1Ep. 359
Are you feeling stuck in your business? It's time to re-ignite the spark and get back on track with effective growth strategies! In this episode, we explore proven methods that can help you get back in the game. Meg also shares a little update on her 100K followers by the end of 2024 goal! Whether you're a small business owner or a seasoned entrepreneur, these strategies will help you revitalize your business and achieve sustainable growth. Don't forget to subscribe for more valuable tips and in...
Sep 09, 2024•35 min•Season 1Ep. 358
In this episode, Meg discusses her new brand and her goal of reaching 100K followers by the end of 2024. She emphasizes that the purpose of building this brand is not solely for income, but rather to document her journey through pregnancy and motherhood, make an impact, and inspire others. Meg shares her structured approach to content creation, including vlogs, face-to-camera videos, and occasional trends. She also outlines the pillars she will focus on, such as twin mom routines, postpartum jou...
Sep 02, 2024•22 min•Season 1Ep. 357
In this episode, Meg discusses how she grew a brand to 34,000 followers in less than a year. She shares her journey of starting a brand separate from her current business and overcoming imposter syndrome. Meg talks about her experience with marriage and how she decided to share her story to inspire others. She also discusses the growth of her brand focused on twin motherhood and exclusive pumping. Takeaways Pick a topic for your brand that is easy to create content from and is ingrained in your ...
Aug 26, 2024•20 min•Season 1Ep. 356
In this episode, Meg discusses the importance of failing your way to success and shares lessons learned from her own epic fails. She emphasizes that failure is a necessary part of the journey and that most successful people have experienced multiple failures before achieving their goals. Meg shares specific examples of her own failures, including making wrong hiring decisions, not saving enough money, separating from her husband during a pandemic, and having a high-cost launch with low profits. ...
Aug 19, 2024•28 min•Season 1Ep. 355
In this episode, Meg discusses why she is able to consistently resign the same clients despite multiple business changes. She shares statistics on client retention and the benefits of selling to existing customers. Meg emphasizes the importance of extending the lifetime value of ideal clients and the advantages of working with familiar clients. She highlights three key factors that contribute to client retention: being honest and transparent about her entrepreneurial journey, taking a whole pers...
Aug 12, 2024•29 min•Season 1Ep. 354
In this episode, Meg discusses the need for business makeovers and how small tweaks can have a big impact. She shares five signs that indicate the need for a business remodel, including exhaustion, resentment towards clients, feeling capped in terms of work and income, personal relationships being affected, and experiencing a big life change. She emphasizes that a business remodel doesn't have to be a complete overhaul, but rather small adjustments to align with the current season of life. Takea...
Aug 05, 2024•26 min•Season 1Ep. 353
In this episode, Meg discusses three unexpected changes to consider making in your business after welcoming a new baby. These changes include taking more time off than you think, ensuring that the time spent away from your baby is worth it, and setting stricter boundaries to adapt to the decreased mental load. Meg emphasizes the importance of adapting your business to accommodate life changes, not just for new moms but for anyone going through a big identity shift. She shares personal experience...
Jul 29, 2024•21 min•Season 1Ep. 352
This episode explores how life changes can redefine what it means to be successful in entrepreneurship. It emphasizes the importance of adapting and evolving in order to thrive and avoid burnout. Meg shares personal experiences and encourages listeners to redefine their own definitions of success. We close it up by providing steps for making the right changes to your business after a shift in identity. Takeaways Life changes can completely shift your perspective on success in business. Adapting ...
Jul 22, 2024•19 min•Season 1Ep. 351
This episode discusses the importance of balancing business and family life and challenges the narrative of 'doing it all'. Meg shares her personal experience of prioritizing her business over her marriage and the realization that family memories are more valuable than money or success. She emphasizes the concept of a 'life first, business second' approach, where entrepreneurs build their businesses around their life priorities. The episode also explores the idea that business topics may evolve ...
Jul 15, 2024•24 min•Season 1Ep. 350
In this episode, Meg discusses the four things that entrepreneurs should audit before making any big changes in their business. The first step is an energetic and time audit, where entrepreneurs assess their availability and energetic capacity. The second step is a health audit, focusing on movement, eating habits, social media use, and personal growth. The third step is a financial and success audit, examining the relationship with money and success. The final step is an audit of easy moments o...
Jul 08, 2024•21 min•Season 1Ep. 349
In this episode, Meg discusses the biggest mindset shift she needed to take with her business in order to see her income 5x in one year, especially when it comes to content. She emphasizes the need for a blend of mindset and strategy, sharing her own experience of how mindset shifts propelled her business growth. Meg encourages listeners to envision their ideal day and the freedom they desire, reminding them of their initial reasons for starting their business. Biz Resources →Join the 3-Day Free...
Apr 22, 2024•21 min•Season 1Ep. 348
In this episode, Meg discusses the growth of her new Instagram account and shares three types of content that have helped her attract ideal client followers. These types include POV videos, day in the life videos, and storytelling. Meg emphasizes the importance of relatability and vulnerability in storytelling and encourages listeners to share their truth, even if it may attract negative comments. She also highlights the need for consistency and niche targeting in order to attract and retain fol...
Apr 15, 2024•39 min•Season 1Ep. 347
Storytelling is the fastest way to increase trust and sales on social media. It helps people see themselves in your “before” and feel more capable to actually make a change. But one of the biggest parts of a story that’s needed to actually sell your offer is a *pivotal moment*. In this episode I walk you through a few exercises to find what your pivotal moment should be, just in time for our 3-day Free, Mastering Sales Through Storytelling challenge, happening on April 23, 24, and 25th! Secure y...
Apr 08, 2024•19 min•Season 1Ep. 346
In this episode, Meg shares her recent experiences and lessons learned after being back to work from maternity leave for one month. She discusses the importance of adaptability and discerning between discomfort with change and something not feeling right. Meg also talks about reevaluating the rules you’re following and the value of launching in her business. She highlights the trend of sharing honest truths on social media and the power of intentional vulnerability in building authority. Finally...
Apr 01, 2024•39 min•Season 1Ep. 345
Welcome to episode 4 of a 4-part series, “Business Revamp: Crafting My Post-Maternity Leave Life” In this episode, Meg discusses the indicators of long-lasting success in entrepreneurship. She emphasizes the importance of adaptability and the ability to make necessary changes in response to market shifts and evolving client needs. Meg also highlights the willingness to take calculated risks as a key trait of successful entrepreneurs. She encourages listeners to embrace change and view it as an e...
Mar 25, 2024•50 min•Season 1Ep. 344
