87. Matt Longman, Marketing Communications Manager at Medisafe®, on Creative Messaging

Matt Longman is Marketing Communications Manager at Medisafe®, where he directs all earned and owned strategy, including using social platforms to expand a company message platform, rebranding to reach both B2B and B2C audiences, or developing a thought leadership campaign that moves from “me” to “we.”   

The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.