Episode 240: Facebook Basics

While some say that Facebook is dying, the data proves otherwise. Facebook has nearly 3 billion monthly active users which is more than any other app in the world. Not only is the audience very large, but 200 million businesses are also on Facebook. If you aren’t on Facebook yet, now is the time to create an account. In this episode, Nancy goes through the basic steps you need to know, from creating a Facebook page to making a post. She also covers a few reasons why you should join, what Facebook’s audience looks like and some content ideas to get you started.  

1:38 – Why you should create a Facebook page for your business. 

3:48 – Facebook’s demographics 

4:57 – How to create a page. 

5:51 – How to post. 

6:40 – Content ideas to share on Facebook. 

9:03 – When you should post. 

9:51 – How to schedule posts and view analytics. 

10:31 – How to delete a Facebook page. 

Resources:  

https://thesocialshepherd.com/blog/facebook-statistics#:~:text=71.43%25%20of%20the%20entire%20US,have%20an%20account%20on%20Facebook 

https://blog.hubspot.com/marketing/facebook-post-ideas  

https://sproutsocial.com/insights/best-times-to-post-on-social-media/  

https://influencermarketinghub.com/best-times-to-post-on-linkedin/